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Effective Digital Marketing In The Context of Kenya


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This presentation by Dimehub define the ways of how businesses can fully leverage digital marketing in Kenya to achieve exceptional results (ROI) with cost-effective methods, mobile & social media channels, SEO & other contextual digital marketing.

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Effective Digital Marketing In The Context of Kenya

  1. 1. OUR DISCUSSION TODAY Dimehub - Digital Marketing Agency in Kenya A Short Introduction Our Marketing Approach Professional Digital Marketing Services We help build Sales Funnel SEO Services Free Site Analysis PPC Management Services Display Advertising Essence of Email Marketing Google Analytics Support Social Media Marketing ROI-Focused Digital Marketing Contact Us TOPICS AND HIGHLIGHTS
  2. 2. WHAT DIFFERENTIATES US Presented by Dimehub Kenya We help achieve exceptional return on investment (ROI). We work with clients to prioritize their marketing spend across geographies and market industries, define the right messages for their customers. We follow a well-defined approach to SEO that incorporates on-page SEO, technical auditing, and off-site SEO services in Kenya. It’s all about optimizing your web pages in order to ensure optimal rankings, increased organic traffic and higher conversions focused towards increasing ROI. We put ourselves in your shoes and our main focus is to generate ROI for our clients for which we use the following methods – • Marketing Mix • Spend Efficiency • Sustainability
  3. 3. OUR MARKETING APPROACH WE HELP CREATE BENCHMARK METRICS Choosing Right Metrics – There are certain points we follow such as • Knowing and prioritizing particular areas of opportunity • Understanding the needs & requirements of the customers • Comprehending the strengths and weaknesses • Setting goals and performance expectation • Monitoring performance and managing change • Holistic comprehension of the competitors & attaining a competitive behavior Presented by Dimehub Kenya
  4. 4. Month 5 Month 4 Month 3 Month 2 Month 1 100 75 50 25 0 PROFESSIONAL DIGITAL MARKETING SERVICES Formed in 2018, Dimehub is a full-service Internet marketing services provider with B2B and B2C clients of all sizes spanning across varied markets & industries. If your company wants to increase revenue through more online sales or a larger sales lead pipeline, we can help you succeed. Presented by Dimehub Kenya
  5. 5. We help build Sales Funnel Learn More Presented by Dimehub Kenya We prefer to keep things simple and streamlined so we stick to 4 main sales funnel stages: • Evaluate marketing prospects & Creating Buyer Persona • Set up scalable growth prospects • ROI Focused Strategy To Help clients spend most effectively • Measuring KPI
  6. 6. WHAT MAKES US DIFFER - OUR SEO SERVICES KENYA Presentations are communication tools that can be demonstrations, lectures, speeches, reports, and more. 87%
  7. 7. Free site analysis- Is your website optimized for SEO? We at Dimehub offer you a free website analysis! This will bring to your attention your current website status and identify areas that need fixing. With SEO audit you can start growing your online traffic immediately and start your digital journey towards increased revenue. As the best marketing partner in Kenya, our team of experts understands how to improve your online presence. FREE SITE ANALYSIS
  8. 8. PPC Management Services Kenya G O O G L E A D W O R D S Our PPC Management Services in Kenya include: B I N G A D V E R T I S E M E N T F A C E B O O K A D S P P C A U D I T S P P C R E M A R K E T I N G S E R V I C E Presented by Dimehub Kenya
  9. 9. DISPLAY ADVERTISING Display Advertising can be an excellent way to market your business, especially when you're trying to effectively build brand awareness. The trick is knowing how to use your analytics data to ensure that your display ads are showing up in the right place at the right time. We will help you here. Our Google Display Advertising Services in Kenya include: Campaign Strategy and Structure Ad Networks and Direct Buys Targeting Expertise Ad Optimization Landing Page Strategy and Design Analysis and ReportingPresented by Dimehub Kenya
  10. 10. Essence of Email Marketing Email campaigns tailored to your needS Our marketing team will set up email campaigns that fit your business needs. We will manage your marketing goals targeting a specific audience and targeting sales-oriented email campaign, simple RSS- to-email feeds. Detailed Analysis and Reporting We make tracking of progress of your email campaigns easy for our clients by setting up campaigns as per specifications. We will give you detailed reports on its efficiency including open rate, traffic referred to your site and sales/leads driven. Professionally designed newsleTteRS Our talented designers will craft attractive newsletter templates representative of your brand. We’ll work with you to ensure your email newsletter list is growing steadily by optimizing your site to encourage email newsletter signups. Access to Google Analytics reports We can integrate email campaigns with your Google Analytics to provide deeper insight into how the recipients interact with your website. •We’d love to discuss how we can assist you with an email marketing campaign. Email Marketing is cited to be the most effective online marketing methodology for customer retention. Presented by Dimehub Kenya
  11. 11. Google Analytics Support Our Google Analytics experts will help you with the proper setup and implementation of a new account. If you already have one, we will make sure that account is properly configured to manage the targeted KPIs and campaign goals. G O O G L E A N A L Y T I C S S E T U P One of the more essential parts of analytics is making sure that the data collected can be trusted or not? Does the data hold every bit of information required? If the data is accurate, only then it proves to be actionable. That's why we provide a comprehensive Google Analytics audit report. Already have an existing Google Analytics set up, but you need to improvise your analytics to make better data-driven decisions? If yes, DimeHub can help your business generate more revenue. Let Us Help You To Track Your Online Performance Accurately! Google Analytics is the most widely used analytics platform to analyze and improve website traffic, campaign performance, and conversion KPIs. As a Google Analytics Consulting Services provider, we use this platform for all our clients to help provide insight into their online marketing efforts. Our marketing team members are talented, experienced as well as Google Analytics certified. Our Google Analytics Support Services in Kenya include: G O O G L E A N A L Y T I C S A U D I T G O O G L E A N A L Y T I C S C O N S U L T I N G S E R V I C E Presented by Dimehub Kenya
  12. 12. SOCIAL MEDIA MARKETING SERVICES Social Media Marketing (SMM) is the most powerful tool for digital marketing in the modern age. Most social media platforms have built-in data analytics tools, which enable companies to track the progress, success, and engagement of ad campaigns. Social Media Marketing includes the management of a marketing campaign, governance, setting the scope (e.g. more active or passive use) and the establishment of a firm's desired social media "culture" and "tone." Our Social Media Marketing Services in Kenya: Social media marketing strategy Social profile creation Social PPC Social Media Monitoring Social media audit Presented by Dimehub Kenya
  13. 13. Get A Quote ROI-Focused Digital Marketing Partner Digital Marketing Made Simple A 360-degree Digital Marketing Agency Offering Web Design, Web Development, PPC & SEO Services
  14. 14. Find Us Online! F A C E B O O K T W I T T E R L I N K E D I N Y O U T U B E
  15. 15. ROI-Focused Digital Marketing Partner We Drive Online Sales Contact us OfficeNo.4,7thFloor,TheCitadel +254-792-513-432 MuthithiRoad,Nairobi,Kenya DIME HUB Let'sgetdowntobusiness! A 360-degree Digital Marketing Agency Offering Web Design, Web Development, PPC SEO Services