Data as material


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Used to get hotel designers thinking about the role of data in the hotel experience

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  • examples of work in progress in these three areas
  • but first I want to talk a little about data and some trends highlighted in convergence research
  • sharing of data – communities have much broader boundaries
  • if you give it a score it becomes a game – hyper milers on forums competing on MPG
  • the phenomenal increase in location based technologies – from parcels to people or in the example above taxis.
  • these are just three examples where access to data is fundamental in building services – what I am curious about is how we can think about data as a material that can be used in the built environment. and how when that data becomes socialised we define the processes around how people interact in shadows – when the traces of these materials and process become persistent in the physical world
  • but data in the BE? even plants can have a say – Botanicals – tweets when its thirsty
  • at the personal level there is a strong history of personal surveillance (diets, diaries of many kinds) – technology is just minimising the inconvenience of this activity
  • data capture and sharing is built in as bi products – nokia N95 sportstrackerwhen you measure you can monitor, when you can score you create a game
  • aside – how to show meaningful data
  • community – resident and transient, understanding flow – inspired by collective intelligence on the internet - hinteraction:hintsights
  • hintsights - simple infographics
  • and also happening at the neighbourhood / civic scale – how does your project relate to the environment in which it resides
  • I started with talking plants – and I will finish with talking bridges - 2684 followers Feb 2010
  • so when I go through these three examples try and keep in the back of your mind this ideas of data as material and social as process
  • open innovation “current trend in innovation practice” from henrychesbrough
  • it comes in several modes and there is loads of literature / commentary which has been developed over the past 2-3 years. the guys at 100% open are doing a good job of cataloguing some of this. but I want to talk about a particular project – with a very problem focused, fixed timescale, open project
  • open alchemy – brought together a mix of 20 companies to co-think around some macro issues across company boundaries
  • chance to play speculatively with some of the BHAG’s
  • 1971 was a big year for me for three reasons…
  • Draper tutored them on the techniques to create the devices and alter existing technologies to hack the phone system.Wozniak credits this phase as being instrumental in his career of technology innovation, as did his friend who joined him in the tutoring sessions, Steve Jobs. Fuelled and funded by creating and selling the phone hacking blue boxes,Wozniak and Jobs started a small company called Apple Computers
  • 2nd was the 4004 – by chance the same year that software came to the fore3rd year I was born
  • fast forward to today and the hacker approach is very visible in the Make / Craft community
  • an example site (along with the infamous IKEA hacks) is instructables – where people upload how to guides on the internet – even example for hotel hacks
  • themash-up - community info, hacking, scraping data
  • UGC – do you think people use google/yahoo/bing maps to look up the area surrounding the hotel or do they just look at the brochure shotsbut also the feedback that you can get – what are people saying about you and do you want to be part of that process
  • focus on how we use it
  • building on what has already been said about being able to monitor activity resource use etc.
  • in this study of a public space we worked with the library to try and reveal how an intervention as simple as free wifi could transform a public space – new demographic, different utilisation of space, safety and janejacobs eyes on the street.
  • but also making explicit what is largely an invisible process of knowledge work – providing context around a space
  • another great example - – map but no map, community extends
  • will end on a hot topic for 2010 – location services – which one do you use? recently heard Dennis Crowley explain the game aspect of foursquare and why it is different to its predecessor dodgeball which he sold to google. He had to try and get people to switch to his service since these things only really work when everyone uses the same platform. The gaming aspect was the way in but is now fundamental to developmenthyper localgame play
  • hyper localgame play
  • What creases in the service design would you allow / support to helpothers take ownership of your product / service
  • Data as material

    1. 1. open innovation<br />post industrial design<br />internet of things<br />Duncan Wilson<br />@djdunc<br />
    2. 2. the merging of sciences and other disciplines <br />the combination of sectors to create new business<br />the convergence of technology<br />
    3. 3.
    4. 4.
    5. 5.
    6. 6. data as a material<br />social as a process<br />data shadows<br />
    7. 7.
    8. 8.
    9. 9.
    10. 10.
    11. 11.
    12. 12. Place-stats<br />Place-status<br />Place-statements<br />
    13. 13.
    14. 14. making the invisible, visible<br />Barangaroo (Rogers StirkHarbour + Partners/Arup, 2009)<br />Via real-time data on neighbourhood activity<br />projected throughout site, acting as a civic-scale collective smart meter<br />
    15. 15.
    16. 16. data as a material<br />social as a process<br />data shadows<br />
    17. 17. open innovation<br />sum &gt; parts<br />
    18. 18.
    19. 19.
    20. 20. 20<br />
    21. 21. A collaboration from: <br />
    22. 22. what are the problems in your market that in reality you cannot solve alone?<br />
    23. 23. post industrial<br />design hacking<br />maker community<br />
    24. 24. In 1971 Californian John Draper received a phone call from a friend, informing him of a fascinating discovery. A toy whistle packaged in boxes of Captain Crunch cereal could, when blown, emit a perfect 2600 hertz pitch. The relevance of this was lost on Draper until his friend explained that this wasthe exact frequency required to trick the phone exchange into thinking that the phone emitting this tone was an operator, thus enabling the person to make calls anywhere in the world free of charge.<br />
    25. 25. 25<br />
    26. 26. 26<br />
    27. 27.
    28. 28.
    29. 29.
    30. 30. what creases will you leave to let your customers hack your service<br />
    31. 31. internet of things<br />socialising data<br />
    32. 32. Wireless civic spaces <br />State Library of Queensland (2008-2009)<br />Free public wi-fi transforms use of public space<br />Library space is used 23 hours per day; is safer, more active<br />
    33. 33. Wireless civic spaces <br />State Library of Queensland (2008-2009)<br />Free public wi-fi transforms use of public space<br />Library space is used 23 hours per day; is safer, more active<br />
    34. 34. Interactive installations<br />State Library of Queensland (2008-2009)<br />Tag cloud of internet connections within public wi-fi space<br />
    35. 35. emergence<br />
    36. 36. foursquare<br />gowalla<br />brightkite<br />loopt<br />latitude<br />twitter<br />
    37. 37.
    38. 38. what games would you create to make the hotel experience more playful? <br />