2011 APPL Shareholders Meeting


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  • We will be muting the lines during the presentation - there will be time for questions at the end. During the presentation questions can be submitted via the “chat with Presenter” feature in RT if logged into the webinarFor those not logged into the webinar we will unmute the lines for questions
  • ListServs – example of recent use by members to look at issues of concern related to potential government shut downFacebook – recently reached over 500 fans of our FB page
  • 2011 Scholarships - $11,943 awarded to 14 people from 10 different APPL member organizations to help them attend the convention
  • Currently have 10 TC membersRecruiting due to several retirementsMeeting: Train the Trainer/Facilitation in August
  • NPS NE Region National Heritage Areas WorkshopsOctober 2010 (Salem MA)—Focus: evaluative process of NHAsApril 2011 (Rhinebeck NY)—Strategic and interpretive planningStrategic planning for NER—estimated date for delivery of plan, June 2011Facilitation of proposals for Baltimore NHA Management PlanConsultations and Peer ReviewsHawaii Natural History Association (Visitor Service)Glacier Association (Sales Outlets)Zion Natural History Association (Strategic Planning/Visioning)Carlsbad Caverns/Guadalupe Mountains Association (Financial/Revenue/Sales Outlets)Sawtooth Interpretive and Historical Association (Strategic Planning)APPL Organizational Assessment and Consultation ProgramEastern Sierra Interpretive Association/Inyo National ForestStewards of the Coast and RedwoodRedwood Parks AssociationFriends of Black Rock/High RockGeorge Washington Carver Birthplace AssociationNEEF The Power of Friends continuedNon-Profit Governance (May 2010)Fundraising and Friend-Raising (July 2010)Currently formulating series for this FYCore Curriculum UpdatesCurrently working on fundraising module, tweaking to keep on top of trends
  • 66% of APPL members representedlower registration #s due to travel budget restrictions among members and agencies359 participants (56% APPL participants, 33% govt, 7% nonmbrs)
  • Top Left: USACE Excellence in Partnership Award presented to Friends of Raystown LakeBottom Left: USFS National Partnership Award presented to Grand Teton AssociationAPPL Awards – Outstanding Vendor: Impact, Agency Partner: Rich Weideman, APPL Excellence Award: Presidio Seed And Plan Lab (GGNPC)2011 President’s Award – Rose Fennell
  • 7 B2Ts – Each did at least one YouTube interview at the convention (interviews were conducted by them to learn more about professional opportunities within the APPL community)
  • Sunday – Thursday Pattern (with opening reception and optional trainings starting on Sunday).Program Committee has begun meeting and will begin accepting session proposals later this weekWe plan to maintain a similar registration fee structure (with added incentives for staying at the Hilton) – rm rate will be prevailing 2012 govt. rate for all (Rates are set by fiscal year, effective October 1. 2011 govt rate for LV is $93)
  • Increase # of items in 2010 were NGM maps, software packages
  • Information will be sent out later this summer with more information and the online submission process. What’s done well in the past are packages that incorporate a specialized experience and include extra amenities such as lodging, gift certificates to restaurants/events/APPL member stores, etc… Consider including a year membership for an individual or family that encourages continued involvement after the auction experience. Also high-quality crafts, jewelry and souvenirs that can be used as gifts often due well since the auction is held before the holiday giving season.
  • 2011 APPL Shareholders Meeting

    1. 1. Association of Partners <br />for Public Lands<br />2011 Stakeholders Meeting<br />Fostering stewardship and appreciation of public lands <br />and historic sites through effective partnerships.<br />
    2. 2. ReadyTalk Notes<br />Submit questions here during the presentation<br />
    3. 3. APPL Staff<br />Chuck Benjamin, Education / Amy Matthews, Marketing and OutreachNancy Kotz, Member Services / Donna Asbury, Executive Director Don Kim, Web and Social Media<br />
    4. 4. APPL Board of Directors<br /><ul><li>Minimum of 11 board members (currently have 12)
    5. 5. Majority from APPL member organizations
    6. 6. Diverse expertise & demographics </li></li></ul><li>APPL Board 2010 - 2011<br />Retiring members:<br /><ul><li>Lisa Madsen – Public Lands Interpretive Association
    7. 7. Sally Elliman – Glacier Association</li></ul>New board member:<br /><ul><li>Jerryne Cole – Denali Institute</li></ul>New officers:<br /><ul><li>Emilyn Sheffield – President
    8. 8. Blaine Benedict – Vice President
    9. 9. Audrey Peterman – Secretary
    10. 10. Ellis Bacon - Treasurer</li></li></ul><li>Membership <br />
    11. 11. APPL Membership <br />83 Organizations<br /><ul><li>80 % have interpretive bookstore operations
    12. 12. 51 % conduct educational programs or field institutes
    13. 13. 83 % have membership programs or do other fundraising
    14. 14. 53 % single agency, 47 % multiple agencies
    15. 15. 41 % have volunteer programs</li></li></ul><li>APPL Membership<br /><ul><li>Nonprofit Member –Nonprofit 501(c)(3), Lands Agency Agreement, Like-Mission Dues Tiered to Gross Receipts ($350 to $8,500 Dues)
    16. 16. Emerging Public Land Partner –Awaiting 501(c)(3) or Agency Agreement ($350 Dues)
    17. 17. Nonprofit Ally –National or Regional, Not Site-Specific, Like Mission ($1,500 Dues)</li></li></ul><li>Member Services<br />Information, Education, Representation<br />
    18. 18. Member Services<br />Information<br /><ul><li>Newswire
    19. 19. Listservs
    20. 20. Revised Website
    21. 21. APPL Blog
    22. 22. Social Media - Facebook & Twitter
    23. 23. Calls and Forums</li></li></ul><li>Services<br /><ul><li>Representation at the National Level
    24. 24. Awards Program
    25. 25. Education programs - 40 % member discount
    26. 26. Scholarships
    27. 27. Organizational Self Assessment and Consultation Grants
    28. 28. Salary and Benefits Survey
    29. 29. Risk Insurance
    30. 30. Discounted audio and web conferencing through ReadyTalk</li></li></ul><li>Government Relations <br />
    31. 31. Government Relations<br />Meetings with Agency Leadership<br /><ul><li>APPL Board and Agency Partner forum with 12 public lands agency representatives of NPS, BLM, USDAFS, USFWS, and USACE
    32. 32. Multiple in-person meetings with key leadership of each federal land management agency, including Deputy and Associate Directors, and Division Chiefs
    33. 33. Meetings with DOI Directors of Conservation, Partnerships, and Management Policy; Youth Engagement; and Service First</li></ul>Result – APPL is a recognized voice representing its members’ interests in advancing nonprofit partnerships.<br />
    34. 34. Government Relations, contd.<br />Monitoring and Input on Policies:<br /><ul><li>NPS Cooperating Association Agreements and Friends/Fundraising model agreements
    35. 35. U.S. Forest Service Federal Register response on Partnership Policies
    36. 36. Testimony to House Subcommittee on National Parks, Forests, and Public Lands
    37. 37. Sign-ons to coalition letters of support for America’s Great Outdoors, ASAE opposition to 1099 reporting requirements, FLTFA
    38. 38. Meetings with staff of House Subcommittee on National Parks, Forests, and Public Lands and Senate Subcommittee on Energy and Natural Resources</li></li></ul><li>Government Relations, contd.<br />Summits, Conferences, and Alliances<br />America’s Great Outdoors Listening Sessions and White House Announcement<br />BLM National Landscape Conservation System Summit<br />National Park Friends Alliance<br /><ul><li>NEEF Public Lands Program Advisory Committee
    39. 39. Federal Interagency Committee on Interpretation
    40. 40. NAI National Interpreters Workshop
    41. 41. National Association of State Park Directors</li></li></ul><li>Education - Capacity Building <br />
    42. 42. APPL Education and Capacity Building Programs<br /><ul><li>Partnership Convention & Trade Show
    43. 43. Fee-For-Service Training
    44. 44. Consultation and Peer Reviews
    45. 45. Training Corps</li></li></ul><li>APPL Training Corps<br />
    46. 46. Educational Programs<br />Fee for Service - Agency Agreements<br /><ul><li>NPS NE Region National Heritage Areas workshops
    47. 47. Strategic planning for NPS NE Region National Heritage Areas </li></ul>Consultations and Peer Reviews<br /><ul><li> Five APPL Member organizations received APPL consultation</li></ul> grants<br /><ul><li> Five organizations assisted through fee-based consultations
    48. 48. APPL organizational self-assessment tool updated</li></ul>Foundation Funded Partnership<br /><ul><li>National Environmental Education Foundation (NEEF), Webinar series on The Power of Friends</li></ul>APPL Core Curriculum Updates<br />Multi-Agency Capacity Building Proposal Developed<br />
    49. 49. Enhance Curriculum & Delivery Methods<br /><ul><li>Provide Fee-Based Educational Offerings to Members, Potential Members, Agencies
    50. 50. Encourage Utilization of APPL Nonprofit Self-Assessment and Peer Reviews
    51. 51. Deliver Selected Regional Course Offerings Annually
    52. 52. Continue to Pilot and Evaluate Distance Learning</li></li></ul><li>“I felt this was one of the best overall conferences we’ve had. The speakers were terrific, the workshop sessions I attended were outstanding, and the Hyatt was without question the absolute best hotel we’ve ever been in. All of these added up to a wonderful experience.”<br />
    53. 53. Convention Highlights<br />“I was very impressed by the conference. It was my first time going to APPL and I was unsure what I would find. I came back with a list of contacts, pages of notes, and a plan to attend future conferences and perhaps present a session.”<br /><ul><li>359 registered participants </li></ul> <br /><ul><li>Silent auction brought in $4,169 for the APPL Education & Scholarship Fund. </li></ul> <br /><ul><li>Convention sponsorship contributions and in-kind donations exceeded $50,000. </li></ul> <br /><ul><li>The sold out trade show had participation from </li></ul> 134 different vendors.<br />
    54. 54. Themes: Sustainability, Technology, Engagement<br />“One of the best years ever for keynoters.”<br />
    55. 55. Recognizing Outstanding Partners<br />
    56. 56. Bridge to Tomorrow - Emerging Leaders<br />Check out some of their interviews from the convention at http://www.youtube.com/goappl. <br />Stay tuned for more from them throughout the year. <br />
    57. 57. Winning Hands for Public Lands<br />
    58. 58. Finance and Fundraising <br />
    59. 59. 2010 Year End Financials<br /> 2010 2009<br />Total Assets $533,917 $471,495<br />Total Revenues $718,330 $588,517<br />Total Expenses $626,660$589,470<br />Net Gain/Loss $ 91,670 ($ 953)<br />
    60. 60. 2010 Revenue & Expenses<br />Revenue<br />Expenses<br />Fundraising3%<br />Dues 21%<br />Convention <br /> 47%<br />Convention <br /> 61%<br />Member<br />Services<br /> 28%<br />
    61. 61. Vendor Support Program<br />The funds from this program help facilitate training and networking opportunities for our members to strengthen their efforts in building public appreciation and support for America’s treasured spaces and places. <br />2011<br />Benefactors 14<br />Contributors 55<br />Total Revenue $36,650*<br />2010<br />Benefactors 16<br />Contributors 47<br />Total Revenue $35,100<br />*2011 has been the highest contribution year for this program since it began in 1998. Thank you to all our vendors for their support!<br />
    62. 62. Association of Partners for Public Lands<br />SPECIAL TIMES IN SPECIAL PLACES<br />Online Auction of Unique Travel Experiences<br />Oct. 1-16, 2009Oct. 1-24, 2010<br /># of experiences/pkgs donated 28 41<br /># of items bid on & sold 26 28<br />Total amount of bids $12,536 $11,999<br />cMarket fee (based on % of bids) $1,128 $1,088<br /># of 50/50 share items 5 4<br />Value of 50% share $2,509 $3,083<br />Net profit $8,371 $7,357<br />(after marketing & license expenses)<br />
    63. 63. 2011 APPL Online Auction Timeline<br />Auction package applications by June 30<br />All documentation by August 12<br />Auction preview, September 12<br />Bidding open October 1-23<br />
    64. 64. Goals for FY 2011<br /><ul><li>Revision of APPL Strategic Plan
    65. 65. Continued agency partner engagement
    66. 66. Increased member-staff interaction
    67. 67. Additional capacity building training and resources</li></li></ul><li>Discussion, Q&A<br />
    68. 68. APPL Vision<br />Through the vital network of partnerships advanced by APPL,we work for the day when all people share the joy and inspiration of our natural world and collective heritage. <br />