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Libatious Presentation Startup Weekend New York


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Libatious is a mobile, social gaming application for beer lovers.

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Libatious Presentation Startup Weekend New York

  1. 1. Drink beer. Share with Friends. Score Trophies.<br />
  2. 2. What is Libatious?<br />Libatious is a social gaming application that engages beer lovers in competition for trophies & rewards.<br />
  3. 3. The problem…<br />Today, beer enthusiasts lack an interactive, social, gaming experience. <br />Drinking beer is an inherently social AND games-oriented activity, but existing online beer communities lack:<br /><ul><li>Connectivity to social graph
  4. 4. Incentives to interact
  5. 5. Mobile access</li></li></ul><li>…A Libatious Solution<br />Mobile – Post beers from your iPhone or Android device<br />Social – Single sign on with Facebook Connect, push updates to FB and Twitter, integrated‘Like’ button<br />Competitive – Get trophies for completing milestones, leaderboard for top-ranked users<br />
  6. 6. Feature Comparison<br />BeerAdvocate<br />BeerCloud<br />RateBeer<br />Libatious<br />RealBeer<br />…and FEATURE RICH!<br />
  7. 7. Who uses Libatious?<br />Social Sharers – people that want to broadcast their activities to their friends<br />Gamers – users driven by competition and incentives<br />Preservers – users that want to record and review their personal activities<br />Enthusiasts – Passionate beer lovers<br />
  8. 8. How many users?<br />Foursquare<br />Users:<br />1.6MM<br />ThrillistSubscribers:1.5MM<br />LIBATIOUS<br />Estimated Libatious users: 750K<br />
  9. 9. Revenue sources<br />The Brewer Dashboard – self-administered premium page content & triggered campaigns<br />Sponsored content – custom competitions, trophies & landing pages for brands<br />Virtual gifts – user micropayments for items for friends, or vendors can offer items for special entitlements<br />Custom Research – data, analytics & reports prepared for the beverage industry<br />Lead Generation – fees from affiliates (venues, retailers, distributors, etc) for triggering offline actions.<br />
  10. 10. How does it work?<br />LAUNCH<br />LOGIN<br />HELLO!<br />COMMENT<br />POST<br />
  11. 11. What’s next?<br />
  12. 12. Product Roadmap<br />Platform Expansion<br /><ul><li> New verticals
  13. 13. White-label Licensing</li></ul>Drive to Retail<br /><ul><li> Where to buy
  14. 14. Local Search</li></ul>Location-Based Services<br /><ul><li> Foursquare API Integration
  15. 15. Append location data to beer tally</li></ul>Easier Data Entry<br /><ul><li> Barcode scanning
  16. 16. Image recognition</li>