Growing Your Own Start -Up in Armenia [BarCamp Yerevan 2013]

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The discussion on growing your own start -up in Armenia will be given at BarCamp Yerevan 2013. A critical task in setting up any business [especially in the IT industry] is to conduct research in order to validate, assess and develop your ideas or concepts.

It is a bumpy road with many twist and turns, but the goal is to go over the issues facing all IT start-ups, but specifically ones from Armenia. Please join us May 11-12, 2013 in Yerevan for this years BarCamp www.barcamp.am

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Growing Your Own Start -Up in Armenia [BarCamp Yerevan 2013]

  1. 1. Growing Your OwnStart-UpTodd Fabacher
  2. 2. Who am I?
  3. 3. Industrial Engineer
  4. 4. Where I have lived
  5. 5. My Start-Ups..#1 in the World for 15 Years..
  6. 6. Why am I here?To tell you a story of how acity usedIT + educationto become the#1 start-up cityin America
  7. 7. 1,200,000New Orleans
  8. 8. 230,000
  9. 9. FundingMentorshipTalentEducationLocation& EventsIncubationStart-UpEcosystem
  10. 10. 1,100,000
  11. 11. startupgenome.com
  12. 12. Why Armenia?
  13. 13. The People
  14. 14. Your Start-Up1. Idea & Trends2. Design & Tools3. Development4. Money and Profit5. Marketing
  15. 15. Startswith anIdea
  16. 16. 1st 2nd?
  17. 17. 47.37%Odds for Red
  18. 18. 0.0047%Odds to create another Social Site
  19. 19. Know your Competition
  20. 20. Find the Niche
  21. 21. Start-Up Trends1. CMS Systems2. Games3. Multi Devices4. Apps5. SaaS
  22. 22. 1. CMS Systems
  23. 23. Why are CMS good?● Frameworks● Marketplace● Themes / Plugins● Large Customer Base● Open Source
  24. 24. 2. Games2. Games
  25. 25. 3. Multi Devices
  26. 26. 4. Apps
  27. 27. Armenian Cloud5. SaaS
  28. 28. Design
  29. 29. Native Apps
  30. 30. Language?CJava .NetOthers
  31. 31. Native Alternatives?
  32. 32. Web Apps
  33. 33. Great Tools
  34. 34. Great Tools
  35. 35. Development
  36. 36. YOU
  37. 37. YOUHow to get help?Find other freelancers?Where to get help?What areas do you need help?
  38. 38. YOUR TEAMGlobalFemaleMixed Abilities
  39. 39. Project Management
  40. 40. ScopeFocus
  41. 41. Experience Tips1. Dont over-design applications2. You are not the best programmer-- Live with it!3. Learn to learn more4. Document your code5. Test, Test, Test
  42. 42. Experience Tips6. Patience is definitely a virtue7. Beware the know-it-all, possessivecoder, and the inexperienced coder8. Celebrate every success9. Deliver polish over features10. Software is never finished
  43. 43. How to Make
  44. 44. Advertising& Sponsors
  45. 45. Advertising& Sponsors
  46. 46. $236,000
  47. 47. Native App
  48. 48. Sell UpgradeIn App PurchaseAdvertisingApp Store SalesApp Income
  49. 49. "App Store is aChannel, not abusiness"-Todd Fabacher
  50. 50. 2. Subscribers
  51. 51. Web App IncomeConsumer = $6.99Business = $29.99per month
  52. 52. Subscribers2,000
  53. 53. Web App IncomeConsumer = $13,980Business = $59,980per month
  54. 54. Income fromDifferent AreasContractBusiness Consumer
  55. 55. Save This
  56. 56. Heartbeat Income
  57. 57. The Death Chair
  58. 58. Marketing
  59. 59. What about Social Media?
  60. 60. Content Marketing
  61. 61. Blogging
  62. 62. Blogging1. Improves Communication2. Crystalize Thoughts3. Feedback on Ideas4. Forces Learning5. Create More Content
  63. 63. Advertising..Targeted Only..$5,000 - Page per month
  64. 64. Marketing Tips1. Customers determine your priority2. Focus on your customers andthe money will follow3. Word of mouth = $$$4. It is a numbers game5. Patience, success takes time
  65. 65. 中國Dont Just Look West
  66. 66. 1990
  67. 67. 1996
  68. 68. 2010
  69. 69. 520Million200Million140Million140MillionChinaUSAGrowth2015Online Shoppers
  70. 70. ՇնորհակալությունTodd Fabachertoddf@itechnology.am

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