Pre production intro

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Pre production intro

  1. 1. Pre Production The making of your music website…
  2. 2. Scenario <ul><li>You are a production company (no more than 4 people) </li></ul><ul><li>You need to find an artist to promote </li></ul><ul><li>Why would the artist choose your ideas? </li></ul><ul><li>What is unique about your production company? </li></ul>
  3. 4. Your Production Company <ul><li>What is the name of your production company? </li></ul><ul><li>Who is in your production company? </li></ul><ul><li>What is their job role? </li></ul>
  4. 5. Job roles <ul><li>Director </li></ul><ul><ul><li>Production schedule, Ideas, storyboards, filming, locations, character casting, promotions </li></ul></ul><ul><li>Camera Operator </li></ul><ul><ul><li>Film the Music video, storyboards, call sheets, shot lists, promotions </li></ul></ul><ul><li>Producer </li></ul><ul><ul><li>Budget, risk assessments, actor release forms, permissions and copyright, promotions </li></ul></ul><ul><li>Editor </li></ul><ul><ul><li>Storyboards, edits the film, distributes, what channel? Where is it advertised? </li></ul></ul>
  5. 8. Click here
  6. 9. The artist <ul><li>What artist will you be promoting? </li></ul><ul><li>Choose an artist </li></ul><ul><ul><li>Can you get permission to use their music? </li></ul></ul><ul><li>Why do you want to promote them? </li></ul><ul><li>Have you got an artist portfolio? </li></ul>
  7. 10. Check this portfolio out
  8. 11. Promotion <ul><li>How will you promote the music artist? </li></ul>
  9. 12. banner Interactivity synergy Video Direct mode of address User Generated Content (shown underneath) Typography Scrolling text News and Information Hypertext/hyperlink Artist name/Band Name Links to social networking sites Navigation Bar/Tabs Giant header Multi Media features Interactive features Merchandise Industry links
  10. 13. How to promote an artist? <ul><li>Music video </li></ul><ul><li>Merchandise </li></ul><ul><ul><li>What sort of merchandise? </li></ul></ul><ul><li>Posters </li></ul><ul><ul><li>Where would you place posters? </li></ul></ul><ul><li>Digipaks </li></ul><ul><ul><li>What would your digipak look like? </li></ul></ul><ul><li>Tours </li></ul><ul><ul><li>Where </li></ul></ul><ul><li>Bus </li></ul><ul><li>TV Adverts </li></ul><ul><li>Magazines </li></ul><ul><li>Social networking sites </li></ul>
  11. 14. Music video <ul><li>What genre of music video? </li></ul><ul><li>What conventions will you use? </li></ul><ul><li>What techniques will you use? </li></ul><ul><li>What style of music video will you make? </li></ul>

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