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Social Media Mastery

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Social Media Mastery

  1. 1. From Potential to Mastery in Social Media <ul><li>DJ Chuang </li></ul>@djchuang 949-243-7260
  2. 2. What does mastery take? <ul><li>// learning // time // practice // coaching </li></ul>@djchuang 949-243-7260
  3. 3. WHY master social media? <ul><li>// relational // influence // impact </li></ul>communication broadcast people relationship culture conversation voice story @djchuang 949-243-7260
  4. 4. WHO are you ? <ul><li>// personal // organizational // branding </li></ul>@djchuang 949-243-7260
  5. 5. WHO are you connecting? <ul><li>// followers // fans // friends // audience </li></ul>http://www.flickr.com/photos/gregpc/sets/72157606694597353/?page=2
  6. 6. WHAT will you be sharing? <ul><li>// content // channels // calendar </li></ul>updates sermons announcements excerpts articles interviews lessons devotionals @djchuang 949-243-7260
  7. 7. WHAT will you be sharing? // content // channels // calendar @djchuang 949-243-7260
  8. 8. WHERE should you share? <ul><li>// text // fans // channels </li></ul>articles : writing : blogging video : webcam or camcorder audio : recorder : podcast updates : texting : tweet @djchuang 949-243-7260
  9. 10. HOW often to share? <ul><li>// content // channels // calendar </li></ul>1-5 times weekly 1-4 times monthly 1x weekly 1-6 times daily @djchuang 949-243-7260
  10. 11. HOW often to share? <ul><li>// content // channels // calendar </li></ul>@djchuang 949-243-7260
  11. 12. HOW is it going? <ul><li>// visits // metrics // results </li></ul>comments engagement subscribers fans likes visits & page views shares @djchuang 949-243-7260
  12. 13. HOW is it going? <ul><li>// visits // metrics // results </li></ul>@djchuang 949-243-7260
  13. 14. Closing thoughts? <ul><li>// comments // questions // answers </li></ul>@djchuang 949-243-7260 [email_address]

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