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#Travel
#B| oggerContes'l: 

CASE STUDY
“ r I I [f'r‘r~

The new age traveler is proactive

and constantly in search of new

experiences.  Travelling means lettin...
Program Objective

The Contest was made to engage travel bloggers (attract lnfluencers) ,  so that
they can share their pre...
We ran the contest on Precious Experiences official site by hosting a form.  We
asked Travel Bloggers to share their best ...
Identify Relevant Communities

 i‘ ‘mg.  ii§‘rlla’v; vn: “g; a'. ;tr= ;r; ‘i§  i5.‘ri-, ';*’. :.iil‘“-l"c"iif‘ij: ‘ ": fii...
Promotion Headers

  r; ‘:“ »; *:«. ;‘; 
l.   :      

lj-. .,| 

 

I ‘L
. y, 1
TRAVEL
3'. —?f~<5‘5-ER

A ‘if’ VG. “ Excmng Gm  (1  ‘yr  . 
Parllclpam And 3
A 3 TRAV I , 

' BLOGG R
CONT ST

Participate...
Total of 100 Bloggers
participated in the contest

Average of 35 Shares
every post

22347 Total Reach on
facebook during t...
Thanks

 ‘ ‘ttrsrs _'‘i’‘lllf'‘iiliatillrlr‘. .!. .l. I'l, i§. ‘.ill. lllZl. :vLfi_§

:  ’ . ll‘i'f‘l. «'»a’<-3-; «t A "r'...
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Case study: Travel Blogger Contest

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The contest was made to engage travel bloggers (attract influencers), so that they can share their precious experience of traveling all over the world through articles, pictures, and videos of their traveling journey

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Case study: Travel Blogger Contest

  1. 1. #Travel #B| oggerContes'l: CASE STUDY
  2. 2. “ r I I [f'r‘r~ The new age traveler is proactive and constantly in search of new experiences. Travelling means letting go of all your worries and making the time and effort to create memories which will last a lifetime. Precious Experiences, is the first ' S T ' 7 ' T T ‘ i ever coffee table book on unique travel experiences. The precious journey leads to a precious stay and the dream makers who make it happen.
  3. 3. Program Objective The Contest was made to engage travel bloggers (attract lnfluencers) , so that they can share their precious experience of traveling all over the world through articles, pictures and videos of their traveling journey.
  4. 4. We ran the contest on Precious Experiences official site by hosting a form. We asked Travel Bloggers to share their best travelling experiences with us by submitting blogs, images and videos . We promoted the contest with promotional post, emails and social book marking. Link for Travel Blogger Contest: httg: //preciouse}periences. com/ blogfir-contest . . . —' {fl A 1? , . t .
  5. 5. Identify Relevant Communities i‘ ‘mg. ii§‘rlla’v; vn: “g; a'. ;tr= ;r; ‘i§ i5.‘ri-, ';*’. :.iil‘“-l"c"iif‘ij: ‘ ": fii§¥ii*a'~, r.-r'ie ll. ;:? ;1“in‘rnrs. rErttiéii . *.<r: ,w: j . i": _r‘: .r, ;€l. su; i,, =ii: rn'r git, ‘-_l": "li*§? 'lv§j'-'. v’lll; f‘», l:? ':' Facebook Groups Twitter Fllowers By using keywords such as By regular monitoring we Travel Blogger, Travelling etc found some people who were we searched active groups talking about there trips or and started sharing our the one who have written promotions posts and link. travelling blogs, Then We also shared our contest through personal messages link with the active or tweets we invited them to participants on our Facebook participate in contest page. Pinterestl Flicker Send Emailers to Users Photographers/ Bloggers On pinterest and flicker we found some users who were sharing their trips images and blogs link, so we give them an invite through personal message or even through emails to join our blogger contest We send Emails to all the photographers and bloggers through the available database to invite them for the blogger contest.
  6. 6. Promotion Headers r; ‘:“ »; *:«. ;‘; l. : lj-. .,| I ‘L . y, 1
  7. 7. TRAVEL 3'. —?f~<5‘5-ER A ‘if’ VG. “ Excmng Gm (1 ‘yr . Parllclpam And 3 A 3 TRAV I , ' BLOGG R CONT ST Participate And WIN Exciting PRIZES ! . 2 2
  8. 8. Total of 100 Bloggers participated in the contest Average of 35 Shares every post 22347 Total Reach on facebook during the contest Published blogs of Participated travel bloggers :1: .2 . - . '.*‘? "~'k". xL"-‘ ‘“ ‘ 1' . - : “-, _~—. ,-- . _ ~ --N - ~»r ‘. 1.: ~F. ‘ s r s u 1 «Lu VLM. :i L. mm til I! Z»;
  9. 9. Thanks ‘ ‘ttrsrs _'‘i’‘lllf'‘iiliatillrlr‘. .!. .l. I'l, i§. ‘.ill. lllZl. :vLfi_§ : ’ . ll‘i'f‘l. «'»a’<-3-; «t A "r'. "."'. '.. "7:lflt‘§l‘3llllliliifiillilrI Tilll. §l? alli. l,l. lllélltliié il"fl. ’—’§e. 'lf". '1". L.§. lll§§, Zf. !l. ll, l.ii! ,lt'. ,rv. _7'§l. !l_rlr, l’: ':llVi ‘J[! l,l§; l.! ll, lll5l, lt§f? . :r: -*. i.-'9! . ~:‘_| lllll-lllllllil. t8lE. ‘.Hll. ’r_It

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