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Enhance business value thru word of mouth
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Enhance business value thru word of mouth. A concept showing how to integrate vignette commenting with facebook connect to spread word of mouth.
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Enhance business value thru word of mouth
- 1. Concept: Leveraging emerging standards to enhance business value thru word of mouth Dirk Shaw, Digital Strategist
- 2. Blogs and social networks are now part of our daily lives
- 4. Tomorrow is about providing the place for creating a new a social context
- 5. What is a social context ?
- 6. Existing networks make up many context Family Marketing/Interactive Cycling Random friends Work stuff College friends
- 7. Red bull connect shifts context by linking networks around Xtreme sports news
- 8. FoxNews shifts context by placing its news in a more social setting.
- 9. Gigya makes it easy to connect existing networks to your Vignette content
- 10. The web will be transformed from the still (somewhat) closed system it is today, to a massively social experience - it's the "always logged-in internet.“ fast company
- 11. Social networking silo's are eroding thanks to open API's