2010 annual report presentation


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2010 annual report presentation

  2. 2. EAGLE ROCK
  4. 4. ST. MARK’S
  5. 5. THE VALLEY
  6. 6. National Main Street 4 Point Approach to Downtown Revitalization <ul><li>PROMOTION </li></ul><ul><li>ORGANIZATION </li></ul><ul><li>DESIGN </li></ul><ul><li>BUSINESS RETENTION/RECRUITMENT </li></ul>
  7. 7. PROMOTIONS <ul><li>Promotional events run by the Alliance bring </li></ul><ul><li>people to Downtown West Orange. </li></ul><ul><li> Events are geared toward families of West </li></ul><ul><li>Orange and are meant to familiarize them with </li></ul><ul><li>the downtown businesses and to foster a sense of comfort and pride in their downtown. </li></ul>
  8. 8. PROMOTIONS <ul><li>6th Annual Downtown West Orange Street Fair </li></ul><ul><li>Sunday, May 30 th 11pm-5pm </li></ul><ul><li>Main Street in front of Town Hall </li></ul>
  9. 9. PROMOTIONS <ul><li>1st Annual Downtown Blues Festival </li></ul><ul><li>Saturday, July 3rd </li></ul><ul><li>6:30-9:45pm </li></ul><ul><li>Colgate Park </li></ul>
  10. 10. PROMOTIONS 20th Annual Downtown Classic 5K Run “ Mayor’s Run/Walk to Break the Silence” www.walkforovariancancer.com Sunday, October 3rd 10am Over 500 walkers/runners registered Over $70,000 raised for Ovarian Cancer
  11. 11. PROMOTIONS <ul><li>Farmers Market Friday, July 2nd- Friday October 29 th 12-6pm </li></ul><ul><li>Parking lot in back of Town Hall </li></ul>
  12. 12. PROMOTIONS <ul><li>Downtown Holiday Open House </li></ul><ul><li>December 4th, 2010 </li></ul><ul><li>Breakfast with Santa at Our Lady of Lourdes </li></ul><ul><li>Reading in a Winter Wonderland at the WO Library </li></ul><ul><li>Crafts with Kids at the Police Sub-Station </li></ul><ul><li>Llewellyn Park Tours with Council Members as Tour Guides </li></ul><ul><li>Pictures with Santa at Supreme Bakery </li></ul><ul><li>Old-Fashioned Dickens Carolers in the Valley </li></ul>
  13. 13. BUSINESS DIRECTORY <ul><li>A business directory was created for downtown West Orange and was disseminated at all of our major events throughout the year. </li></ul><ul><li>In 2011, a new, improved business directory will be re-designed and published. </li></ul>
  14. 14. BUSINESS RETENTION <ul><li>WO vip Discount Program </li></ul><ul><li>The number of participating downtown businesses is 32. </li></ul><ul><li>We receive at least a dozen calls from residents asking us to send them a discount card after the Outlook comes out. </li></ul><ul><li>This program has been very successful in keeping the downtown and its businesses in the forefront of the residents minds. </li></ul><ul><li>In 2011 a mailing will go out to all non-participating businesses to get more downtown involvement. </li></ul>
  15. 15. DESIGN COMMITTEE <ul><li>The Design Committee’s purpose is to create an attractive, coordinated and quality image of the downtown by capitalizing on its unique assets and heritage. </li></ul>
  16. 16. Downtown Maintenance Strong Partnership with the Department of Public Works
  17. 17. District Banners throughout the Year
  18. 18. HOLIDAY DECORATIONS <ul><li>The Alliance renegotiated their contract with Rileighs Decor and leased new holiday decorations for the downtown district that include banners and lighted snowflakes. This renegotiated contract will save the Alliance $5,000 a year. </li></ul>
  19. 19. STREETSCAPE IMPROVEMENTS $2.24 million in Federal Funding Eagle Rock & St. Mark’s sections of Downtown West Orange in Spring of 2011 <ul><li>New Crosswalks & Traffic Signals </li></ul><ul><li>Pedestrian Lighting </li></ul><ul><li>New Sidewalks, Benches, Trash Receptacles & Planters </li></ul>
  20. 20. Improvements to Parking Lot #4 on Valley Road
  21. 21. New Downtown Wayfinding Parking Signs
  22. 22. FAÇADE IMPROVEMENTS <ul><li>Through the Alliance’s own expanded façade grant program, we were able to initiate improvements to 11 downtown businesses in 2010. Businesses and property owners invested $52,000 of their own money in these improvements with the Downtown Alliance giving out $16,000 in matching grants </li></ul>
  23. 23. BUSINESS RETENTION/RECRUITMENT COMMITTEE <ul><li>This committee works to strengthen existing downtown businesses and, eventually, to recruit additional businesses resulting in an improved retail mix, a stronger tax base and a stable role for the downtown as a major contributor to the community’s economy. </li></ul>
  24. 24. BUSINESS RETENTION <ul><li>New Businesses </li></ul><ul><li>Ribbon Cuttings </li></ul><ul><li>Northfield Bagels Goodfellas Pizza </li></ul>
  25. 25. New Investment in Downtown West Orange! Egan’s-104 Harrison $98,000 Dunkin Donuts-382-390 Main $263,000
  26. 26. New Investment in Downtown West Orange! 296-298 Main $14,254 Don’s Liquor- 53 Washington St. $6,000
  27. 27. Business Assistance <ul><li>Business Owner Meet & Greets </li></ul><ul><li>How Your Business Can Save Energy and Money Using New Jersey’s Clean Energy Program </li></ul><ul><li>Wednesday, March 10, 2010 </li></ul><ul><li>5:30pm-7:00pm </li></ul><ul><li>Due Amici, 450 Main Street </li></ul>
  28. 28. ORGANIZATION <ul><li>The Organization Committee worked hard to promote the Downtown West Orange Alliance Main Street Program throughout the community. </li></ul>
  29. 29. New E-mail Newsletter <ul><li>A new bi-monthly E-mail newsletter was launched in March, 2009. </li></ul>In an effort to communicate regularly to businesses, property owners and shoppers in Downtown West Orange, the Downtown West Orange Alliance launched a monthly e-mail newsletter in March of 2009. This electronic newsletter provides information on downtown events, new store openings, construction updates, proposals etc. 
  30. 30. Page 3 in the Outlook
  31. 31. Expanded Use of Social Networking Tools and On-Line News Outlets
  32. 32. WEBSITE www.downtownwestorange.org <ul><li>Redesigned and continually updated </li></ul><ul><li>Linked to the township’s official website as well as other related sites and Downtown businesses like Supreme Bakery and Cecil’s Jazz Club & Restaurant. </li></ul><ul><li>The site explains the Alliance’s work and goals and serves to advertise our events and our projects. </li></ul><ul><li>A new interactive mapping service has been added to help shoppers find their favorite downtown businesses. </li></ul>