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What gets communicated, when & where?
Dawn Nicole Baldwin :: @DawnNicole
Telling Your Story
“Information Overload”
Refers to the difficulty a person can have
understanding an issue and making
decisions that can be c...
“The greatest challenge
with communication is
the illusion it has occurred”
- Charles Kettering
VISION
WHO are you serving?
WHAT are your
unique strengths?
Primary Front Doors
Weekend services
Holidays & Big outreach events
Platform
announcement
Primary spot on
website
Custom g...
Opportunities
Size of Spotlight
Light
Medium
High
@dawnnicole
dnicole@AspireOne.com
connect.me/dawnnicolebaldwin
text DNICOLE to 62953 for contact info
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Telling Your Story: What gets communicated when & where :: Echo '13 :: Dawn Nicole Baldwin

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Abbreviated version of key slides during Echo '13

Published in: Spiritual, Business
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Telling Your Story: What gets communicated when & where :: Echo '13 :: Dawn Nicole Baldwin

  1. 1. What gets communicated, when & where? Dawn Nicole Baldwin :: @DawnNicole Telling Your Story
  2. 2. “Information Overload” Refers to the difficulty a person can have understanding an issue and making decisions that can be caused by the presence of too much information.
  3. 3. “The greatest challenge with communication is the illusion it has occurred” - Charles Kettering
  4. 4. VISION WHO are you serving? WHAT are your unique strengths?
  5. 5. Primary Front Doors Weekend services Holidays & Big outreach events Platform announcement Primary spot on website Custom graphics Listed in the bulletin Large Side Doors & Primary Next Steps Women’s/Men’s/Student events Bible studies & Small groups VBS, upcoming registration dates Timed promo Listed in events section of website Secondary spot on website (for a short period of time) Mailer sent Listed in bulletin Lobby monitors Table tents in cafe Pre-service announcements Niche Groups Opportunities & events tailored to fit the needs of a specific group Quilters/Knitters, etc. Group leader emails Person-to-person connections Group-specific text alerts High Visibility Primary front doors that apply to most people, or we want to strategically promote Medium Visibility Large groups with shared interests & immediate next step actions Light Visibility Everything else Opportunities Available Tools
  6. 6. Opportunities Size of Spotlight Light Medium High
  7. 7. @dawnnicole dnicole@AspireOne.com connect.me/dawnnicolebaldwin text DNICOLE to 62953 for contact info

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