#DMSocialChat

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Quick presentation I did for an advertising and marketing class at Lesley University

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#DMSocialChat

  1. 1. Social Media Marketing #DMSocialChat Don Martelli VP & Dir. of Digital Integration @BigGuyD Schneider Associates @SchneiderPR
  2. 2. Who the heck is this guy?
  3. 3. Follow me: @BigGuyD
  4. 4. What do I do all day?
  5. 5. I’m sort of like Heisenberg
  6. 6. Instead, I help companies use these…
  7. 7. …to do this.
  8. 8. Great, but how does it work?
  9. 9. Clients have all types of challenges
  10. 10. Start with the audience
  11. 11. Then fish where the fish are
  12. 12. It starts with good content
  13. 13. Manage the community
  14. 14. What does success look like?
  15. 15. Questions?

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