Oh, crap. Your brand’s getting dumped on. Digital crises can happen to anyone, but only the best of brands are armed and ready to respond
effectively. What do you do when an offline crisis blows up on Twitter? What about when your social team posts something to Facebook that they shouldn’t have? DeMoss’ Drew Hawkins and Chandler Epp share the steps your brand must take to minimize damage and reveal how asking the right questions makes all the difference when ‘it’ hits the fan.