Let’s Kick Off & Take Off to China 20 maart 2008 China 2008
Programma <ul><li>15:00 Ontvangst </li></ul><ul><li>15:15 Start </li></ul><ul><li>15:20 Over naar China – Interview met Ma...
Interview met Marc <ul><li>Spill Group Asia </li></ul><ul><li>Zlong Games </li></ul><ul><li>Shanghai Media Group </li></ul...
Programma <ul><li>Druk programma </li></ul><ul><li>3 tracks per dag – stap in de goede bus </li></ul><ul><li>Keuze per dag...
Programma Shanghai China 2008 10:00  Shanghai Media Group 15:25  flight to Chengdu 20:00  Dinner 10:00  Lenovo 15:25  flig...
Programma Chengdu China 2008 Track C Track B Track A Date Optionals 08:00  Panda farm 09:00  China Wellness Center Or   Go...
Delegatieleiders <ul><li>Marc van der Chijs </li></ul><ul><li>Erik Huizer </li></ul><ul><li>Ernst Fuld </li></ul><ul><li>C...
Thema’s <ul><li>ICT & Infrastructuur </li></ul><ul><li>Telecom & Mobile </li></ul><ul><li>Gaming </li></ul><ul><li>New Med...
Thema’s 1. ICT & Infrastructure  2. Mobile <ul><li>1. ICT en Infrastructuur </li></ul><ul><li>Infrastructuur van het net (...
Thema’s 3. Gaming  4. New Media Applicaties <ul><li>3. Gaming </li></ul><ul><li>Leisure gaming </li></ul><ul><li>Hardcore ...
Thema’s 5. Marketing & Advertising  6. China <ul><li>5. Marketing & advertising </li></ul><ul><li>Cross-media marketing </...
PR Team China reis 2008 <ul><li>Marketingfacts </li></ul><ul><li>FD </li></ul><ul><li>Volkskrant </li></ul><ul><li>Nu.nl <...
China Reis 2008 Publicatie <ul><li>Elke deelnemer schrijft 1 stukje </li></ul><ul><ul><li>Bijvoorkeur gekoppeld aan bedrij...
Logistieke aspecten <ul><li>Dress Code </li></ul><ul><ul><li>Business casual. Dat is: </li></ul></ul><ul><ul><li>Broek, sh...
Het Weer China 2008 Shanghai Chengdu
Reizen <ul><li>Schiphol, melden bij  Balie 12  (ATP) – Bij Roxane melden !!!! </li></ul><ul><li>Ontvangst bagage labels en...
Last but not least <ul><li>Altijd adres mee in Chinees (staat in programmaboek) </li></ul><ul><li>NL stekker past in China...
Dutch Team <ul><li>Marc van der Chijs </li></ul><ul><li>Vincent Everts </li></ul><ul><li>Marco Derksen </li></ul><ul><li>D...
Sebastian Pohl <ul><li>Since 2006 part of Avantgarde Shanghai </li></ul><ul><li>German nationality </li></ul><ul><li>Mostl...
Evie Loo <ul><li>Group Head Avantgarde Shanghai </li></ul><ul><li>Over 13 years of advertising and marketing experience in...
Sky Qiao <ul><li>Part of Avantgarde Shanghai since 2005. </li></ul><ul><li>Sky is a real manager talent! Starting as an in...
Ariel Fang <ul><li>Ariel is our youngest colleague on this project. Learning the event business very fast. She is already ...
Avantgarde Facts <ul><li>(1. Zeile wird  IMMER  frei gelassen!) </li></ul><ul><li>Kreation  </li></ul><ul><li>Event </li><...
Avantgarde offices <ul><li>Munich </li></ul><ul><li>Berlin </li></ul><ul><li>Dresden </li></ul><ul><li>Cologne </li></ul><...
THE AGENCY Business Units and Clients <ul><li>Event </li></ul><ul><li>Promotion </li></ul><ul><li>Sponsoring </li></ul><ul...
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China Kick Off Meeting 2008 03 20

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Overzicht reis, programma, logistieke aspecten, PR en thema's

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China Kick Off Meeting 2008 03 20

  1. 1. Let’s Kick Off & Take Off to China 20 maart 2008 China 2008
  2. 2. Programma <ul><li>15:00 Ontvangst </li></ul><ul><li>15:15 Start </li></ul><ul><li>15:20 Over naar China – Interview met Marc </li></ul><ul><li>15:30 Programma toelichting </li></ul><ul><li>16:30 Pauze 10 minuten </li></ul><ul><li>16:40 Thema’s & doel met thema groepen </li></ul><ul><li>17:00 PR </li></ul><ul><li>17:30 Logistieke aspecten </li></ul><ul><li>17:45 Vragen </li></ul><ul><li>18:00 Borrel & Diner </li></ul>China 2008
  3. 3. Interview met Marc <ul><li>Spill Group Asia </li></ul><ul><li>Zlong Games </li></ul><ul><li>Shanghai Media Group </li></ul><ul><li>Tudou </li></ul><ul><li>Call me </li></ul><ul><li>Pioco </li></ul>China 2008
  4. 4. Programma <ul><li>Druk programma </li></ul><ul><li>3 tracks per dag – stap in de goede bus </li></ul><ul><li>Keuze per dag, binnen dag niet wisselen </li></ul><ul><li>42 Deelnemers </li></ul><ul><li>4 Chinese begeleiders </li></ul>China 2008
  5. 5. Programma Shanghai China 2008 10:00 Shanghai Media Group 15:25 flight to Chengdu 20:00 Dinner 10:00 Lenovo 15:25 flight to Chengdu 20:00 Dinner 02.04.2008 Day 4 – Wednesday 10:00 Shanghai Multimedia Park 11:00 Center for wireless research 12:30 lunch 14:00 Zizhu Science &Industrial Park Gold cool Games & Hinge Software 19:00 Dinner 10:00 Netease 11:30 Tudou 13:00 lunch 14:00 iResearch 16:00 CEIBS 19:00 Dinner 10:00 Aspecto Asia 12:00 Linktone 13:30 lunch 16:00 CEIBS 19:00 Dinner 01.04.2008 Day 3 – Tuesday 10:00 CIC Data 11:00 Spill Group / Zlong 13:30 lunch 15:30 NIKE 19:00 Network Dinner 10:00 TWBA 12:00 Ubisoft 13:00 lunch 15:00 Porsche 19:00 Network Dinner 10:00 JWT 12:00 BBDO 13:00 lunch 15:00 Philips 19:00 Network Dinner 31.03.2008 Day 2 – Monday 12:00 Sightseeing 17:00 Consul-General 19:00 Dinner 12:00 Sightseeing 17:00 Consul-General 19:00 Dinner 12:00 Sightseeing 17:00 Consul-General 19:00 Dinner 30.03.2008 Day 1 – Sunday Track C Track B Track A Date
  6. 6. Programma Chengdu China 2008 Track C Track B Track A Date Optionals 08:00 Panda farm 09:00 China Wellness Center Or Go shopping 11:30 departure airport 14:00 departure Flight 18:50 arrival Amsterdam 05.04.2008 Day 7 - Saturday 09:00 Breakfast mtg Piocco - Weatherrock Yawaa - Review Business Trip 14:00 Visit Local village Evening Dinner & KTV Karoake 04.04.2008 Day 6 - Friday 10:00 Flextronic 12:00 China mobile 13:30 lunch 15:00 Plenware 10:00 Nokia 12:00 Interserv 13:30 lunch 15:00 Sichuan University 10:00 Innotech (VC) 12:00 Shanda 13:30 lunch 15:00 Sichuan University 03.04.2008 Day 5 - Thursday
  7. 7. Delegatieleiders <ul><li>Marc van der Chijs </li></ul><ul><li>Erik Huizer </li></ul><ul><li>Ernst Fuld </li></ul><ul><li>Ceremoniele taak </li></ul><ul><li>Stelt zich als eerste voor </li></ul><ul><li>Pent discussie </li></ul><ul><li>Overhandigt cadeau </li></ul><ul><ul><ul><li>Antiek delftsblauwe tegel uit 1675, ingelijst in hout </li></ul></ul></ul><ul><ul><ul><li>Stroopwafels in tinmnen delfstblauwe pot </li></ul></ul></ul>China 2008
  8. 8. Thema’s <ul><li>ICT & Infrastructuur </li></ul><ul><li>Telecom & Mobile </li></ul><ul><li>Gaming </li></ul><ul><li>New Media & Applicaties </li></ul><ul><li>Marketing & Advertising </li></ul><ul><li>China </li></ul><ul><li>Schrijven of dat thema, zo mogelijk gekoppeld aan een bedrijfsbezoek </li></ul><ul><li>Onderling uitwisseling over ideeën en ervaringen </li></ul>China 2008
  9. 9. Thema’s 1. ICT & Infrastructure 2. Mobile <ul><li>1. ICT en Infrastructuur </li></ul><ul><li>Infrastructuur van het net (glasvezel, breedband, hoe wordt het aangelegd, hoe snel groeit het) </li></ul><ul><li>ICT in de consumenten sfeer (gebruik, toegang) </li></ul><ul><li>Gadgets & productie </li></ul><ul><li>2. Telecom & Mobile </li></ul><ul><li>Telecom </li></ul><ul><li>MVAS </li></ul><ul><li>  </li></ul>China 2008
  10. 10. Thema’s 3. Gaming 4. New Media Applicaties <ul><li>3. Gaming </li></ul><ul><li>Leisure gaming </li></ul><ul><li>Hardcore gaming/ MMORPG </li></ul><ul><li>Mobile gaming </li></ul><ul><li>Advertising in gaming </li></ul><ul><li>  </li></ul><ul><li>4. New media & applications </li></ul><ul><li>Front end </li></ul><ul><li>Back-end </li></ul><ul><li>News </li></ul><ul><li>Entertainment </li></ul>China 2008
  11. 11. Thema’s 5. Marketing & Advertising 6. China <ul><li>5. Marketing & advertising </li></ul><ul><li>Cross-media marketing </li></ul><ul><li>Local advertising market </li></ul><ul><li>Online research & outcomes </li></ul><ul><li>Mobile advertising </li></ul><ul><li>  </li></ul><ul><li>6. China: </li></ul><ul><li>Politiek </li></ul><ul><li>Censuur </li></ul><ul><li>De nieuwe chinees </li></ul><ul><li>Onderwijs & arbeidsethos </li></ul><ul><li>VC’s </li></ul>China 2008
  12. 12. PR Team China reis 2008 <ul><li>Marketingfacts </li></ul><ul><li>FD </li></ul><ul><li>Volkskrant </li></ul><ul><li>Nu.nl </li></ul><ul><li>Dutchcowboys </li></ul><ul><li>NGN </li></ul><ul><li>KRO? </li></ul><ul><li>NOS? </li></ul><ul><li>Erwin Blom </li></ul><ul><li>Marjolijn Kamphuis </li></ul><ul><li>Joran </li></ul>
  13. 13. China Reis 2008 Publicatie <ul><li>Elke deelnemer schrijft 1 stukje </li></ul><ul><ul><li>Bijvoorkeur gekoppeld aan bedrijf </li></ul></ul><ul><ul><li>Maar neem andere bedrijfsbezoeken ook mee </li></ul></ul><ul><li>Vernoeming van deelnemers in Publicatie </li></ul><ul><li>20 stuks per persoon </li></ul><ul><li>Verslag binnen 2 weken na terugkomst </li></ul><ul><ul><li>= Voor 26 april </li></ul></ul>China 2008
  14. 14. Logistieke aspecten <ul><li>Dress Code </li></ul><ul><ul><li>Business casual. Dat is: </li></ul></ul><ul><ul><li>Broek, shirt en jasje (zonder stropdas) </li></ul></ul><ul><ul><li>Pak (zonder stropdas) </li></ul></ul><ul><li>Internet Access </li></ul><ul><ul><li>Beide hotels hebben breedband op de kamer </li></ul></ul><ul><ul><li>Inclusief in de reis </li></ul></ul><ul><ul><li>Beperkte backbone met Europa, dus langzame verbinding </li></ul></ul><ul><ul><li>Om op alle websites te kunnen, software oplossing van te voren installeren. Zie slideshow VPN van Vincent. Of gebruik de tip van Ernst Fuld. </li></ul></ul>China 2008
  15. 15. Het Weer China 2008 Shanghai Chengdu
  16. 16. Reizen <ul><li>Schiphol, melden bij Balie 12 (ATP) – Bij Roxane melden !!!! </li></ul><ul><li>Ontvangst bagage labels en programmaboek </li></ul><ul><li>E-ticket wordt van te voren gestuurd </li></ul><ul><li>Zelf inchecken </li></ul><ul><li>Per e-mail exacte vliegtijden & hotel adressen voor thuisfront </li></ul><ul><li>Programmaboek geeft alle tijden aan : </li></ul><ul><ul><li>Vertrekken op tijd </li></ul></ul><ul><ul><li>Er wordt niet geteld ! </li></ul></ul><ul><ul><li>Altijd mogelijk om zelf een taxi te nemen </li></ul></ul><ul><li>Incidentals voor eigen rekening </li></ul><ul><li>Deze bij uitchecken graag betalen. </li></ul>China 2008
  17. 17. Last but not least <ul><li>Altijd adres mee in Chinees (staat in programmaboek) </li></ul><ul><li>NL stekker past in China </li></ul><ul><li>Veel visitekaartjes; in het engels en/of chinees </li></ul><ul><li>Reisverzekering afsluiten </li></ul><ul><li>Inentingen (DTP & Hepatis A) </li></ul><ul><li>Local prepaid simcard erg goedkoop. Neem extra telefoon mee. </li></ul><ul><li>Pas op met Twitter & Google Maps in China; verwacht dan een hoge rekening bij thuiskomst. </li></ul><ul><li>ATM in of bij hotel. Geld van te voren halen is niet nodig. </li></ul>China 2008
  18. 18. Dutch Team <ul><li>Marc van der Chijs </li></ul><ul><li>Vincent Everts </li></ul><ul><li>Marco Derksen </li></ul><ul><li>Dorrit Gruijters </li></ul><ul><li>Roxane Fadel </li></ul>China 2008
  19. 19. Sebastian Pohl <ul><li>Since 2006 part of Avantgarde Shanghai </li></ul><ul><li>German nationality </li></ul><ul><li>Mostly responsible for artistic contents in our projects and events, Sebastian is also capable of handling the organisation and logistical part of events. </li></ul>China 2008
  20. 20. Evie Loo <ul><li>Group Head Avantgarde Shanghai </li></ul><ul><li>Over 13 years of advertising and marketing experience in multinational agency and companies. </li></ul><ul><li>In her former position in one of the multinational companies, Evie was responsible for a first time regional communications campaign for Asia Pacific and successfully launched a new American brand to Asia Pacific. </li></ul><ul><li>At Avantgarde she is responsible for Nike brand. </li></ul>China 2008
  21. 21. Sky Qiao <ul><li>Part of Avantgarde Shanghai since 2005. </li></ul><ul><li>Sky is a real manager talent! Starting as an intern, he worked his way up to become a project manager. We are very happy, to have him in our project, because he is most the time busy with one of our main clients Porsche. </li></ul>China 2008
  22. 22. Ariel Fang <ul><li>Ariel is our youngest colleague on this project. Learning the event business very fast. She is already capable of organising things on her own responsibility. </li></ul><ul><li>Ariel’s loves learning languages (English, French, Japanese, etc) and wants to go abroad one day. </li></ul>China 2008
  23. 23. Avantgarde Facts <ul><li>(1. Zeile wird IMMER frei gelassen!) </li></ul><ul><li>Kreation </li></ul><ul><li>Event </li></ul><ul><li>Promotion </li></ul><ul><li>Public Relation </li></ul><ul><li>Sponsoring und Talentmanagement </li></ul><ul><li>Mobile Marketing </li></ul><ul><li>Brand Services </li></ul><ul><li>Full-service agency </li></ul><ul><li>Founded 1985 in Munich, Germany </li></ul><ul><li>Owner-operated </li></ul><ul><li>Over 200 permanent employees worldwide </li></ul><ul><li>10 offices worldwide </li></ul><ul><li>Clients in all major industries </li></ul>
  24. 24. Avantgarde offices <ul><li>Munich </li></ul><ul><li>Berlin </li></ul><ul><li>Dresden </li></ul><ul><li>Cologne </li></ul><ul><li>Prague </li></ul><ul><li>Moscow </li></ul><ul><li>Dubai </li></ul><ul><li>London </li></ul><ul><li>Shanghai </li></ul><ul><li>Beijing </li></ul>
  25. 25. THE AGENCY Business Units and Clients <ul><li>Event </li></ul><ul><li>Promotion </li></ul><ul><li>Sponsoring </li></ul><ul><li>Sales & Marketing Support </li></ul>

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