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Comm media advisory 6 14 final


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Nuukoo announces communications strategists

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Comm media advisory 6 14 final

  1. 1. FOR IMMEDIATE RELEASEContact:NuukoAmber Zentis, Director of Communications(910) NUUKO ROLLS OUT ALL-STAR TEAM OF COMMUNICATIONS STRATEGISTS -- Top Tier Consulting Talent Now Available --WASHINGTON – June 15, 2011. - Executives can now tap an all-star team of highlyexperienced communications professionals when they want to gain a betterunderstanding and reconsider their enterprise’s communications strategy and tactics.The experts have been assembled by Nuuko, a unique new platform that allowsorganizations to retain “experts on demand.”“We have seen a wholesale transformation to globalized ubiquitous communicationsand we believe that the impact of that change is becoming more significant at the sametime that the pace of change is accelerating. This means that enterprises of all typesand all sizes need better intelligence, and they need it at the C-Suite level in real-time,”said Nuuko co-founder and Chairman Doug Poretz. “Today’s enterprises cannotoperate successfully using old business models. Our experts, who can work individuallyor as a collegial team, have experience at the highest executive levels and can addressissues and opportunities in a very straightforward and efficient manner, providing clientshighly practical recommendations faster and at less cost than the traditional consultingmodel.”Communications Strategists:Nick Coutts and Pat Whelan focus on Marketing Communications and Routes toMarket. Coutts, also affiliated with ExpertAlumni in London, is former Vice President forGlobal Distribution Strategy for IBM. Whelan has functioned as CEO and CMOlaunching new technology products and services internationally and was formerManaging Director for CRM at Lucent Technologies.Eric Cole and Doug Bulleit are leaders in Communications Infrastructure and Security.Cole is a highly-regarded expert on communications security helping companies safelybridge the gap between business and technology. He was Senior Vice President andCTO for McAfee, Chief Scientist for Lockheed Martin and is the author of numerousbooks on cyber security. Bulleit was Chief Strategist at BellSouth and focuses ontrends in Web 3.0.
  2. 2. Mark Johnson and John Caswell serve clients in the Strategy and Innovation arena.Johnson, co-founder of Innosight, is author of “Seizing the White Space” (HarvardBusiness Press) and works with corporate C-Suites at such clients as P&G, J&J, Pepsi,and Best Buy. Caswell, based in London, consulted for a global PR agency andsubsequently designed a proprietary interactive methodology for problem solving usedby Ford, MicroSoft, Philips and other Fortune 2000 companies.Rick Shelby and Curtis Robinson are engaged in Journalism, Public Affairs andGrass Roots Campaigns. Selby honed his skills in public affairs over many yearsrunning regional and national political campaigns and serving on the White House staff.He most currently was public affairs chief for the American Gas Association. Robinsonhas led high-profile grassroots communications campaigns on such issues as tobaccoand stem cell research. He was a partner at Qorvis Communications and VP withBurson-Marsteller’s grassroots company.Others in the communications group include Deirdre Skolfield with expertise in investorrelations for NYSE and NASDAQ-traded companies; David Wyld, director of the e-Commerce initiative and professor of management at Southeastern LouisianaUniversity; and Jeff Pierce, one of the country’s leading video journalists and digitalvideo gurus.The group will be led by serial entrepreneur and corporate communications strategistDoug Poretz, co-founder of both NuuKo and Qorvis Communications, which becameone of the nation’s fastest growing private agencies. Poretz was named one of D.C.’s“Titans of PR,” and has held senior positions with three multinational publicly-ownedcorporations in addition to his agency experience.About NuuKoNuuko is a C-Suite collaborative where enterprises of any size needing innovativesolutions on narrow or wide issues can find the seasoned consultants with theappropriate expertise and credentials to help them. Using its diverse team of EnterpriseSolutions Experts™ in areas such communications strategy, health care reform and C-Suite counsel, Nuuko provides all the tools, resources, processes and servicesnecessary to make that relationship successful. For more information, go or contact ###