Smart phones in India - Search trends - Jan 2011 to Dec 2012

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Smart phones in India - Search trends - Jan 2011 to Dec 2012

  1. 1. ByMandarmarathe.net Smart Phone launches in India January 2011 – December 2012
  2. 2. Samsung Galaxy S3 created most noise. Galaxy S3 Galaxy Note Launch, Ju Galaxy Tab Launch, ne 2012 Launch, Ja Nov 2011 n 2011 Galaxy Note2 Launch, Galaxy S2 Oct 2012 Launch, July 2011• Buzz for Galaxy S2, S3 phones declines post launch, whereas buzz for Galaxy Tablets & larger phones (Tab, Note, Note 2) increases post launch.• This indicates the growing preference for tablets & phones with larger screens.
  3. 3. Nokia Lumia 800 creates a big bang. Lumia 610 Lumia 800 Lumia 710 Launch, Launch, Launch, Oct 2012 Dec 2011 / Mar 2012 Jan 2012• Phones with larger screens (Lumia 800) have create a bigger buzz / talkability.
  4. 4. Apple fan boys search for the next version Buzz for the next iPhone 4s iPhone in Oct 2011. Launch, Oc Launch of iPhone 5 t 2011 Buzz for the iPhone 4 a year later in Sept next iPhone Launch, 2012 June 2011• iPhone 5 was the biggest launch since Jan 2011, despite late Steve Jobs.• iPhone’s have created a loyal fan base with Apple aficionados looking out for the next version.
  5. 5. Buzz for HTC phones rises post launch One X Launch, M One X+ Explorer ay 2012 Launch, Launch, Dec 2011 (Print advt. since Oct 2012 Oct 2011)
  6. 6. Apple is the big daddy of smartphones. The iPhone 5 was the most eagerly awaited smart phone released between Jan 2011 & Dec 2012. It managed to create buzz a year before its launch in Sept 2012.ByMandarmarathe.net

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