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The future of news
in the digital age
1
JOHNWILLIAMS
Vice President, ASEAN & India
BBCAdvertising
@imediasummit
#imbsummit
@imediasummit
#imbsummit
The innovation imperative
4
Source:CiscoIBSG,Hewlett-Packard.
*SeparateHPforecastbasedondifferentmethodology
CONNECTEDDEVI...
The innovation imperative
5
1933
Radio is in 55% of
US households
2003
MySpace most popular
social network Virtual
reality...
The
medium
shapes the
message
6
@imediasummit
#imbsummit
The misinformation age
7
The problem of how to
distinguish good information
from bad, that problem has
been with us since ...
8
@imediasummit
#imbsummit
BBC News online recently reached almost
9
80 millionunique browsers
31-Dec-12 31-Mar-13 30-Jun-13 30-Sep-13 31-Dec-13 31-M...
The leaders
in global
breaking
news
10
@imediasummit
#imbsummit
Breaking news with Twitter
11
If it happened,
@BBCBreaking
broke it.
Source:#yearontwitter
publisher on
Twitter
@imediasum...
Personally
relevant
12
0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
Mar-13
May-13
Jul-13
Sep-13
Nov-13
Ja...
13
@imediasummit
#imbsummit
14
*Spike NewsWhip, Mar 15,
**Facebook - @BBCWorldNews Twitter - @BBCbreaking, @BBCworld, Mar 2015
@imediasummit
#imbsummit
Chat Apps
15
@imediasummit
#imbsummit
16
@imediasummit
#imbsummit
17
@imediasummit
#imbsummit
18
@imediasummit
#imbsummit
19
@imediasummit
#imbsummit
Thank you
20
JOHNWILLIAMS
Vice President, ASEAN & India
BBCAdvertising
@imediasummit
#imbsummit
Industry presentation: The Future of News in the Digital Age
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Industry presentation: The Future of News in the Digital Age

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In this digital age where information inequality is growing, the news industry is having to rethink the way it will keep everyone informed. BBC News examines the changing landscape – the trends in technology and media, and what they mean for journalists & the journalism profession.

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Industry presentation: The Future of News in the Digital Age

  1. 1. The future of news in the digital age 1 JOHNWILLIAMS Vice President, ASEAN & India BBCAdvertising @imediasummit #imbsummit
  2. 2. @imediasummit #imbsummit
  3. 3. The innovation imperative 4 Source:CiscoIBSG,Hewlett-Packard. *SeparateHPforecastbasedondifferentmethodology CONNECTEDDEVICES WORLDPOPULATION 2003 6.3bn 500m 2010 2015 2020 2025 12.5bn 6.8bn 25bn 7.2bn 50bn 7.6bn 1 trillion* 8bn @imediasummit #imbsummit
  4. 4. The innovation imperative 5 1933 Radio is in 55% of US households 2003 MySpace most popular social network Virtual reality Auto translation Driverless cars Wearables for the BBC Robot journalists 2027 Humans on Mars 1991 First web page 1994 Yahoo 1941 First TV ad 1997 BBC launches bbc.co.uk 2004 Facebook 2005 YouTube 2006 Twitter 2007 iPhone 2009 WhatsApp 2011 Snapchat 2012 Facebook IPO raised $16bn 2015 Oculus public launch @imediasummit #imbsummit
  5. 5. The medium shapes the message 6 @imediasummit #imbsummit
  6. 6. The misinformation age 7 The problem of how to distinguish good information from bad, that problem has been with us since we started communicating… So even though we have a new technology where information comes to us instantly over the wires… the art and science of journalism is really important. SirTim Berners-Lee WORLD WIDE WEB CONSORTIUM @imediasummit #imbsummit
  7. 7. 8 @imediasummit #imbsummit
  8. 8. BBC News online recently reached almost 9 80 millionunique browsers 31-Dec-12 31-Mar-13 30-Jun-13 30-Sep-13 31-Dec-13 31-Mar-14 30-Jun-14 30-Sep-14 31-Dec-14 Weekly Unique Browsers to BBC News Online (millions) Snow affects UK Boston bombings Birth of Prince George Nelson Mandela dies MH370 disappears Charlie Hebdo attacks MH17 shot down Scottish referendum Source:ComscoreDax.GlobaldatafortheBBCNewssitesandappsinEnglishandotherlanguages. 40 50 60 80 @imediasummit #imbsummit
  9. 9. The leaders in global breaking news 10 @imediasummit #imbsummit
  10. 10. Breaking news with Twitter 11 If it happened, @BBCBreaking broke it. Source:#yearontwitter publisher on Twitter @imediasummit #imbsummit
  11. 11. Personally relevant 12 0 1,000,000 2,000,000 3,000,000 4,000,000 5,000,000 6,000,000 Mar-13 May-13 Jul-13 Sep-13 Nov-13 Jan-14 Mar-14 May-14 Jul-14 Sep-14 Nov-14 Jan-15 Growth in BBC Hindi @imediasummit #imbsummit
  12. 12. 13 @imediasummit #imbsummit
  13. 13. 14 *Spike NewsWhip, Mar 15, **Facebook - @BBCWorldNews Twitter - @BBCbreaking, @BBCworld, Mar 2015 @imediasummit #imbsummit
  14. 14. Chat Apps 15 @imediasummit #imbsummit
  15. 15. 16 @imediasummit #imbsummit
  16. 16. 17 @imediasummit #imbsummit
  17. 17. 18 @imediasummit #imbsummit
  18. 18. 19 @imediasummit #imbsummit
  19. 19. Thank you 20 JOHNWILLIAMS Vice President, ASEAN & India BBCAdvertising @imediasummit #imbsummit

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