Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Social Media and Human Resources

1,007 views

Published on

Published in: Business, Technology
  • Be the first to comment

Social Media and Human Resources

  1. 1. Social Media & HR: The Good, The Bad & The Ugly<br />
  2. 2. The business meeting<br />The reunion/night out<br />The cocktail party<br />2<br />The three big social networks:<br />
  3. 3. Blogs<br />SEO<br />Mobile<br />The three big drivers:<br />
  4. 4. LinkedIn:Your online portfolio<br />
  5. 5.
  6. 6.
  7. 7. 7<br />
  8. 8. LinkedIn company pages<br />
  9. 9. Problem areas:<br />
  10. 10. Blogs: Everybody has an opinion<br />
  11. 11. 3 Types of Employees Blogs<br />Internal (behind firewall)<br />External (marketing)<br />Personal blog<br />Should not reveal confidential information<br />Should have disclaimer<br />
  12. 12. Facebook:Oh no you didn’t!!!<br />
  13. 13. The problem with Facebook<br />NLRB v. AMR<br />NLRB v. Hispanics United<br />
  14. 14. Facebook and privacy<br />There is none.<br />Comments on pages are public<br />Friends’ profiles may be public<br />Responsibility is on the user.<br />Go through privacy settings monthly or whenever Facebook makes a change.<br />Do not friend up or down the corporate ladder.<br />
  15. 15. Twitter: The problem withcocktailparties<br />
  16. 16. The problem with Twitter<br />
  17. 17. Best to have a sense of humor<br />
  18. 18. Social Media Policies: Treat employees as adults<br />
  19. 19. IBM<br />Don't pick fights, be the first to correct your own mistakes, and don't alter previous posts without indicating that you have done so.<br />
  20. 20. BBC<br />With conversations, participate online. Don’t “broadcast” messages to users.<br />With moderation, only police where we have to. Trust our users where we don’t.<br />
  21. 21. Intel<br />Always pause and think before posting.<br />Perception is reality.<br />It's a conversation. <br />
  22. 22. Zappos<br />Be real and use your best judgment.<br />

×