If empathy is about understanding people, accessibility is about understanding people and the barriers that they face. Getting your own experience of accessibility helps you to put yourself in the shoes of others and keep accessibility in mind when building and testing your sites and applications. In this talk, Jon Gibbins gives a practical introduction to accessibility for front end designers and developers. He will walk through some typical accessibility barriers and situations where an accessible user experience does not necessarily come from simply adhering to accessibility guidelines. Find out how you can easily experience accessibility for yourself using something you likely have in your pocket – a smartphone. Leave with some tips under your belt and a grasp of some technical fundamentals that are often the missing piece of the puzzle for developers' understanding of accessibility.