3. These pixelated squares
containing black-and-white blocks
are now being plastered on items from
real estate signs to art gallery handouts
to even Coca-Cola products
4. Coke is
partnering up
with 7-Eleven
to place
QR codes on
all the chain’s
paper cups
during this
holiday
season
5. That way, shoppers will soon be able to bust out their
smart phones and use these codes to navigate to Coke’s
polar bear-themed website.
6. Once there, visitors will be able to download free games
and/or make donations to preserve polar bear habitats.