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Introduction to a startup DoctoriDuniya.com(www.doctoriduniya.com)

Introduction to a startup DoctoriDuniya.com(www.doctoriduniya.com)

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Doctori Duniya Dot Com Pvt. Ltd. is a fastest growing startup company in the digital healthcare space. It is recognized by the Department of Industrial Policy and Promotion in STARTUP INDIA plan of Government of India (Ministry of commerce and industry).

It is a network of renowned doctors, specialty, and super specialty hospitals, clinics and diagnostic centers. It provides healthcare services to patients and consumers with the help of a digital healthcare system running online “HELP KARO”. It has its own SMS gateway platform through which any patients can send their information and ask for the immediate medical assistance.
www.doctoriduniya.com

Doctori Duniya Dot Com Pvt. Ltd. is a fastest growing startup company in the digital healthcare space. It is recognized by the Department of Industrial Policy and Promotion in STARTUP INDIA plan of Government of India (Ministry of commerce and industry).

It is a network of renowned doctors, specialty, and super specialty hospitals, clinics and diagnostic centers. It provides healthcare services to patients and consumers with the help of a digital healthcare system running online “HELP KARO”. It has its own SMS gateway platform through which any patients can send their information and ask for the immediate medical assistance.
www.doctoriduniya.com

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Introduction to a startup DoctoriDuniya.com(www.doctoriduniya.com)

  1. 1. INTRODUCTION TO DIGITAL HEALTH CARE SYSTEM DOCTORI DUNIYA DOTCOM PVT LTD Submitted by- Doctoridunia.com For updated information, Visit www.doctoriduniya.com
  2. 2. DOCTORIDUNIYA.COM HELPKARO CONTENT 1- INTRODUCTION TO THE INDUSTRY 2-MARKET SIZE 3-SCOPE 4-INVESTMENT 5-GOVERNMENT INITIATIVES 6-OPPORTUNITIES 7-SUCCESS STORIES 8-NEED OF DOCTORIDUNIYA.COM 9-WHY US 10-OUR MISSION 11-OUR VISION 12-OUR VALUES
  3. 3. DOCTORIDUNIYA.COM HELPKARO CONTENT 13-OPERATIONAL PLAN a) Business Structure b) Financial Planning for year 2014- 2017 14-Marketing strategies 15-Marketing plan 16-Patient Conversion & Information required every months. 17-Volunteers required from each districts. 18-Role of Call Centre 1.Patient Relationship Manager 2. Volunteer Relation Manager
  4. 4. DOCTORIDUNIYA.COM HELPKARO CONTENT 19-Role of Campaign Manager(Volunteer Coordinator) 20-Role of Business Development Manager 21-Future Plans of Doctori Duniya Dotcom Pvt ltd
  5. 5. DOCTORIDUNIYA.COM HELPKARO The doctor-to-patient ratio for India, as per the Medical Council of India, stands at 1:1,674 Health care market size- 2016 USD 110 BILLION Hospitals bed for every 1050 Patients in 2015 156926- Number of Subcenters 3601 AYUSH Hospitals 196312 – Number of Hospitals in India 2015
  6. 6. Introduction to the Industry  Healthcare has become one of India’s largest sectors - both in terms of revenue and employment.  Healthcare comprises hospitals, medical devices, clinical trials, outsourcing, telemedicine, medical tourism, health insurance and medical equipment.  The Indian healthcare sector is growing at a brisk pace due to its strengthening coverage, services and increasing expenditure by public as well private players.  The Government, i.e. public healthcare system comprises limited secondary and tertiary care institutions in key cities and focuses on providing basic healthcare facilities in the form of primary healthcare centers (PHCs) in rural areas.  The private sector provides majority of secondary, tertiary and quaternary care institutions with a major concentration in metros, tier I and tier II cities. DOCTORIDUNIYA.COM HELPKARO
  7. 7. Market Size The overall Indian healthcare market is worth around US$ 100 billion and is expected to grow to US$ 280 billion by 2020, a Compound Annual Growth Rate (CAGR) of 22.9 per cent. The Healthcare Information Technology (IT) market which is valued at US$ 1 billion currently is expected to grow 1.5 times by 2020. Note-India has predicted that with increased digital adoption, the Indian healthcare market, which is worth around US$ 100 billion, will likely grow at a CAGR of 23 per cent to US$ 280 billion by 2020.
  8. 8. Scope  There is a significant scope for enhancing healthcare services considering that healthcare spending as a percentage of Gross Domestic Product (GDP) is rising.  Rural India, which accounts for over 70 per cent of the population, is set to emerge as a potential demand source.  India requires 600,000 to 700,000 additional beds over the next five to six years, indicative of an investment opportunity of US$ 25-30 billion.  Given this demand for capital, the number of transactions in the healthcare space is expected to witness an increase in near future.  The average investment size by private equity funds in healthcare chains has already increased to US$ 20-30 million from US$ 5-15 million.
  9. 9. Investments The hospital and diagnostic centers attracted Foreign Direct Investment (FDI) worth US$ 4.09 billion between April 2000 and September 2016, according to data released by the Department of Industrial Policy and Promotion (DIPP). Some of the major investments in the Indian healthcare industry are as follows:
  10. 10. INSTITUTE LOCATION INVESTMENT Max Healthcare New Delhi 320 CRORE(US$ 48 million) OrbiMed Kolkata US$ 40 million Abraaj Dubai 1500crore (US$ 225 million) Practo tech Bengaluru US$ 55 million raised SigTuple Tech pvt ltd Bengaluru US$ 5.8 million raised Orix corp Japan Rs 250-300 crore (US$ 37.5-45 million). Gamma group U.A.E 3,000 crore (US$ 449.68 million)
  11. 11. INSTITUTE LOCATION INVESTMENT TPG Growth San Francisco Rs 220 crore (US$ 33 million). Aster DM Healthcare Dubai Rs 600 crore (US$ 88.94 million) CDC UK US$ 48 million Sanofi- Synthelabo India Rs 90 crore (US$ 13.34 million) Portea Medical Bengaluru Rs 247 crore (US$ 36.62 million) raised Attune Tech pvt ltd Chennai US$ 10 million Pluss Gurgaon US$ 1 million raised
  12. 12. Government Initiatives • The NITI Aayog (National Institute for Transforming India) seeks to bring reforms in India’s public health system like outsourcing primary healthcare to private doctors and promoting competition between government and private hospitals at the secondary level. India's universal health plan that aims to offer guaranteed benefits to a sixth of the world's population will cost an estimated Rs 1.6 trillion (US$ 23.72 billion) over the next four years. Some of the major initiatives taken by the Government of India to promote Indian healthcare industry are as follows:
  13. 13. Government of West Bengal has introduced G1 Digital Dispensary, which aims to provide people from rural areas access to primary healthcare services. A unique initiative for healthcare 'Sehat' (Social Endeavour for Health and Telemedicine) has been launched at a government run Common Service Centre (CSC) to empower rural citizens by providing access to information, knowledge, skills and other services in various sectors through the intervention of digital technologies and fulfilling the vision of a ‘Digital India’. Mr J P Nadda, Union Minister for Health & Family Welfare, Government of India has launched the National Deworming initiative aimed to protect more than 24 crore children in the ages of 1-19 years from intestinal worms, on the eve of the National Deworming Day. The E-health initiative, which is a part of Digital India drive launched by Prime Minister Mr Narendra Modi, aims at providing effective and economical healthcare services to all citizens. The programme aims to make use of technology and portals to facilitate people maintain health records and book online appointments with various departments of different hospitals using eKYC data of Aadhaar number.
  14. 14. 8 startups creating a difference in the digital healthcare space  eKincare: Founded in 2014 by Kiran Kalakuntla and Sunil Motaparti, Hyderabad-based eKincare helps users encrypt their health records and keep it on the cloud.  Medibox Technologies: Founded by Bhavik Kumar and Kapil Kanbarkar, Bengaluru-based Medibox allows patients to search for healthcare facilities such as pharmacies, hospitals and blood banks across India.  Medikabazaar: Founded in 2015 by IIM alumnus Vivek Tiwari, Mumbai-based Medikabazaar is a marketplace for all medical and healthcare needs.
  15. 15.  Medical Unique Identity: Founded by Mayank Harlalka, Bengaluru-based Medical Unique Identity manages personal health information to deliver quality healthcare to the public.  Thrymr Software: Founded in 2013, Hyderabad-based Thrymr Software is a cloud-based platform for healthcare delivery. It has two products MedNetwork and eRx.  Rxpress: Founded in 2015 by Madhur Gopal, Bengaluru- based Rxpress is a comprehensive healthcare management app that offers a plethora of services, like uploading prescriptions and buying medicine, pathlab medical tests, homecare, physiotherapy, doctor consultation, making available medical devices and equipment, and OTC products.
  16. 16.  BookMEDS.com: Founded in 2013 by Mohammed Abubakr, Subathra Santanam, and Sajid Sikander, Hyderabad- based BookMEDS is an e-commerce portal for medicines and medical products. The product categories include orthopedic care, home care, mother and baby care, medical gadgets, hospital equipment, contraceptives care, protein supplements, fitness and sports, homeopathy and Ayurveda, ENT, eye, and dental care.  Navia Life Care: Founded in 2015 by Kunal Kishore Dhawan,Gaurav Gupta and Shourjo Banerjee. Delhi- based Navia Life Care is a mobile application-based health management platform that visualises treatments in calendar and list views to effectively manage planning of treatments.
  17. 17. Need of Doctori Duniya Dotcom Pvt Ltd • Health is not everything but everything else is nothing without health. We often take our health for granted and do not realize its value until it is lost. Thus it is our responsibility to protect and promote health which is the need of the hour. According to the World Bank’s 2012 data, there is only one doctor for 1700 people in India. Currently, Indian rural health care faces a crisis compared to any other sector. There is a lack of infrastructural setup, availability of health staff and men power, reluctant community participation, effectiveness of the primary health care, quick and immediate medication, accessibility of good health care services to rural people. The only way which could lead to the goal of health inclusion is by incorporating impoverish needy and rural population through community participation. With the help of mobile and internet technologies we can bridge this gap efficiently and effectively. • We have identified the problem and set our feet towards HEALTHY INDIA through a digital health care startup started by DOCTORI DUNIYA DOTCOM PVT LTD.
  18. 18. Why Us • DOCTORI DUNIYA DOTCOM PVT LTD is a fastest growing startup company in the digital healthcare space .It is recognized by the Department of Industrial Policy and Promotion in STARTUP INDIA plan of Government of INDIA (Ministry of Commerce and Industry). • It is a network of renowned doctors, Specialty and Super specialty hospitals, clinics and diagnostic centers. It provides healthcare services to patients and consumers with the help of a digital health care system running online “HELP KARO”. It has its own SMS gateway platform through which any patients can send their information and ask for the immediate medical assistance. The digital health care system includes a huge volunteer’s network “HELP KARO” which is managed and controlled by the members of the call centre team. • Doctori Duniya Dotcom Pvt Ltd works like a companion for patients and their attendants through its huge volunteer network “HELP KARO”. • Startup HELP KARO manages its patients digitally and delivers all services from home to hospital. It monitors and assists patients in hospital .After the treatment process it arranges proper follow up of the patients and monitors their conditions digitally. Doctori Duniya Dotcom Pvt Ltd especially focuses on the people of rural and remote areas where medical service is weaker . we informs about the benefits and facilities of ours digital and innovative healthcare services. Its objective is to provide concerned and specialist doctors at early stage of the disease that helps patients to save their precious time and money.
  19. 19. Our Mission • To provide authentic and required information about healthcare services to concerning patients and to facilitate and assist them throughout the treatment process with the help of the digital tool “HELP KARO” by keeping their medical privacy and confidentiality. Its mission is to help medical industry for ethical practice and to uplift health status of rural people in the society.
  20. 20. OUR MISSION- To provide authentic and required information about healthcare services to concerning patients and to facilitate and assist them throughout the treatment process with the help of the digital tool “HELP KARO” by keeping their medical privacy and confidentiality. Its mission is to help medical industry for ethical practice and to uplift health status of rural people in the society. OUR VISION- To render best healthcare services to people who are deprived of good healthcare facilities through our innovative and digital tool “HELP KARO”. we envision a healthy and stress free world.
  21. 21. OUR VALUES- Transparency Ethical Practice Responsiveness Approachability Patient-Centered Patient-Focused Patient-Satisfaction Teamwork Economical treatment
  22. 22. Operational Plan Director Mentor Centre Head Business Development Manager Volunteer Campaign Head Volunteer Campaign Manager Call Centre Controller Patient Relation Manager Volunteer Relation Manager Human Resource Manager Digital Marketing Manager
  23. 23. Designation No of Employee required Centre Head 1 HR Manager 1 Business Development Manager 3 Digital Marketing Manager 1 Volunteer Campaign Head 1 Volunteer Campaign Manager(for 10 Districts) 12 Call Centre Controller 1 Patient Relation Manager (Day & Night) 5 Volunteer Relation Manager 4 Peon 1 Security Guard 1 Total Employees 31 Total employees required for the financial year of 2017- 2018.
  24. 24. Total Budgeting 70 Lacks Yearly Salary of Employees 42 Lacks/year Office Expense 7.50 Lacks/Year Advertisement in Print Media 5 Lacks/Year Advertisement in Social Network 2.5 Lacks/Year Advertisement in Electronic Media (FM & Radio) 3 Lacks/Year Advertisement in Camps in Remote areas 5 Lacks/Year Broachers, Banner, Pam plate, Hoardings ,Reminder Cards 5 Lacks/Year Financial Planning for year 2014-2017
  25. 25. Marketing Strategies •To achieve the goal of 1 Lack volunteers in current year. •To achieve the goal of closing cases by the value of 50 lacks. •Cover all the specialist and super specialty doctors and hospitals. •Cover all the 10 Districts. a)Gorakhpur b) Basti c) Santkabir nagar d) Deoria e) Siddhartnagar f) Maharjganj g) Kushinagar h) Siwan i) Chapra j) Gopalganj
  26. 26. •Marketing Plan •Patient Conversion & Information required every months. Months Revenue No of information Closed Patient Total Convers ion %OPD IPD Diagnostic Apr-17 256000 490 137 18 13 168 34 May-17 366080 637 178 23 17 218 34 Jun-17 475904 828 232 30 22 284 34 Jul-17 618675 1077 301 40 29 369 34 Aug-17 804278 1399 391 51 37 480 34 Sep-17 1045561 1819 509 67 48 624 34
  27. 27. Oct-17 1359229 2365 661 87 63 811 34 Nov-17 1766998 3075 860 113 82 1054 34 Dec-17 2297098 3997 1118 147 106 1370 34 Jan-18 2986227 5196 1453 191 138 1782 34 Feb-18 3882095 6755 1889 248 179 2316 34 Mar-18 5046724 8782 2455 323 233 3011 34
  28. 28. •Sheet above show that we need at least 1000 information from each district to achieve the revenue of 50 lacks per Months. •Volunteers required from each districts. •From 10 Districts we need 668 Volunteers per months from each districts to achieve 1 lacks volunteers till March 2018.
  29. 29. Role of Call Centre 1.Patient Relationship Manager •Try hard to convert all the leads into patients. •Higher conversion ratio. •Track all the reminder patient •Special focus on surgical patient •Denied call will be taken follow up once in a months •More focus on night shift •Night calls should be checked and call in morning. DOCTORIDUNIYA.COM HELPKARO
  30. 30. 2.Volunteer Relation Manager •Update and activate all the details given by District coordinators. •Call all the volunteers updated by District Coordinators. •Calls old volunteers time to time. •Call active volunteers time to time •Making new volunteers over the calls. •Resolve all queries of Volunteers •Call volunteers to request the rewarded money. DOCTORIDUNIYA.COM HELPKARO
  31. 31. Role of Campaign Manager(Volunteer Coordinator) •Meeting with people and motivate them to register as a volunteer with us in their area. •Get the information of patient from volunteers in their area. •Achieve the target given by company. •As per company’s requirement for this financial year each districts has to generate at least 1000 information of patients & 670 Volunteers each month to achieve the goal of company. •Work in the sink with call centre. •Be an active part of the camps and promotional activities done buy the company in their area in future. DOCTORIDUNIYA.COM HELPKARO
  32. 32. Role of Business Development Manager •Building a network of best hospitals, clinic, and diagnostic centers. •Tai-ups with Specialty and super specialty doctors on our panel. •Making healthy relation with Hospital, clinic, Diagnostic centre owners and doctors. •Be in touch with referral doctors for referral cases. •Submission of bill and collection of payment. •Organizing camps in our panel Hospitals. •Maintaining the average of 10 calls per day including new calls, follow up calls, referral calls (Bill submission & payment collection & General Meetings with existing Hospitals & Doctors excluded). • Maintaining all the sheets as follows. •Master Sheet •Daily reporting Sheet •Specialty & Super specialty wise Review Sheet months wise and year wise •No of calls details and agreement done daily and monthly wise •Agreement done V/S Targeted sheet •Expense Sheet.
  33. 33. Future Plans of Doctori Duniya Dotcom Pvt ltd In current financial year doctori duniya is going to open our offices in respective Zones. •Lucknow Zone •Varanasi Zone •Kanpur Zone •Noida Zone •Jhansi Zone DOCTORIDUNIYA.COM HELPKARO
  34. 34. THANK YOU

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