Psychology, design and computer science

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How the interdisciplinary tradition of Liberal Arts & Sciences is creating products that are shaping our future

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Psychology, design and computer science

  1. 1. Psychology, Design & Computer Science How the interdisciplinary tradition of Liberal Arts & Sciences is creating products that are shaping our future
  2. 2. @diegomendes *slides will be posted J (with all sources)
  3. 3. the  mango  tree  story  
  4. 4. We are tool makers.
  5. 5. Tools augment our abilities as humans.
  6. 6. We make tools to improve our lives.
  7. 7. 1 undeniable fact: We shape our tools Our tools shape us Marshal MacLuan (1964) & Wilson Miner, When we build, 2010
  8. 8. The tool that is shaping the world today: connected software
  9. 9. connected software in other words: internet of things
  10. 10. but what things do you mean?
  11. 11. everything
  12. 12. It is the beginning of the smart… home car surfboard bank basketball school fridge
  13. 13. “There are already hundreds of millions of things connected to the internet. We are headed for hundreds of billions, possibly trillions… and it will change our lives.” Dr. John Barret, TedXCIT
  14. 14. phone Apple Inc, iPhone 5s
  15. 15. fitbit aria
  16. 16. nest nest thermostat
  17. 17. surgery room fitbit aria
  18. 18. surgery room iRobot, Essential Design
  19. 19. self-driving car Google Inc, Self Driving Car
  20. 20. glass
  21. 21. glass
  22. 22. our future is being shaped by connected software – it is changing our world
  23. 23. We shape our tools Our tools shape us Marshal MacLuan (1964) & Wilson Miner, When we build, 2010
  24. 24. We are building an environment where we will spend most of our lives. Wilson Miner, When we build, 2010  
  25. 25. What kind of connected software environment do you want to have in the future?
  26. 26. If you want the world to be better, you have to help shape it.
  27. 27. That’s where User Experience comes in.
  28. 28. Designing experiences is basically understanding people and helping them.
  29. 29. Making the interaction between a person and a product feel natural.
  30. 30. And this is an increasingly interdisciplinary world
  31. 31. Adap0ve  Path,  2012  
  32. 32. Don Norman, 2014
  33. 33. “Design  is the practice of intentional creation to enhance the world. It is a field of doing and making, creating great products and services that fit human needs, that delight and inform. Design is exciting because it calls upon the arts and humanities, the social, physical, and biological sciences, engineering and business.”
  34. 34. Again… This is an increasingly interdisciplinary world
  35. 35. Dan Saffer, Kicker Studio, 2008
  36. 36. UX follows a simple process called Human Centered Design
  37. 37. Human Centered Design Discovery   Idea0on   Prototype  Experiment   Improve  
  38. 38. Some important interdisciplinary roles *Disclaimer: These roles are gray areas. They intersect with each other and are fluid.  
  39. 39. User Researcher or Design Researcher Observe, listen, generate insight Your are genuinely curious about human behavior. You love to observe and listen to people. You like to create insights from your observations and things you have heard. You are really good at evaluation, clarification, analysis, and communication. You like to ask questions that expose gaps and flaws. You enjoy testing assumptions with quantitative and qualitative data. ** Usability Analyst – In larger companies, usually towards the end of the product design cycle.
  40. 40. Interaction Designer Invent, define direction, make ideas real You can come up with enormous amounts of solutions for the problems you are solving for. You can link ideas, solutions and design easily. You can make solutions “look real” – design and communicate how the product could potentially work. You like both the grand vision and the step by step details of how the user will experience the product. You understand how to apply user interface and interaction design to products.
  41. 41. Visual Designer Your weapons are color, style, type, icons and information design. You create visual hierarchy. You indicate relationships and hint at behavior to help users interact with the product. You like both the grand vision and the step by step details of how the user will experience the product. You can create different visual stylistic approaches for different mediums (digital product v. physical product). Visual hierarchy, visual relationships & elegance
  42. 42. Content Strategist Your weapons are your fantastic communication skills. You are great at understanding how to develop content that is meaningful to different audiences. You like to figure out “when” certain content should surface for the user. You love to make things “crystal clear”. You are always thinking about what engages people. You love to create new content and maintain relevant older content. You love meaningful content
  43. 43. Information Architect You like to visually structure information so it is intuitive to others. You are always trying to facilitate how others understand content. You see structure as a way to facilitate effective communication. You enjoy working in large projects across different departments and help maintain a unified vision of what you are trying to build. You want to help others understand stuff
  44. 44. User Experience Designer Observe, listen, generate insight Invent, define direction, make ideas real Hierarchy, relationships & elegance Meaningful content You want to help others understand Research   Interaction   Visual   Information   Content   You do it all… thinking about how the user will experience it
  45. 45. Dan Saffer, Kicker Studio, 2008
  46. 46. Why you should join this field?
  47. 47. Shape your future instead of reacting to it.
  48. 48. How do I get into this field?
  49. 49. Learn on the job Grad school
  50. 50. Career outlook is great
  51. 51. For sources go to http://goo.gl/MUyTmH

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