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Social media marketing for visitor attractions


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Digital Visitor specialise in providing social media solutions for organisations in the travel and leisure industry. This presentation looks at a few of our clients within the visitor attractions sector. Find out more about how our social media solutions help them to gather photos, videos and reviews from their customers, using their own website.

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Social media marketing for visitor attractions

  1. 1. Social Media Solutions for Visitor Attractions
  2. 2. What is Visitor Review? Visitor Review enables visitor attractions to gather their own social media content – photos, videos and reviews Keep all your own branding to maintain seamless integration with your website Build your own archive of content Build your own community All at a fraction of the cost of building your own solutionProudly provided to...
  3. 3. Key Benefits Increased organic search engine traffic to your website More engaging and interactive content on your website Longer browsing time for your online visitors Enhances online conversion rates Provides exciting content and builds a solid and relevant database for future marketing activities AND...all content uploaded on your Visitor Review site, will automatically be displayed on the VisitBritain, VisitEngland and regional (if applicable) review sites for great exposure and views* * VisitBritain website receives approx 20 million unique visitors per year
  4. 4. Case studyMany visitor attractions both in the UK andinternationally are using Visitor Review to help driveorganic traffic to their website. Launched late 2009 and since has been getting up to 18,000 unique page views per month The attraction benefits from exposure on both the VisitBritain and VisitEngland Visitor Review solutions, which significantly increases the national and international profile and exposure of the attraction VisitBritain website alone receives 20 million unique visitors per year! That is exposure you can’t beat! "Digital Visitor worked efficiently to meet our needs and provided excellent customer service and support. We are pleased to see our Visitor Review site is performing well and we’re happy with the new enhancements made recently“ Alex Whitfield, Thermae Bath Spa
  5. 5. Case studyLaunched in May 2010In just one month, this platformhas gathered 54 reviews that havereceived over 600 page views, theaverage time on the site is 2½minutes, and the average pagesviewed per visit is just over 3Bristol Zoo Gardens not onlybenefits from distribution ofcontent to VisitBritain andVisitEngland but also to thedestination tourist board, VisitBristol to further enhanceexposure for the attraction
  6. 6. NEW Social Networking Function Now you can have your OWN branded social media AND social networking solution Members area allows your visitors to create profile pages, contact other members, join groups, upload photo or video albums and much more... Significantly increases interactivity on your website and encourages repeat visits
  7. 7. CostFrom only £150 per month, your Visitor Review platform will: 1) Deliver more organic search engine traffic 2) Increase the dwell time on your website 3) Help to drive repeat visitors to your website 4) Provide a library of media to use in other marketing 5) Provide a social networking solution
  8. 8. Get in touchFor further information, or to discuss how Visitor Review can benefit your attraction, contact; t: 01179 055 195 e: w: