3 Key Factors for SEO Success by DigitalPugs Media
In this dynamic world, the arena of SEO industry has witnessed a sea of changes over
the past decade. There has been a vast change in search algorithms and the way SEO
professionals are operating.
SEO is all about ensuring that right type of signals are generated by your content.
Pages with the right combination of ranking factors or signals are rewarded with top
1. Links still a critical success factor for SEO success
Links are not dead. However attention has to be paid on building up these links. The
concept of web was built on links. Links help in driving internet traffic as well as
boost rankings. It is through links that a marketer or an enterprise point people to
content that they want them to see and navigate through.
Getting a link on a relevant page on a new site could turn into a great opportunity for
For instance Google’s Page Rank is based on links. Links whose importance
lessens need to rewrite their algorithm. Google’s Page Rank is also essential for
justifying the quality of a link as high-quality link or a bad link. When a high quality
link is pointing out at your website, you tend to receive more value than being linked
to from a page that has lower-quality links pointing at it.
Moreover links are a natural way of telling or referring something to someone. Often
we send a link to a person and say, “Hey, check out this link!”
2. Keeping up with the converging technology
The idea of computers is no longer encased in desktop or laptop. Online search is
not restricted to 1024x768 screens.
There has been an upsurge in the number of people using smart phones and tablets
significantly over the last two years. As iPads, tablets and Notebooks are becoming
more popular with the consumers, SEO professionals need to come up with effective
and different conversion metrics, optimize different keywords and other techniques.
3. Keeping it Social
Social media has an important role to play when it comes to the success of SEO.
They drive internet traffic thus positively influencing SEO.
With social networking sites like twitter gaining popularity, if a public figure or a
celebrity with 2 million followers uploads a link, imagine so how many of them are
going to check that link.
Better brand visibility and higher conversion rates can be brought about by
effectively integrating search with social networking.
Hence it is essential to understand the correlation between social sharing of your
pages and ranking for these pages.
More details visit: http://www.digitalpugs.com/