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Facebook is, without a doubt, the number one social networking site existing today. But what good has it done for you, or rather, what good can it do for you? To make light of marketing complexities, the answer is a lot. Businesses that utilize Facebook in an effective way for their marketing and public relations strategies generally are ahead of competitors who don’t. Recently, there’s been discussion about the future of Facebook; is it still a growing, active community or will it slowly dilapidate into the internet-graveyard that is MySpace? All corporate/stock market speculation aside, the evidence clearly indicates the former, at least when you’re talking about active users. Facebook, like it or not, is here to stay. Besides it being free (which is astonishing once you consider the services it offers), here are the top five reasons why Facebook is still, indeed, awesome.