Cerego's Head of Product Development (Kirk McMurray) and Head Product Engineer (Dominiek ter Heide) will introduce iKnow!, a social learning service that beta launched in Japan a little over a year ago. They will discuss in detail how the future direction of the web is influencing the architecture of the platform and elaborate upon the core themes driving the product vision. This will include insight into why Cerego is striving to create a radically open learning platform, whereby all content is free, and how this impacts the long-term business model. Also, they will provide a glimpse into the future of efforts underway to evolve iKnow! into a "Learning 3.0" offering!