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Keeping ebook metadata on track

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Keeping ebook metadata on track

  1. 1. Keeping Ebook Metadata On Track Ralph.Coviello@Bowker.com
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  3. 3. 2 Agenda  Assigning Unique ISBNs  Formats via ONIX  Cover Images  Related Items  Pub Date Challenges  Prices  Getting data to Bowker  Key Takeaways  Questions
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  5. 5. Digital ISBN Rules to Remember content + print format = unique ISBN content + file format + usage rights = unique ISBN PDF for library use perpetual access multiple use limited printing EPUB sold by retailer to single consumer
  6. 6. ISBNs for Different Formats PDF EPUB
  7. 7. ISBNs for Enhanced Ebooks Enhanced eBooks = unique ISBN
  8. 8. Shared ISBNs vendor <> unique ISBN (but is allowed) pricing <> unique ISBN (but is allowed) Retailer A sells at $15.95 Retailer B discounts to $9.95 Retailer C tests at $3.95 for 30 days, then $15.95
  9. 9. Third Party ISBNs Publisher EPUB Reformat for particular device Printing restrictions put on library edition Unique ISBN No printing restrictions on consumer edition Unique ISBN Guidelines • Link new ISBNs to publisher supplied ones • Maintain publisher metadata for consumers • Provide sales feedback using original ISBN
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  11. 11. EPUB Format via ONIX <productidentifier> <b221>15</b221> <b244>9781453287644</b244> </productidentifier> <b012>DG</b012> <b014>EPUB</b014> (optional, describes format) <b211>029</b211> (mandatory, code 029=EPUB) <b212>2</b212> (optional, EPUB version no.) <b214>06</b014> (optional, code 06=OEBPS) <b213>Open Ebook Format</b213> (optional, describes file structure) 10
  12. 12. PDF Format via ONIX <productidentifier> <b221>15</b221> <b244>9781497639256</b244> </productidentifier> <b012>DG</b012> <b211>002</b211> (mandatory) <b214>02</b014> (optional, code02=PDF) <b213>Acrobat Ebook Reader</b213>(optional, describes file structure) 11
  13. 13. Ebook Cover Images 12
  14. 14. Submit via FTP 13
  15. 15. Submit via ONIX <ProductIdentifier> <ProductIDType>15</ProductIDType> <IDValue>9789027217356</IDValue> </ProductIdentifier> <ProductForm>DG</ProductForm> <Title> <TitleType>01</TitleType> <TitleText textformat="02">'Yvain' dans le miroir</TitleText> 14 <MediaFileLink>https://benjamins.com/covers/475_jpg/9789027217356.jpg </MediaFileLink>
  16. 16. Watch for Errors <productidentifier> <b221>15</b221> <b244>9780440339496</b244> </productidentifier> <b012>DG</b012> <b211>029</b211> <title> <b202>01</b202> <b203>Look at the Birdie</b203> </title> <mediafile> <f114>04</f114> (code 04=Image: Front Cover) <f115>03</f115> (code 03=JPEG) <f116>06</f116> (code 06=Filename) <f117>9780440339496.jpg</f117> </mediafile> 15
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  18. 18. Send Metadata for Each Format 17 <relatedproduct> <productidentifier> <b221>15</b221> <b244>9780307273062</b244> </productidentifier> <b012>DG</b012> </relatedproduct>
  19. 19. Cross Reference All Formats 18 Print Ebook Audio
  20. 20. Related Item Composite <productidentifier> <b221>15</b221> <b244>9780307271679</b244> </productidentifier> <b012>DG</b012> </relatedproduct> 19 <productidentifier> <b221>15</b221> <b244>9780307273062</b244> </productidentifier> <b012>BB</b012> </relatedproduct>
  21. 21. Usage- Top Chart PRINT EBOOK
  22. 22. Consistency Easy on New Publications
  23. 23. Digitizing Older Titles Gets Confusing Print Publication Date <PublishingStatus>04</PublishingStatus> <PublicationDate>19980916</PublicationDate> <CopyrightYear>1998</CopyrightYear> Digital Publication Date <b394>04</b394> <b003>20150202</b003> <b087>2015</b087> 22
  24. 24. What Pub Date Do You Use? • Print publication date • Ebook publication date 23
  25. 25. Prices 24
  26. 26. Retail Price with Discount Code <price> <j148>01</j148> (code 01=RRP excluding tax) <discountcoded> <j363>02</j363> (code 02=Proprietary code) <j364>096</j364> (actual discount code) </discountcoded> <j151>6.99</j151> (price) <j152>USD</j152> (currency) <j161>20140712</j161> (price date) </price> Best Practices require price on all items 25
  27. 27. Retail Price with World Sales Rights <price> <j148>01</j148> <j151>27.95</j151> <j152>USD</j152> <j303>WORLD</j303> (code for geographic area) </price> 26
  28. 28. Agency Price with Individual Sales Rights <price> <j148>41</j148> (mandatory) <j151>6.99</j151> <j152>USD</j152> <b251>AS</b251> (code for geographic area) <b251>FM</b251> <b251>GU</b251> <b251>MP</b251> <b251>PR</b251> <b251>PW</b251> <b251>UM</b251> <b251>US</b251> <b251>VI</b251> </price> 27
  29. 29. Library pricing example <price> <j148>01</j148> <j261>06</j261> (code 06=Corporate Price) <j151>23.74</j151> <j152>USD</j152> <j303>WORLD</j303> <j161>20140717</j161> </price> 28
  30. 30. Delivering Metadata to Bowker Insert Image Here 29
  31. 31. MyIdentifers.com 30
  32. 32. 31 Excel
  33. 33. 32 ONIX
  34. 34. Key Takeaways • Current industry practices • Ebook metadata best practices • Bowker product insight and submission processes 33
  35. 35. BISG and Best Practices 34 • BISG’s Policy Statement on the Identification of Digital Products http://www.bisg.org/what-we-do-4-150-pol-1101-best-practices-for-identifying-digitalproducts. Php • BISG Product Metadata Best Practices https://www.bisg.org/publications/best-practices-product-metadata • BISG’s Roadmap of Identifiers http://www.bisg.org/what-we-do-18-32-roadmap-of-identifiers.php
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  37. 37. About Bowker Bowker is the world’s leading provider of bibliographic information and management solutions designed to help publishers, booksellers, and libraries better serve their customers. Creators of products and services that make books easier for people to discover, evaluate, order, and experience, the company also generates research and resources for publishers, helping them understand and meet the interests of readers worldwide. Bowker, a ProQuest affiliate, is the official ISBN Agency for the United States and its territories and is headquartered in New Providence, New Jersey with additional operations in England and Australia. 36

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