Looking for your dream Digital Marketing Job? Here's an infographic on tips to help you get hired for a digital marketing job in 2016 and beyond!

1. How to Land Your Dream
in 2016
DIGITAL MARKETING JOB
Your Digital Marketing Career Landscape
Digital Marketing Managers are Paid
16%Higher Salary than their
Traditional Counterparts
Demand for Digital Marketing
Professionals will Rise by
38%this Year
96%of a User’s Time Online is Spent Engaged
with Content, Email, News Site, Video Sites
and Social Networks
In 2015, Businesses Spent Roughly
$27 BILLIONon Display Advertising in North America
• Create Your Own Website and Optimize it for SEO - Showcase it in Your Resume
• Produce Top Notch SEO Content and Share it on Social Media
• Find Influencers on Twitter and LinkedIn and Help them to Build a Relationship
• Read Top SEO Blogs: Search Engine Land and The Moz Blog
Spending on Digital Marketing is
Predicted to Grow 12%in the Next Year, while Budgets for
Traditional (Non-Internet)
Advertising will Fall 2%
Top Tips to Getting Hired as an SEO Consultant
Average Salary for SEO Manager in the US: $60k per year
Average Salary for SEM Manager in the US: $102k per year
Average Salary for Email Marketing Manager in the US: $64k per year
• Start Your Own Blog to Showcase Your Content and Inbound Marketing Skills
• Build up an Active Presence on Social Media
• Read these Blogs: Copyblogger, Content Marketing Institute, Inbound.org
How to Kickstart Your Inbound Marketing Career
• Lookout and Watch PPC Webinars and Live Chats
• Reach Out to SEM Influencers, Build Relationships and Learn From Them
• Sharpen Your Microsoft Excel and Math Skills
How to Become a Search Engine Marketer
• Understand Web Technologies like HTML, Javascript, URL Structures and
• Learn How Databases are Laid Out and Understand Database Structures
• Comprehend Online Marketing. E.g: Organic vs Paid Search, Affiliates, Display
http://www.business2community.com/digital-marketing/20-tremendous-digital-marketing-stats-facts-01444645
http://blog.hubspot.com/blog/tabid/6307/bid/33467/How-to-Get-Hired-as-an-Inbound-Marketer.aspx
http://www.indeed.com/salary?q1=digital+Marketing+Manager&l1=&q2=Marketing+Manager
https://www.linkedin.com/pulse/4-big-benefits-having-digital-marketing-career-zara-burke
https://www.postplanner.com/how-to-become-a-social-media-manager-in-6-steps
https://info.quantcast.com/NA-Display-Play-by-Play-Guide.html
https://www.quora.com/How-do-I-become-a-web-analyst
Salaries via: www.payscale.com & www.indeed.com
How to Get a Web Analytics Gig
Sources:
• Build a Social Community of Your Own
• Start Blogging and Learn SEO Basics
• Graphic Design is Almost a Must
• Use Tools Like Buffer and Hootsuite for Automation
How to Rock as a Social Media Marketer
www.digitalvidya.com
Infographic by:
SEO Specialist
Social Media Marketer
Inbound Marketer
• Learn How to Grow a Clients Email Subscriber List
• Learn to Write Email Subjects that Get Opened, Use Emotion to
• Create Effective Call to Actions
• Sharpen Your Copywriting Skills and Practice Writing Short,
How to Become an All-Star Email Marketer
Email Marketer
Search Engine Marketer
Web Analytics
SEO
keyword
keyword
9
9
Average Salary for Inbound Marketing Manager in the US: $69k per year
Average Salary for SMM Manager in the US: $48k per year
Average Salary for Web Analytics Manager in the US: $97k per year
Concise Emails
Your Advantage
MailChimp and GetResponse
Redirections
Ads and Emails
searching...
• Learning Basic PhotoShop Skills is a Plus
• Understand SEO and Improve Your Social Media Marketing Skills
• Learn about Lead Nurturing Tools such as Customer.io
• Complete the free Hubspot Inbound Certification
• Create a Sample SEM Strategy for a Potential Client as a Showcase
• Read these Blogs: Search Engine Watch, PPC Hero, Inside AdWords and WordStream
• Take as many of 6 Google AdWords Certifications
• Complete Google Analytics Individual Qualification
• Optimize Everything. E.g: YouTube Video Description, Tags, Titles and #Hashtags
• Customize to Stand Out. E.g: Twitter and Facebook Headers
• Read Blogs Like: SocialMediaExaminer, SocialMediaToday and B2C
• Take Facebook Blueprint and YouTube Certifications
• Learn How to Optimize Landing Pages
• Be Familiar on How to Use Top Autoresponders Like AWebber,
• Learn to Use A/B Testing in Email Marketing
• Read Blogs Like: EmailInstitute, EmailMonday and MarketingSherpa
• Be a Pro with Microsoft Excel, Network both Online and Offline
• Play with Publicly Available Real World Data
• Study and Complete Google Analytics Individual Qualification
• Learn Bing Analytics
• Be a Pro at Using Google Webmaster Tools
• Get Involved in the Conversation by Commenting and Helping the
• Learn to Use Google Webmaster Tools Like a Pro
• Study and Complete Google Analytics Individual Qualification
Community on these Blogs