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The Venetian Las Vegas

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The Venetian Las Vegas

  1. 1. The Venetian Las VeagsSOM campaign<br />Marina Guilleux<br />Marion Fournaud<br />Mehdi Poisson<br />Pauline Crast<br />
  2. 2. Create a blog<br />Create a page for Linkedin<br />Get a Location Based Service<br />Use more efficiently Youtube and Flickr<br />Recommandations for SEO<br />
  3. 3. Add links to blog, as for example: addthis.com, ping.com <br />Add RSS flux <br />Linkability<br />
  4. 4. Large range of key words related to:<br />Brand name: the Venetian <br />City name: Las Vegas<br />Location: The strip <br />Adjectives: Luxury hotel, Casino<br />Tags should be adapted to the target<br />Tagging<br />
  5. 5. Offer rewards to the websites which send us clients<br />Exchange links with websites/ blogs which are talking about us (if someone is writing a good comment on our hotel, we link it on our blog to promote his website/ blog)<br />Reward<br />
  6. 6. Give advice on sightseeing<br />Add currency conversion while guests are booking<br />Valuable users<br />

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