Images and Perception
We are going to talk about...  Characteristics of visual  communication  The value of images  Function of images  Rela...
¿What are images for?
Visual communication         When we use images to         communicate something,            we are in VISUAL            C...
Other ways of communication Match every way of communication with its channel                                             ...
The value of imagesIn our society, images are very important because we use them                to express and share infor...
The function of imagesImages have 4 different  functions:•   1. Giving Information2. Selling ideas or products3. Enjoyment...
1. Giving information  They inform in a  clear and direct way.  Identifying things:  logos, labels, flags.
1. Giving information    Indicating: signals, symbols, pictograms.
1. Giving information    Describing: maps,    scientific drawing, plans.
1. Giving information    Communicating: images    in newspapers, posters...
2. Selling ideas or products    Publicity images
3. Enjoyment    Images in cinema, TV, theatre, magazines...            http://www.youtube.com/watch?v=c3sBBRxDAqk
4. Aesthetics    Art creation                      Botticelli – The Birth of Venus (1486)Chema Madoz
Images and realityAn image can be a copy  or an imitation of the  reality,    but     also  something       without  anyth...
Abstract image: The Key, by Jackson                                         PollockFigurative image: The shout, by EdvardM...
Activities• Activity 1: Find in “google images” or FlickCC  one image for every function we have talked  about (informatio...
Activities• Activity 2: Modifying images. Change the  shape of an image cutting away and sticking.  The result must be rec...
Some examples
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Imagesandperception

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Imagesandperception

  1. 1. Images and Perception
  2. 2. We are going to talk about... Characteristics of visual communication The value of images Function of images Relationship between images and reality
  3. 3. ¿What are images for?
  4. 4. Visual communication When we use images to communicate something, we are in VISUAL COMUNICATIONSender Message Receiver Channel
  5. 5. Other ways of communication Match every way of communication with its channel Grimace and Music movement Writing Spoken words Talking Sounds Dancing, theatre Written words
  6. 6. The value of imagesIn our society, images are very important because we use them to express and share information DO YOU KNOW...¿ Where can we find images? ¿ Which technology andinstruments can we use to create and/or transmit images? Illussion by Dvemor
  7. 7. The function of imagesImages have 4 different functions:• 1. Giving Information2. Selling ideas or products3. Enjoyment4. Aesthetics and beauty Surreal world by ~riolcrt
  8. 8. 1. Giving information They inform in a clear and direct way. Identifying things: logos, labels, flags.
  9. 9. 1. Giving information Indicating: signals, symbols, pictograms.
  10. 10. 1. Giving information Describing: maps, scientific drawing, plans.
  11. 11. 1. Giving information Communicating: images in newspapers, posters...
  12. 12. 2. Selling ideas or products Publicity images
  13. 13. 3. Enjoyment Images in cinema, TV, theatre, magazines... http://www.youtube.com/watch?v=c3sBBRxDAqk
  14. 14. 4. Aesthetics Art creation Botticelli – The Birth of Venus (1486)Chema Madoz
  15. 15. Images and realityAn image can be a copy or an imitation of the reality, but also something without anything in common with reality.We have three types of images:• Realistic images• Figurative images• Abstract images Realistic style: 1967 – Washbasin and mirror by Antonio López
  16. 16. Abstract image: The Key, by Jackson PollockFigurative image: The shout, by EdvardMunch,1893.
  17. 17. Activities• Activity 1: Find in “google images” or FlickCC one image for every function we have talked about (information, exhortation, enjoyment, aesthetics). Download the slides and paste the images in. Send the result by e-mail to the address: • eviprocaprevera@gmail.com
  18. 18. Activities• Activity 2: Modifying images. Change the shape of an image cutting away and sticking. The result must be recognizable.• The aim of the activity is to get new shapes, fantastic
  19. 19. Some examples

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