You can’t sign up (or login) to most socialnetworks without an email address! #SoSlamvia @djwaldow Tweet This!
1. Social Connection: Including social media icons in emailmarketing campaigns with the goal of getting your subscribers tofollow you on Twitter, like you on Facebook, circle you on Google+, and so on. The idea is to leverage email to “power up” yoursocial following.2. Social Sharing (also referred to as Share With YourNetwork or SWYN): Including social media icons in emailmarketing campaigns that, when clicked, allow your subscribers toshare the entire email or a portion of the email with their socialmedia followers. The goal is most often to expand the reach of theoriginal email to others who may not be on your list. Using Email Marketing to Power Social Media
Some Impressive Stats:• Posts about email newsletter on social networks generates atleast 30-40 new subscribers within an hour of posts.• 80% of the list growth is happening through Knuttel’ssocial media outlets.• Open rates: 60-70%• Click to open rates: 40%• €10,000 in sales has been generated directly from each mailing. Learn More Using Social Media to Power Email Marketing
Use social media to grow your email marketinglist! #SoSlam via @djwaldow Tweet This!