49Confidential | For Discussion Purposes Only |
Asleep At The Switch In Digital Shift:
No Viacom Bets On The Future Like Its Peers
“Where is MTV in the online music
one executive asks.
“Where’s Nickelodeon in kids’ gaming?
They should have been there.”1
The last time that Viacom was involved in
gaming was when Redstone invested in
Midway Games (owner of Mortal Kombat
franchise) last decade; he eventually wrote it
49Image: Google Images
Source: SpringOwl Asset Management LLC; 1. http://deadline.com/2015/08/viacom-philippe-