New Media and Mobile Technology<br />2010 NIH Handheld Users Group Meeting<br />September 15, 2010<br />Douglas J. Joubert...
Outline<br />New Media Ecology<br />Internet a game changer<br />Social Networks In a 2.0 world<br />Mobile and (me…& You)...
Social Media and Mobile Use<br />The Mobile Difference<br />Older Adults & Social Media<br />Future of Social Relations<br...
New Information Ecology<br />Information as it was<br />Information as it is<br />2010 Pew Internet & American Life Projec...
MediaRoute to homeDisplay<br />TV shows	   	Phone		 	  	TV		<br />			   	Broadcast TV		  	Radio<br />			   	Broadcast radi...
New Media Ecology<br />
Internet is the Change AgentThe Numbers<br />2010 Pew Internet & American Life Project<br />
Internet is the Change AgentThe Technology<br />2000<br />2010<br />Fast, mobile connections built around<br />Outside Ser...
New Media is…Changing the experience<br />Customization gets better as we create a “daily me” and a “daily us” – iGoogle<b...
New Media is… Changing the way we consume information<br />Efficient grazers<br />Hunters and gatherers: 71% go online spe...
New Media is… Participatory<br />42% of respondents say that being able to share information with others is something they...
Changing Technologies<br />“The proliferation, popularity, and penetration of social media”<br />Expansion of Social Conne...
Networked Individualism<br />“Each person is a switchboard, between ties and networks.”<br />Sparsely knit<br />Fragmented...
Connecting the dots to…<br />MOBILE<br />
Digital Technology Needs<br />Maslow's Hierarchy<br />Self-actualization<br />(Understanding the technology)<br />Self-act...
Digital Students Tech Needs<br />“Upon entering a learning environment, the augmented user looks to solve a scale of ascen...
Implementing Mobile “I got skills”<br />Adam Blackwood – Do more with mobile technology…  Jul 29, 2010<br />
“I got skills” Simple<br />Adam Blackwood – Do more with mobile technology…  Jul 29, 2010<br />
“I got skills” Significant<br />Adam Blackwood – Do more with mobile technology…  Jul 29, 2010<br />
“I got skills” Very Significant<br />*PlinkArt has been acquired by Google<br />Adam Blackwood – Do more with mobile techn...
Adapted from original image, Copyright American Movie Classics Company LLC<br />
I              Mobile<br />I’m a…?<br />I’m a social<br />
I              Mobile: EpocratesRX<br /><ul><li>Information on drug interactions
Dosing
Diseases
ICD9 Codes
CPT, Codes*
Medical dictionary, and calculators</li></ul>*Current Procedural Terminology<br />
I              Mobile: EpocratesRX<br />
I              Mobile: EpocratesRX<br />
I              Mobile: Medscape<br /><ul><li>Information on drugs (OTC & Herbals)
Drug interactions
Diseases
Clinical procedures
Health directory
MedscapeCME </li></li></ul><li>I              Mobile: Medscape<br />
I              Mobile: NEJM<br />Articles published online in the last 7 days<br />Medical images<br />Weekly audio summar...
I              Mobile: NEJM<br />
I              Mobile: Scopus<br />Search across thousands of scholarly journals<br />Save articles<br />Set up and review...
I              Mobile: Scopus<br />
I              Mobile: Scopus<br />
I              Mobile: Science Direct<br /><ul><li>Search over 2,500 peer-reviewed journals and more than 11,000 books
More journal “detail” than Scopus: outline, full-text, and figures
Search alerts and ability to save articles</li></li></ul><li>I              Mobile: Science Direct<br />
Mobile Computing from the Horizon Report<br />“In the developed world, mobile computing has become an indispensable part o...
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2010 NIH Handheld Users Meeting

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2010 presentation to the NIH HUG Meeting. Content is based primarily on the Mobile Technology in Education and Libraries session at 2010 Ticer.

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2010 NIH Handheld Users Meeting

  1. 1. New Media and Mobile Technology<br />2010 NIH Handheld Users Group Meeting<br />September 15, 2010<br />Douglas J. Joubert, NIH Library<br />DIVISION OF LIBRARY SERVICESOFFICE OF RESEARCH SERVICESNATIONAL INSTITUTES OF HEALTHU.S. DEPARTMENT OF HEALTH AND HUMAN SERVICES<br />
  2. 2. Outline<br />New Media Ecology<br />Internet a game changer<br />Social Networks In a 2.0 world<br />Mobile and (me…& You)<br />There’s an app(4)that<br />
  3. 3. Social Media and Mobile Use<br />The Mobile Difference<br />Older Adults & Social Media<br />Future of Social Relations<br />Millennials: Generation Next<br />Social Media & Young Adults<br />Images, 2010 Pew Internet & American Life Project<br />
  4. 4. New Information Ecology<br />Information as it was<br />Information as it is<br />2010 Pew Internet & American Life Project<br />
  5. 5. MediaRoute to homeDisplay<br />TV shows Phone TV <br /> Broadcast TV Radio<br /> Broadcast radio Stereo <br />News Mail<br />Advertising Newspaper Phone<br />Music Non-electronic<br />Adapted from: Tom Wolzien, Sanford C. Bernstein & Co<br />Traditional Media Ecology<br />
  6. 6. New Media Ecology<br />
  7. 7. Internet is the Change AgentThe Numbers<br />2010 Pew Internet & American Life Project<br />
  8. 8. Internet is the Change AgentThe Technology<br />2000<br />2010<br />Fast, mobile connections built around<br />Outside Servers<br />and Storage<br />Slow, stationary connections <br />built around<br />My Computer<br />2010 Pew Internet & American Life Project<br />
  9. 9. New Media is…Changing the experience<br />Customization gets better as we create a “daily me” and a “daily us” – iGoogle<br />31% of US online adults rate a person, product, or service<br />Information proliferates as tagging, rating, and commenting increase<br />The internet has not replaced traditional media but it has fundamentally changed the way we consume and interact with information<br />2010 Pew Internet & American Life Project<br />
  10. 10. New Media is… Changing the way we consume information<br />Efficient grazers<br />Hunters and gatherers: 71% go online specifically to get news/information<br />Information is found serendipitously: 80% of new information is found while they are online doing other things<br />Information receivers: 44% of information is forwarded through email/alerts/SNSs<br />2010 Pew Internet & American Life Project<br />
  11. 11. New Media is… Participatory<br />42% of respondents say that being able to share information with others is something they look for in a news site<br />65% look for news sites with links to related material<br />35% of users value being able to comment on stories<br />Social networks are still there; however, they are changing<br />2010 Pew Internet & American Life Project<br />
  12. 12. Changing Technologies<br />“The proliferation, popularity, and penetration of social media”<br />Expansion of Social Connectivity<br />Changing Social Structures<br />(Networked Individualism)<br />“The transformation of interpersonal social structures”<br />Changing Norms<br />“Boundaries between online and offline becoming blurred”<br />2010 Wang & Wellman<br />
  13. 13. Networked Individualism<br />“Each person is a switchboard, between ties and networks.”<br />Sparsely knit<br />Fragmented<br />Specialized<br />Permeable<br />“Technology is helping individuals to personalize their own community.”<br />2010 Wang & Wellman<br />
  14. 14. Connecting the dots to…<br />MOBILE<br />
  15. 15. Digital Technology Needs<br />Maslow's Hierarchy<br />Self-actualization<br />(Understanding the technology)<br />Self-actualization<br />(Personal growth, fulfillment)<br />Esteem<br />(Achievement, status)<br />Esteem<br />(Number of friends, phone)<br />Relationships<br />(Facebook)<br />Relationships<br />(People, social interactions)<br />Communication Comfort<br />(access to services)<br />Safety<br />(Protection, security)<br />Connectivity<br />(Power, wireless)<br />Basic Life Needs<br />(Shelter, food & water)<br />Adam Blackwood – Do more with mobile technology… Jul 29, 2010<br />
  16. 16. Digital Students Tech Needs<br />“Upon entering a learning environment, the augmented user looks to solve a scale of ascending needs in order to be more engaged with their environment”<br />Adam Blackwood – Do more with mobile technology… Jul 29, 2010<br />
  17. 17. Implementing Mobile “I got skills”<br />Adam Blackwood – Do more with mobile technology… Jul 29, 2010<br />
  18. 18. “I got skills” Simple<br />Adam Blackwood – Do more with mobile technology… Jul 29, 2010<br />
  19. 19. “I got skills” Significant<br />Adam Blackwood – Do more with mobile technology… Jul 29, 2010<br />
  20. 20. “I got skills” Very Significant<br />*PlinkArt has been acquired by Google<br />Adam Blackwood – Do more with mobile technology… Jul 29, 2010<br />Tito Sierra – Opportunities for Mobile Enhanced Library Services… Jul 29, 2010<br />
  21. 21. Adapted from original image, Copyright American Movie Classics Company LLC<br />
  22. 22. I Mobile<br />I’m a…?<br />I’m a social<br />
  23. 23. I Mobile: EpocratesRX<br /><ul><li>Information on drug interactions
  24. 24. Dosing
  25. 25. Diseases
  26. 26. ICD9 Codes
  27. 27. CPT, Codes*
  28. 28. Medical dictionary, and calculators</li></ul>*Current Procedural Terminology<br />
  29. 29. I Mobile: EpocratesRX<br />
  30. 30. I Mobile: EpocratesRX<br />
  31. 31. I Mobile: Medscape<br /><ul><li>Information on drugs (OTC & Herbals)
  32. 32. Drug interactions
  33. 33. Diseases
  34. 34. Clinical procedures
  35. 35. Health directory
  36. 36. MedscapeCME </li></li></ul><li>I Mobile: Medscape<br />
  37. 37. I Mobile: NEJM<br />Articles published online in the last 7 days<br />Medical images<br />Weekly audio summaries<br />Selected clinical videos<br />
  38. 38. I Mobile: NEJM<br />
  39. 39. I Mobile: Scopus<br />Search across thousands of scholarly journals<br />Save articles<br />Set up and review email alerts<br />Annotate articles with your own notes<br />Share article links through email or twitter<br />
  40. 40. I Mobile: Scopus<br />
  41. 41. I Mobile: Scopus<br />
  42. 42. I Mobile: Science Direct<br /><ul><li>Search over 2,500 peer-reviewed journals and more than 11,000 books
  43. 43. More journal “detail” than Scopus: outline, full-text, and figures
  44. 44. Search alerts and ability to save articles</li></li></ul><li>I Mobile: Science Direct<br />
  45. 45. Mobile Computing from the Horizon Report<br />“In the developed world, mobile computing has become an indispensable part of day-to-day life in the workforce, and a key driver is the increasing ease and speed with which it is possible to access the internet from virtually anywhere.”<br />The 2010 Horizon Report, Johnson, L., Levine, A., Smith, R., & Stone, S<br />
  46. 46. Contact Me@<br />Douglas J. Joubert, MS, MLISNational Institutes of Health LibraryPhone: 301-594-6282E-mail: joubertd@mail.nih.govLinkedIn: http://www.linkedin.com/in/douglasjoubertTwitter: http://twitter.com/doujouDC<br />DIVISION OF LIBRARY SERVICESOFFICE OF RESEARCH SERVICESNATIONAL INSTITUTES OF HEALTHU.S. DEPARTMENT OF HEALTH AND HUMAN SERVICES<br />
  47. 47. References & Resources(1)<br />Blackwood, A. (2010). Do more,…more effectively with mobile technology: Uses and Strategies. Paper presented at the Digital Libraries à la Carte 2010, Tilburg University. http://www.slideshare.net/AdamRSC/ticer-2010-adam-blackwood<br />Cuddy, C., & Wrynn, P. (2007). Licensing content for PDAs. Journal of Electronic Resources in Medical Libraries, 4(1), 175-184.<br />Ducut, E., & Fontelo, P. (2008). Mobile devices in health education: current use and practice. Journal of computing in Higher Education, 20(2), 59-68.<br />
  48. 48. References & Resources (2)<br />Fjeldsoe, B. S., Marshall, A. L., & Miller, Y. D. (2009). Behavior change interventions delivered by mobile telephone short-message service. Am J Prev Med, 36(2), 165-173.<br />Fjeldsoe, B. S., Marshall, A. L., & Miller, Y. D. (2009). Behavior change interventions delivered by mobile telephone short-message service. Am J Prev Med, 36(2), 165-173.<br />Hampton, K., Sessions, L., Ja Her, E., & Rainie, L. (2010). Social Isolation and New Technology: Pew Internet & American Life Project.<br />
  49. 49. References & Resources (3)<br />Hua Wang, & Wellman, B. (2010). Social Connectivity in America: Changes in Adult Friendship Network Size From 2002 to 2007. American Behavioral Scientist, 53(8), 1148-1169.<br />Johansson, P. E., Petersson, G. I., & Nilsson, G. C. (2010). Personal digital assistant with a barcode reader--a medical decision support system for nurses in home care. Int J Med Inform, 79(4), 232-242.<br />Johnson, L., Levine, A., Smith, R. S., & Stone, S. (2009). The 2010 Horizon Report: New Media Consortium; EDUCAUSE Learning Initiative.<br />
  50. 50. References & Resources (4)<br />Kim, B., & Ball, M. (2010). Mobile Access to Licensed Databases in Medicine & Other Subject Areas. Paper presented at the Handheld Librarian Conference 2. <br />Koufogiannakis, D., Ryan, P., & Dahl, S. (2005). Just Another Format: Integrating Resources for Users of Personal Digital Assistants. Acquisitions Librarian, 17(33/34). <br />Lenhart, A., Ling, R., Campbell, S., & Purcell, K. (2010). Teens and Mobile Phones: Pew Internet & American Life Project.<br />
  51. 51. References & Resources (5)<br />Lenhart, A., Purcell, K., Smith, A., & Zickuhr, K. (2010). Social Media & Mobile Internet Use Among Teens and Young Adults: Pew Internet & American Life Project.<br />Macedonia, M. (2007). Generation 3D: Living in Virtual Worlds. Computer, 40(10), 99-101. <br />Madden, M. (2010). Older Adults and Social Media: Pew Internet & American Life Project.<br />
  52. 52. References & Resources(6)<br />Mumenthaler, R. (2010). Library Marketing 2.0: Experiences of the ETH-Bibliothek with Social Media. Paper presented at the IFLA Library and Research Services for Parliaments Section Preconference, Stockholm, Sweden. <br />Phua, J., & Lim, T. K. (2008). How residents and interns utilise and perceive the personal digital assistant and UpToDate. BMC Med Educ, 8, 39.<br />Purcell, K. (2010). Leveraging Today’s Mobile and Participatory Information Ecosystem. Paper presented at the Digital Libraries à la Carte 2010, Tilburg University.<br />
  53. 53. References & Resources (7)<br />Sierra, T. (2010). Opportunities for Mobile Enhanced Library Services and Collections. Paper presented at the Digital Libraries à la Carte 2010, Tilburg University.<br />Stroud, S. D., Smith, C. A., & Erkel, E. A. (2009). Personal digital assistant use by nurse practitioners: a descriptive study. J Am Acad Nurse Pract, 21(1), 31-38. <br />Vollmer, T. (2010). Libraries and Mobile Technology: An Introduction to Public Policy Considerations (Office of Information Technology Policy, Trans.): American Library Association.<br />
  54. 54. References & Resources(8)<br />Vollmer, T., Siy, S., & Hanson, C. (2010). Libraries, Mobile, Policy: A Report Back and Response. Paper presented at the American Library Association 2010 Annual Conference, Washington, DC. <br />Wellman, B., Quan-Haase, A., Boase, J., Chen, W., Hampton, K., Isla de Diaz, I., et al. (2002). Globalization, and Networked Individualism. In M. Tanabe, P. v. d. Besselaar & T. Ishida (Eds.), Digital cities II : computational and sociological approaches : second Kyoto Workshop on Digital Cities, Kyoto, Japan, October 18-20, 2001 : revised papers (pp. xi, 397 p.). Berlin ; New York: Springer.<br />
  55. 55. References & Resources(9)<br />Wellman, B., Quan-Haase, A., Boase, J., Chen, W., Hampton, K., Isla de Diaz, I., et al. (2003). The Social Affordances of the Internet for Networked Individualism. Journal of Computer-Mediated Communication, 8(3). <br />Walsh, A. (2010). Blurring the boundaries between our physical and electronic libraries. Paper presented at the Handheld Librarian Conference 2. <br />

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