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Dbw roundtable-032411


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Dbw roundtable-032411

  1. 1. Eric Hellman President and Chief Writing Officer, Gluejar | @gluejar Brett Sandusky Director of Product Innovation, Kaplan | @bsandusky Toby Greenwalt Virtual Services Coordinator, Skokie Public Library | @theanalogdivide Matt Mullin Community Relations Manager, Digital Book World | | @digibookworld | #dbw
  2. 2. Reader Experience and Ebooks: What UX Experts Can Teach Publishers PANELISTS • Brett Sandusky, Director of Product Innovation, Kaplan • Whitney Quesenbery, Principal, WQUsability and author of Storytelling for User Experience • Todd Toler, Director of User Experience, John Wiley & Son MODERATOR Anne Kostick, Partner, Foxpath IND March 31, 2011 @ 1pm ET / 10am PT | @digibookworld | #dbw
  3. 3. How Big Is the Library Market? “The library community is about $1.9 billion dollars. The public library community is about $850 million.” George Coe, President of the Library & Education Division, Baker & Taylor | @digibookworld | #dbw
  4. 4. One Book, One Lend for Libraries “That there is a problem with ebook lending in libraries couldn’t be farther from the truth. The one book, one user DRM model…is a perfect complement for publishers, authors, and retailers business.” Steve Potash, President and CEO, OverDrive, Inc. | @digibookworld | #dbw
  5. 5. Towards a Cooperative Business Model The eBook User’s Bill of Rights Every eBook user should have the following rights: • the right to use eBooks under guidelines that favor access over proprietary limitations • the right to access eBooks on any technological platform, including the hardware and software the user chooses • the right to annotate, quote passages, print, and share eBook content within the spirit of fair use and copyright • the right of the first-sale doctrine extended to digital content, allowing the eBook owner the right to retain, archive, share, and re-sell purchased eBooks Andy Woodworth, Adult Services Librarian, Bordentown, NJ | @digibookworld | #dbw
  6. 6. Towards a Cooperative Business Model The 80/20 Rule for Libraries: 80% of the borrowing is concentrated on 20% of the collection -Eric Hellman | @digibookworld | #dbw
  7. 7. Towards a Cooperative Business ModelTheres a part of me that worriesabout it, but Im first worried aboutmy company... and my authors, andtheir survival. So we have met withseveral people who are trying tocome up with a solution to sell intolibraries and there are people whoare working on various and sundrydifferent models that are not just sellone ebook and let it be loanedforever, and in fact we met with onelast week. So weve actually beenmeeting with people and think there - Carolyn Reidy, CEO of Simon & Schuster,will come a solution that we can live as quoted by Eric Hellman.with. We just havent seen one yet. | @digibookworld | #dbw
  8. 8. Towards a Cooperative Business Model Polls by Eric Hellman At what price discount would your library opt for a 26-check-out ebook? At what premium would your publishing company offer an unlimited-check-out ebook? | @digibookworld | #dbw
  9. 9. Towards a Cooperative Business Model How can publishers better utilize libraries as marketing partners to promote their titles? Clockwise from top left: Steve Potash, Ruth Liebman, Christopher Platt, and Josh Hadro at DBW 2011 | @digibookworld | #dbw
  10. 10. Thank You for Attending. Next Episode: The next Roundtable will be webcast live on Thursday, April 7 @ 1pm EST / 10am  PST. Keep in Touch Follow us on Twitter, join our LinkedIn Group, and subscribe to our RSS feed and  enewsletter to receive the latest information on our events, and insights on the  latest news and trends from top publishing strategists and technology | @digibookworld | #dbw