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OneCal Pitch Deck

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Founder School submission, Summer 2011

Published in: Technology
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OneCal Pitch Deck

  1. 1. Luke Madera Dhiraj Singh Patrick Rogers [email_address] 925.286.9131 [email_address] 760.468.9779 [email_address] 760.470.1583
  2. 2. Mission We believe people live happier, more fulfilling lives when pursuing their passions. Thus OneCal enables people to connect with the events, organizations, and people they're truly passionate about
  3. 3. Problem Worth Solving... - College Campuses = thousands of students, hundreds of organizations and thousands of events (weekly). - People looking for these events and organizations find results are scattered, outdated, and often not even online. Existing publicity methods are non-targeted and lead to information overload. - There is no standard calendaring platform amongst organizations, especially for group and community wide calendars
  4. 4. Solution - An online resource for club and event management and publicity that enables students to find, and even be recommended, the events and organizations that they’re passionate about. - Advanced calendaring system syncable across multiple platforms and devices
  5. 5. Product Features
  6. 6. Strategy Other Methods: - Virality via Existing Social Networks - Online Tickets Sales - Recommendations
  7. 7. Monetization Featured Event Promotion Based off the Eventful.com model of payed-for weekly advertising ($100 per week). Featured spots on site and in weekly emails to subscribed users. Event Ticket Sales Based off Eventbrite.com model, small margin ticket sale fees.
  8. 8. Competition Social Event Listings Online Calendaring Tools Ticket Sales & Management Competitive Edge Unique Strategy Niche Market
  9. 9. Customer Testimonials “ With OneCal, I love that I’ll be able to see and sync my personal calendar with all of my club calendars in one place.” - Anuj Verma, AEZ Business Fraternity & Project Rishi “ The student government at Cal has been trying to create a universal calendar of campus events for years, decades even. These projects are left half-done. We don’t have the resources or team to make it happen.” - Miraya Berke, ASUC & Dance Marathon “ This is a seriously useful service. The calendar with auto-text notifications will be a lot of help for Relay meetings. Also, being able to see all the other Greek [organization] schedules in one place will make coordinating KA events much less of a hassle.” - Joe Kim, Relay for Life & Kappa Alpha fraternity
  10. 10. <ul><li>Beta launched and customer testing underway </li></ul><ul><li>Incorporated </li></ul><ul><li>Founder Institute graduated company </li></ul><ul><li>42 student groups signed up to use OneCal for Fall launch </li></ul><ul><li>3 months - Public Launch at UC Berkeley </li></ul><ul><li>6 months - 10,000 users, expand to UC Davis + Stanford, mobile application completed </li></ul><ul><li>1 Year - 10 campuses, 100K users, profitable </li></ul><ul><li>Expand outside of college market </li></ul>Progress & Milestones Progress Milestones
  11. 11. Team Luke Madera (Founder, Lead Developer) - 5 years of Web-Development - President of 2-time Fraternity of the Year - Founder Institute Graduate Dhiraj Singh (Business Development & Marketing) - $0 to $30k sales at student books start-up, Bookfill.com - Relay for Life, Berkeley: Pioneered sponsorship program; built 40 corporate sponsors network = 27k in sponsorship Patrick Rogers (Designer, UI/UX) - Head of Product Development for Coasties rims - Over 4 years experience in Graphic design - Congressional Award Winner
  12. 12. Thank YOU! [email_address]

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