Twitter

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Twitter

  1. 1. BREANNA WESTON BREANNA@DIGITALNATIVESCOACH.COM (503) 567-8402 Twitter
  2. 2. HTTP://WWW.MACKCOLLIER.COM/COST-OF-SOCIAL-MEDIA-IN- 2012/ Twitter
  3. 3. What is Twitter? ● Social media tool ● Microblogging platform ● Text based ● Public and time-sensitive ● Share and send posts of less than 140 characters ● http://mashable.com/guidebook/twitter/
  4. 4. Lingo ● Tweet – a post ● Retweet – reposting someone else’s post ● #hashtag – spread information and organize it ● #followfriday – suggestions for who to follow, done on fridays
  5. 5. Layout ● News Feed - Home ● Notifications ● Discover ● Profile - Me ● Search ● Direct Messages ● Settings ● New features: pin to top, profile photo
  6. 6. 3rd Party Applications ● • Twellow: Find people in your industry to follow and connect with using this Twitter yellow pages guide. You can find more Twitter directories here. ● • Tweetbeep: Keep track of your brand reputation by getting alerts through email when your brand is mentioned on Twitter. ● • Tweetmeme: Put a button on your blog that allows your readers to more easily retweet your posts. ● • Hashdictionary: Keep track of conversations that include hashtags on Twitter. ● • Hootsuite: Save time by sending messages to all of your social networks at once. ● • Twitter Grader: A site that ranks your influence in the Twitter world based on an algorithm. You can see where you stand in your town, city, state or country, as well. ● • Tweetlater: Schedule tweets so that they are published automatically in the future. It’s a real time saver. ● Tweetstats: a statistical tracking tool.
  7. 7. Social Media Tool ● Set objectives and gather statistics ● Become a resource or expert ● Advertise your handle ○ Email signature ○ Website ○ Newsletter ○ Blog ○ Presentation ○ Business card ● Be authentic, unique, interesting – content is king. ● Tweet often (3-10 times per day) ● Be consistent ● Engage don’t just sell ● It takes time to build credibility ● http://www.mackcollier.com/cost-of-social-media-in-2012/
  8. 8. Meeting Schedulers, Project Management and Other Tools
  9. 9. Domains, Web Hosting, Management ● Dream Host ● Go Daddy ● Google Apps for Businesses ● Yahoo! Small Businesses ● Analytics
  10. 10. Web Design ● General to Specific ● W3C School ● Web Colors ● Codeacademy
  11. 11. Graphics Gimp Pixlr PicMonkey Instagram Flickr
  12. 12. Meeting Schedulers ● Doodle ● Meet-o-matic ● App for Gmail ● Outlook
  13. 13. Online Project Management ● G Drive ● Basecamp ● OfficeMedium ● PBWorks ● Zoho Projects
  14. 14. Others ● Cloud Storage - DropBox ● Digital Business Cards – CardFlick ● Survey Builders – SurveyMonkey ● File Conversion – Zamzar ● Video Conference – Skype ● Accounting Software – GNUCash ● POS – Square ● http://mashable.com/2008/09/21/270-online- business-tools/

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