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Think Local.

Think Local.

  1. Think Global. Start[up] Local.<br />Observation: Internet Entrepreneurship <br />is a Global Phenomenon that Starts at Home.<br />Actualization: So Make Your Home <br />The Entire Fucking Planet.<br />Dave McClure, 500startups.com<br />@DaveMcClure<br />
  2. Global Trends<br />More Young, More Old ($$$) Users Online<br />More Bandwidth, More Video (=pr0n FTW!)<br />Growth of Global Languages (see MyGengo.com)<br />1B+ speakers: Mandarin, English<br />500M+ spkrs: Spanish, Hindi, Arabic, Portuguese<br />Wealthy Chinese + Indian, Web + IRL Globetrotters ($$$B)<br />Smart Device Proliferation<br />phone, tablet, TV, console, etc<br />Acceleration of Global Payment, E-Commerce<br />Dramatically Reduced Cost: Product Dev, Customer Acqstn<br />Global Distribution Platforms<br />US/EU: Apple, Facebook, Google (Search, YouTube, Gmail, Android), Twitter, Zynga<br />Asia: Tencent/QQ, Taobao/Alibaba/AliPay, Youku, MediaTek, Rakuten, DeNA<br />
  3. Local Hacks<br />Dominate your local/native market first<br />Or, move so that your local market is bigger (China, US)<br />Language + Visual Design Matters<br />Read: Spent, Influence, Understanding Comics<br />Niche 2 Win: Big Enough Markets + Great Customer<br />1M users @ $20/mo = ~$250M/yr business<br />Sell Something You Fucking Idiot.<br />Transactns, Subscriptns, Virtual Goods, LeadGen<br />You Don’t Need to Be [in] Silicon Valley<br />But, Silicon Valley Needs to BE IN YOU.<br />(Use The Force, Luke… Close Your Eyes, Let Go )<br />Start Local, Hustle Global.<br />

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