SlideShare a Scribd company logo

Retail Trends in 2023 How The Economy And Consumers Will Continue To Shape The South African - Alpay Akdemir, Mastercard EMEA

Hear about: - 2023 retail trends being dictated by evolving consumer and economy- Perspectives on customer engagement with Clicks Group.

1 of 9
Download to read offline
MASTER
CLASS
Retail Trends in 2023: How the
Economy and Consumers will
Continue to Shape the South
African Retail Industry in 2023
CAPE TOWN, SOUTH AFRICA ~ OCTOBER 25 - 26, 2023
DIGIMARCONAFRICA.COM | #DigiMarConAfrica
Alpay Akdemir
PRINCIPAL, BUSINESS DEVELOPMENT AND EMEA
RETAIL & COMMERCE LEAD, MASTERCARD
MASTERCARD EMEA
October 25, 2023
Retail Trends in 2023:
How the economy and consumers will
continue to shape the South African retail
industry in 2023
Mauro Mela | Mastercard, Principal, Business Development, South Africa
Alpay Akdemir | Mastercard, Principal, Retail & Commerce Lead, EEMEA
Romeez van der Schyff, | Clicks Group, Digital Executive
OVERVIEW – SOUTH AFRICA
3
©2023
Mastercard.
Proprietary
and
Confidential
GDP growth has consolidated slightly
assisted by power sector reforms, and
increased investment in renewable energy.
Upside risks to inflation through higher
crude oil, food prices and FX movements
remain.
Domestic consumption remains slow, given
high degree of labour market slack
translating to weak real wage growth and
purchasing power.
WHAT ARE WE SPENDING ON?
Weak spending power, high unemployment rates impacting retail consumption. Experiences
doing slightly better, as seen in other markets.
4
5 SOURCES: MASTERCARD, MASTERCARD ECONOMICS INSTITUTE
WHAT ARE WE SPENDING ON WHEN TRAVELLING?
©2023
Mastercard.
Proprietary
and
Confidential
Inbound spend in South Africa yet to see recovery to post-pandemic levels
6
©2022
Mastercard.
Proprietary
and
Confidential
Understanding Consumers
Reaching Shoppers
Shopping In-store & Virtual
Paying for Purchases
Keeping Customers
UNDERSTANDING CONSUMERS
Top Retail Trends for 2023

Recommended

Retail Technology - The Next Frontier
Retail Technology - The Next FrontierRetail Technology - The Next Frontier
Retail Technology - The Next FrontierRedSeer
 
Digital Insurance Outlook in Africa 2015
Digital Insurance Outlook in Africa 2015Digital Insurance Outlook in Africa 2015
Digital Insurance Outlook in Africa 2015The Digital Insurer
 

More Related Content

Similar to Retail Trends in 2023 How The Economy And Consumers Will Continue To Shape The South African - Alpay Akdemir, Mastercard EMEA

June 2018 Africa Market Update
June 2018 Africa Market UpdateJune 2018 Africa Market Update
June 2018 Africa Market UpdateAMBOKO H. JULIANS
 
Africa Market Update - January 2019
Africa Market Update - January 2019Africa Market Update - January 2019
Africa Market Update - January 2019AMBOKO H. JULIANS
 
Brand spur Issue 5
Brand spur Issue 5Brand spur Issue 5
Brand spur Issue 5BrandSpur Ng
 
Nextopia global-purchase-behavior-ecommerce-infographic
Nextopia global-purchase-behavior-ecommerce-infographicNextopia global-purchase-behavior-ecommerce-infographic
Nextopia global-purchase-behavior-ecommerce-infographicNextopia Software Corporation
 
May 2018 Africa Market Update
May 2018 Africa Market Update May 2018 Africa Market Update
May 2018 Africa Market Update AMBOKO H. JULIANS
 
Carlos Sandoval - Electricaribe
Carlos Sandoval - ElectricaribeCarlos Sandoval - Electricaribe
Carlos Sandoval - ElectricaribeProColombia
 
FM AdFocus Media Facts 28 November 2014
FM AdFocus Media Facts 28 November 2014FM AdFocus Media Facts 28 November 2014
FM AdFocus Media Facts 28 November 2014Roxanne Graber
 
Sscg management practice webcast accelerating industrialisation in africa -...
Sscg management practice webcast   accelerating industrialisation in africa -...Sscg management practice webcast   accelerating industrialisation in africa -...
Sscg management practice webcast accelerating industrialisation in africa -...SSCG Consulting
 
Can internationally competitive prices curb gold smuggling?
Can internationally competitive prices curb gold smuggling? Can internationally competitive prices curb gold smuggling?
Can internationally competitive prices curb gold smuggling? Zimpapers Group (1980)
 
State of Payments 2016
State of Payments 2016State of Payments 2016
State of Payments 2016PAYFORT
 
Silvan e-Marketing Strategy
Silvan e-Marketing Strategy Silvan e-Marketing Strategy
Silvan e-Marketing Strategy Oscar Diaz
 
GFPR Ousmane Badiane Presentation - IFPRI AFRICA
GFPR Ousmane Badiane Presentation - IFPRI AFRICAGFPR Ousmane Badiane Presentation - IFPRI AFRICA
GFPR Ousmane Badiane Presentation - IFPRI AFRICAIFPRI Africa
 
Agrisave international pitch_deck
Agrisave international pitch_deckAgrisave international pitch_deck
Agrisave international pitch_deckChilumba Machona
 
Precision Tune Auto Care Saudi Arabia Master Franchise Brochure 02042015
Precision Tune Auto Care Saudi Arabia Master Franchise Brochure 02042015Precision Tune Auto Care Saudi Arabia Master Franchise Brochure 02042015
Precision Tune Auto Care Saudi Arabia Master Franchise Brochure 02042015Lee Oppenheim
 
strategicmanagementinBangladesh.pdf
strategicmanagementinBangladesh.pdfstrategicmanagementinBangladesh.pdf
strategicmanagementinBangladesh.pdfvippn1
 
Africa Market Update - February 2019
Africa Market Update - February 2019Africa Market Update - February 2019
Africa Market Update - February 2019AMBOKO H. JULIANS
 
e-KYC Market : Global Industry Trends, Dynamics, Competitive Insights and For...
e-KYC Market : Global Industry Trends, Dynamics, Competitive Insights and For...e-KYC Market : Global Industry Trends, Dynamics, Competitive Insights and For...
e-KYC Market : Global Industry Trends, Dynamics, Competitive Insights and For...ReportCruxMarketRese
 

Similar to Retail Trends in 2023 How The Economy And Consumers Will Continue To Shape The South African - Alpay Akdemir, Mastercard EMEA (20)

June 2018 Africa Market Update
June 2018 Africa Market UpdateJune 2018 Africa Market Update
June 2018 Africa Market Update
 
Africa Market Update - January 2019
Africa Market Update - January 2019Africa Market Update - January 2019
Africa Market Update - January 2019
 
Brand spur Issue 5
Brand spur Issue 5Brand spur Issue 5
Brand spur Issue 5
 
Nextopia global-purchase-behavior-ecommerce-infographic
Nextopia global-purchase-behavior-ecommerce-infographicNextopia global-purchase-behavior-ecommerce-infographic
Nextopia global-purchase-behavior-ecommerce-infographic
 
Global Buying Behavior Infographic
Global Buying Behavior InfographicGlobal Buying Behavior Infographic
Global Buying Behavior Infographic
 
May 2018 Africa Market Update
May 2018 Africa Market Update May 2018 Africa Market Update
May 2018 Africa Market Update
 
Amol Jadhav: mAgri
Amol Jadhav: mAgriAmol Jadhav: mAgri
Amol Jadhav: mAgri
 
Carlos Sandoval - Electricaribe
Carlos Sandoval - ElectricaribeCarlos Sandoval - Electricaribe
Carlos Sandoval - Electricaribe
 
FM AdFocus Media Facts 28 November 2014
FM AdFocus Media Facts 28 November 2014FM AdFocus Media Facts 28 November 2014
FM AdFocus Media Facts 28 November 2014
 
Sscg management practice webcast accelerating industrialisation in africa -...
Sscg management practice webcast   accelerating industrialisation in africa -...Sscg management practice webcast   accelerating industrialisation in africa -...
Sscg management practice webcast accelerating industrialisation in africa -...
 
Can internationally competitive prices curb gold smuggling?
Can internationally competitive prices curb gold smuggling? Can internationally competitive prices curb gold smuggling?
Can internationally competitive prices curb gold smuggling?
 
State of Payments 2016
State of Payments 2016State of Payments 2016
State of Payments 2016
 
Silvan e-Marketing Strategy
Silvan e-Marketing Strategy Silvan e-Marketing Strategy
Silvan e-Marketing Strategy
 
GFPR Ousmane Badiane Presentation - IFPRI AFRICA
GFPR Ousmane Badiane Presentation - IFPRI AFRICAGFPR Ousmane Badiane Presentation - IFPRI AFRICA
GFPR Ousmane Badiane Presentation - IFPRI AFRICA
 
Agrisave international pitch_deck
Agrisave international pitch_deckAgrisave international pitch_deck
Agrisave international pitch_deck
 
Precision Tune Auto Care Saudi Arabia Master Franchise Brochure 02042015
Precision Tune Auto Care Saudi Arabia Master Franchise Brochure 02042015Precision Tune Auto Care Saudi Arabia Master Franchise Brochure 02042015
Precision Tune Auto Care Saudi Arabia Master Franchise Brochure 02042015
 
strategicmanagementinBangladesh.pdf
strategicmanagementinBangladesh.pdfstrategicmanagementinBangladesh.pdf
strategicmanagementinBangladesh.pdf
 
Islam Hassan (E-Aswaaq, E -finance) • 2021 IFPRI Egypt Seminar Series: "Foste...
Islam Hassan (E-Aswaaq, E -finance) • 2021 IFPRI Egypt Seminar Series: "Foste...Islam Hassan (E-Aswaaq, E -finance) • 2021 IFPRI Egypt Seminar Series: "Foste...
Islam Hassan (E-Aswaaq, E -finance) • 2021 IFPRI Egypt Seminar Series: "Foste...
 
Africa Market Update - February 2019
Africa Market Update - February 2019Africa Market Update - February 2019
Africa Market Update - February 2019
 
e-KYC Market : Global Industry Trends, Dynamics, Competitive Insights and For...
e-KYC Market : Global Industry Trends, Dynamics, Competitive Insights and For...e-KYC Market : Global Industry Trends, Dynamics, Competitive Insights and For...
e-KYC Market : Global Industry Trends, Dynamics, Competitive Insights and For...
 

More from DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

More from DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions (20)

Growing Beyond Expectations, 10 Marketing Lessons From Hyper-growth Companies...
Growing Beyond Expectations, 10 Marketing Lessons From Hyper-growth Companies...Growing Beyond Expectations, 10 Marketing Lessons From Hyper-growth Companies...
Growing Beyond Expectations, 10 Marketing Lessons From Hyper-growth Companies...
 
Sell More by Saying Less With the ABT Framework - Park Howell, The Business o...
Sell More by Saying Less With the ABT Framework - Park Howell, The Business o...Sell More by Saying Less With the ABT Framework - Park Howell, The Business o...
Sell More by Saying Less With the ABT Framework - Park Howell, The Business o...
 
The Road to 100% Digital Marketing - Todd Vigil, Barrow Neurological Foundation
The Road to 100% Digital Marketing - Todd Vigil, Barrow Neurological FoundationThe Road to 100% Digital Marketing - Todd Vigil, Barrow Neurological Foundation
The Road to 100% Digital Marketing - Todd Vigil, Barrow Neurological Foundation
 
Add AI to Your Content Writing Toolkit - 5 Time-Saving Tools - Stephen Mostro...
Add AI to Your Content Writing Toolkit - 5 Time-Saving Tools - Stephen Mostro...Add AI to Your Content Writing Toolkit - 5 Time-Saving Tools - Stephen Mostro...
Add AI to Your Content Writing Toolkit - 5 Time-Saving Tools - Stephen Mostro...
 
Panel - Digital Marketing Trends - Chad Illa-Petersen, The Story Catcher LLC
Panel - Digital Marketing Trends - Chad Illa-Petersen, The Story Catcher LLCPanel - Digital Marketing Trends - Chad Illa-Petersen, The Story Catcher LLC
Panel - Digital Marketing Trends - Chad Illa-Petersen, The Story Catcher LLC
 
The robots Are Here… And They’re Boring - Donna Mostrom, Damn Smart Marketing...
The robots Are Here… And They’re Boring - Donna Mostrom, Damn Smart Marketing...The robots Are Here… And They’re Boring - Donna Mostrom, Damn Smart Marketing...
The robots Are Here… And They’re Boring - Donna Mostrom, Damn Smart Marketing...
 
The Impact on Going from Personal Brand to Community - Zach Colman, Creatitive
The Impact on Going from Personal Brand to Community - Zach Colman, CreatitiveThe Impact on Going from Personal Brand to Community - Zach Colman, Creatitive
The Impact on Going from Personal Brand to Community - Zach Colman, Creatitive
 
Social Media Masterclass - Jordan Scheltgen, Cave
Social Media Masterclass - Jordan Scheltgen, CaveSocial Media Masterclass - Jordan Scheltgen, Cave
Social Media Masterclass - Jordan Scheltgen, Cave
 
Insider 10-Part Framework for Retention Marketing - Brandon Amoroso, ELECTRIQ
Insider 10-Part Framework for Retention Marketing - Brandon Amoroso, ELECTRIQInsider 10-Part Framework for Retention Marketing - Brandon Amoroso, ELECTRIQ
Insider 10-Part Framework for Retention Marketing - Brandon Amoroso, ELECTRIQ
 
497 Page One Rankings in 7 Weeks - How Pillar-Based Marketing is Changing SEO...
497 Page One Rankings in 7 Weeks - How Pillar-Based Marketing is Changing SEO...497 Page One Rankings in 7 Weeks - How Pillar-Based Marketing is Changing SEO...
497 Page One Rankings in 7 Weeks - How Pillar-Based Marketing is Changing SEO...
 
WoW Moments! Advanced Social Media Strategy - Jeff Turnbow, WinningLocal
WoW Moments! Advanced Social Media Strategy - Jeff Turnbow, WinningLocalWoW Moments! Advanced Social Media Strategy - Jeff Turnbow, WinningLocal
WoW Moments! Advanced Social Media Strategy - Jeff Turnbow, WinningLocal
 
The State of the Creator Economy - Ryan Schram, IZEA
The State of the Creator Economy - Ryan Schram, IZEAThe State of the Creator Economy - Ryan Schram, IZEA
The State of the Creator Economy - Ryan Schram, IZEA
 
Generative AI - The New Wild West of SEO - Ryan Huser, Resignal
Generative AI - The New Wild West of SEO  - Ryan Huser, ResignalGenerative AI - The New Wild West of SEO  - Ryan Huser, Resignal
Generative AI - The New Wild West of SEO - Ryan Huser, Resignal
 
The Power of UGC and Micro Influencers - Marie Kennedy, L'Oréal
The Power of UGC and Micro Influencers - Marie Kennedy, L'OréalThe Power of UGC and Micro Influencers - Marie Kennedy, L'Oréal
The Power of UGC and Micro Influencers - Marie Kennedy, L'Oréal
 
Finding New Customers Through Localization - Christina Spaulding, Manzanita M...
Finding New Customers Through Localization - Christina Spaulding, Manzanita M...Finding New Customers Through Localization - Christina Spaulding, Manzanita M...
Finding New Customers Through Localization - Christina Spaulding, Manzanita M...
 
Panel - Digital Marketing in the New Era of Privacy & Data Governance - Ashle...
Panel - Digital Marketing in the New Era of Privacy & Data Governance - Ashle...Panel - Digital Marketing in the New Era of Privacy & Data Governance - Ashle...
Panel - Digital Marketing in the New Era of Privacy & Data Governance - Ashle...
 
MultiChannel Marketing Strategy - Jeff Turnbow, WinningLocal
MultiChannel Marketing Strategy - Jeff Turnbow, WinningLocalMultiChannel Marketing Strategy - Jeff Turnbow, WinningLocal
MultiChannel Marketing Strategy - Jeff Turnbow, WinningLocal
 
Bridging Facts and Tales – The AI Transformation in Enterprise Content Creati...
Bridging Facts and Tales – The AI Transformation in Enterprise Content Creati...Bridging Facts and Tales – The AI Transformation in Enterprise Content Creati...
Bridging Facts and Tales – The AI Transformation in Enterprise Content Creati...
 
Improve Your Digital Experience to Drive More Revenue - Alp Mimaroglu, Sysco
Improve Your Digital Experience to Drive More Revenue - Alp Mimaroglu, SyscoImprove Your Digital Experience to Drive More Revenue - Alp Mimaroglu, Sysco
Improve Your Digital Experience to Drive More Revenue - Alp Mimaroglu, Sysco
 
MultiChannel Marketing Strategy Master Class - Jeff Turnbow, WinningLocal
MultiChannel Marketing Strategy Master Class - Jeff Turnbow, WinningLocalMultiChannel Marketing Strategy Master Class - Jeff Turnbow, WinningLocal
MultiChannel Marketing Strategy Master Class - Jeff Turnbow, WinningLocal
 

Recently uploaded

The Resurgence of Direct Mail as a Growth Marketing Strategy
The Resurgence of Direct Mail as a Growth Marketing StrategyThe Resurgence of Direct Mail as a Growth Marketing Strategy
The Resurgence of Direct Mail as a Growth Marketing StrategyAggregage
 
Hootsuite Platform Certification Course
Hootsuite Platform Certification CourseHootsuite Platform Certification Course
Hootsuite Platform Certification CourseAdriannaBednarz
 
I'm not Sarah Connor but Focussing on Human Nature Content that Converts.pdf
I'm not Sarah Connor but Focussing on Human Nature Content that Converts.pdfI'm not Sarah Connor but Focussing on Human Nature Content that Converts.pdf
I'm not Sarah Connor but Focussing on Human Nature Content that Converts.pdfPeter Mesarec
 
Mastering Social Media, Mobile Marketing and Digital Strategy
Mastering Social Media, Mobile Marketing and Digital StrategyMastering Social Media, Mobile Marketing and Digital Strategy
Mastering Social Media, Mobile Marketing and Digital StrategyAdriannaBednarz
 
KSA Latest digital marketing insights of 2024
KSA Latest digital marketing insights of 2024KSA Latest digital marketing insights of 2024
KSA Latest digital marketing insights of 2024medraradigitals
 
UAE Latest digital marketing insights of 2024
UAE Latest digital marketing insights of 2024UAE Latest digital marketing insights of 2024
UAE Latest digital marketing insights of 2024medraradigitals
 
Pay Per Click - PPC Foundation
Pay Per Click - PPC FoundationPay Per Click - PPC Foundation
Pay Per Click - PPC FoundationAdriannaBednarz
 
SEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And OpportunitiesSEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And OpportunitiesSearch Engine Journal
 
Advertising in Music Genre 2023 - TAM AdEx
Advertising in Music Genre 2023 - TAM AdExAdvertising in Music Genre 2023 - TAM AdEx
Advertising in Music Genre 2023 - TAM AdExSocial Samosa
 
Viral Vibes in 2024: How to Elevate Your Business' Social Media Marketing
Viral Vibes in 2024: How to Elevate Your Business' Social Media MarketingViral Vibes in 2024: How to Elevate Your Business' Social Media Marketing
Viral Vibes in 2024: How to Elevate Your Business' Social Media MarketingJomer Gregorio
 
Research - Women's Jeans in Colombia (Feb-24).pdf
Research - Women's Jeans in Colombia (Feb-24).pdfResearch - Women's Jeans in Colombia (Feb-24).pdf
Research - Women's Jeans in Colombia (Feb-24).pdfJuan Renteria
 
DOES SOCIAL ISSUE ALWAYS REQUIRE CREATIVE SOLUTION?
DOES SOCIAL ISSUE ALWAYS REQUIRE CREATIVE SOLUTION?DOES SOCIAL ISSUE ALWAYS REQUIRE CREATIVE SOLUTION?
DOES SOCIAL ISSUE ALWAYS REQUIRE CREATIVE SOLUTION?Andreas Kennardi Julianto
 
New Generative AI technology strategy enables small businesses to level the p...
New Generative AI technology strategy enables small businesses to level the p...New Generative AI technology strategy enables small businesses to level the p...
New Generative AI technology strategy enables small businesses to level the p...Other13
 
The Most Admired Women Leaders In Mortgage Industry, 2024..pdf
The Most Admired Women Leaders In Mortgage Industry, 2024..pdfThe Most Admired Women Leaders In Mortgage Industry, 2024..pdf
The Most Admired Women Leaders In Mortgage Industry, 2024..pdfwomenworldmagazine
 
2024 Insights: Role of Social Media Marketing in Business Growth
2024 Insights: Role of Social Media Marketing in Business Growth2024 Insights: Role of Social Media Marketing in Business Growth
2024 Insights: Role of Social Media Marketing in Business GrowthJomer Gregorio
 
Marketing and trading on the Internet to obtain significant profits
Marketing and trading on the Internet to obtain significant profitsMarketing and trading on the Internet to obtain significant profits
Marketing and trading on the Internet to obtain significant profitsمعا الى الافضل
 
Weekly Media Update_19_02_2024. This document comprises news clips from vario...
Weekly Media Update_19_02_2024. This document comprises news clips from vario...Weekly Media Update_19_02_2024. This document comprises news clips from vario...
Weekly Media Update_19_02_2024. This document comprises news clips from vario...BalmerLawrie
 
Branding doesn’t mean logo - Easy guide to create a powerful branding for you...
Branding doesn’t mean logo - Easy guide to create a powerful branding for you...Branding doesn’t mean logo - Easy guide to create a powerful branding for you...
Branding doesn’t mean logo - Easy guide to create a powerful branding for you...Ahmad El-Saeed
 
5 Benefits of Digital Marketing-Theseo-expertz
5 Benefits of Digital Marketing-Theseo-expertz5 Benefits of Digital Marketing-Theseo-expertz
5 Benefits of Digital Marketing-Theseo-expertzTheseo Expertz
 
The Most Visionary Women Leaders in HR 2024.pdf
The Most Visionary Women Leaders in HR 2024.pdfThe Most Visionary Women Leaders in HR 2024.pdf
The Most Visionary Women Leaders in HR 2024.pdfwomenworldmagazine
 

Recently uploaded (20)

The Resurgence of Direct Mail as a Growth Marketing Strategy
The Resurgence of Direct Mail as a Growth Marketing StrategyThe Resurgence of Direct Mail as a Growth Marketing Strategy
The Resurgence of Direct Mail as a Growth Marketing Strategy
 
Hootsuite Platform Certification Course
Hootsuite Platform Certification CourseHootsuite Platform Certification Course
Hootsuite Platform Certification Course
 
I'm not Sarah Connor but Focussing on Human Nature Content that Converts.pdf
I'm not Sarah Connor but Focussing on Human Nature Content that Converts.pdfI'm not Sarah Connor but Focussing on Human Nature Content that Converts.pdf
I'm not Sarah Connor but Focussing on Human Nature Content that Converts.pdf
 
Mastering Social Media, Mobile Marketing and Digital Strategy
Mastering Social Media, Mobile Marketing and Digital StrategyMastering Social Media, Mobile Marketing and Digital Strategy
Mastering Social Media, Mobile Marketing and Digital Strategy
 
KSA Latest digital marketing insights of 2024
KSA Latest digital marketing insights of 2024KSA Latest digital marketing insights of 2024
KSA Latest digital marketing insights of 2024
 
UAE Latest digital marketing insights of 2024
UAE Latest digital marketing insights of 2024UAE Latest digital marketing insights of 2024
UAE Latest digital marketing insights of 2024
 
Pay Per Click - PPC Foundation
Pay Per Click - PPC FoundationPay Per Click - PPC Foundation
Pay Per Click - PPC Foundation
 
SEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And OpportunitiesSEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And Opportunities
 
Advertising in Music Genre 2023 - TAM AdEx
Advertising in Music Genre 2023 - TAM AdExAdvertising in Music Genre 2023 - TAM AdEx
Advertising in Music Genre 2023 - TAM AdEx
 
Viral Vibes in 2024: How to Elevate Your Business' Social Media Marketing
Viral Vibes in 2024: How to Elevate Your Business' Social Media MarketingViral Vibes in 2024: How to Elevate Your Business' Social Media Marketing
Viral Vibes in 2024: How to Elevate Your Business' Social Media Marketing
 
Research - Women's Jeans in Colombia (Feb-24).pdf
Research - Women's Jeans in Colombia (Feb-24).pdfResearch - Women's Jeans in Colombia (Feb-24).pdf
Research - Women's Jeans in Colombia (Feb-24).pdf
 
DOES SOCIAL ISSUE ALWAYS REQUIRE CREATIVE SOLUTION?
DOES SOCIAL ISSUE ALWAYS REQUIRE CREATIVE SOLUTION?DOES SOCIAL ISSUE ALWAYS REQUIRE CREATIVE SOLUTION?
DOES SOCIAL ISSUE ALWAYS REQUIRE CREATIVE SOLUTION?
 
New Generative AI technology strategy enables small businesses to level the p...
New Generative AI technology strategy enables small businesses to level the p...New Generative AI technology strategy enables small businesses to level the p...
New Generative AI technology strategy enables small businesses to level the p...
 
The Most Admired Women Leaders In Mortgage Industry, 2024..pdf
The Most Admired Women Leaders In Mortgage Industry, 2024..pdfThe Most Admired Women Leaders In Mortgage Industry, 2024..pdf
The Most Admired Women Leaders In Mortgage Industry, 2024..pdf
 
2024 Insights: Role of Social Media Marketing in Business Growth
2024 Insights: Role of Social Media Marketing in Business Growth2024 Insights: Role of Social Media Marketing in Business Growth
2024 Insights: Role of Social Media Marketing in Business Growth
 
Marketing and trading on the Internet to obtain significant profits
Marketing and trading on the Internet to obtain significant profitsMarketing and trading on the Internet to obtain significant profits
Marketing and trading on the Internet to obtain significant profits
 
Weekly Media Update_19_02_2024. This document comprises news clips from vario...
Weekly Media Update_19_02_2024. This document comprises news clips from vario...Weekly Media Update_19_02_2024. This document comprises news clips from vario...
Weekly Media Update_19_02_2024. This document comprises news clips from vario...
 
Branding doesn’t mean logo - Easy guide to create a powerful branding for you...
Branding doesn’t mean logo - Easy guide to create a powerful branding for you...Branding doesn’t mean logo - Easy guide to create a powerful branding for you...
Branding doesn’t mean logo - Easy guide to create a powerful branding for you...
 
5 Benefits of Digital Marketing-Theseo-expertz
5 Benefits of Digital Marketing-Theseo-expertz5 Benefits of Digital Marketing-Theseo-expertz
5 Benefits of Digital Marketing-Theseo-expertz
 
The Most Visionary Women Leaders in HR 2024.pdf
The Most Visionary Women Leaders in HR 2024.pdfThe Most Visionary Women Leaders in HR 2024.pdf
The Most Visionary Women Leaders in HR 2024.pdf
 

Retail Trends in 2023 How The Economy And Consumers Will Continue To Shape The South African - Alpay Akdemir, Mastercard EMEA

  • 1. MASTER CLASS Retail Trends in 2023: How the Economy and Consumers will Continue to Shape the South African Retail Industry in 2023 CAPE TOWN, SOUTH AFRICA ~ OCTOBER 25 - 26, 2023 DIGIMARCONAFRICA.COM | #DigiMarConAfrica Alpay Akdemir PRINCIPAL, BUSINESS DEVELOPMENT AND EMEA RETAIL & COMMERCE LEAD, MASTERCARD MASTERCARD EMEA
  • 2. October 25, 2023 Retail Trends in 2023: How the economy and consumers will continue to shape the South African retail industry in 2023 Mauro Mela | Mastercard, Principal, Business Development, South Africa Alpay Akdemir | Mastercard, Principal, Retail & Commerce Lead, EEMEA Romeez van der Schyff, | Clicks Group, Digital Executive
  • 3. OVERVIEW – SOUTH AFRICA 3 ©2023 Mastercard. Proprietary and Confidential GDP growth has consolidated slightly assisted by power sector reforms, and increased investment in renewable energy. Upside risks to inflation through higher crude oil, food prices and FX movements remain. Domestic consumption remains slow, given high degree of labour market slack translating to weak real wage growth and purchasing power.
  • 4. WHAT ARE WE SPENDING ON? Weak spending power, high unemployment rates impacting retail consumption. Experiences doing slightly better, as seen in other markets. 4
  • 5. 5 SOURCES: MASTERCARD, MASTERCARD ECONOMICS INSTITUTE WHAT ARE WE SPENDING ON WHEN TRAVELLING? ©2023 Mastercard. Proprietary and Confidential Inbound spend in South Africa yet to see recovery to post-pandemic levels
  • 6. 6 ©2022 Mastercard. Proprietary and Confidential Understanding Consumers Reaching Shoppers Shopping In-store & Virtual Paying for Purchases Keeping Customers UNDERSTANDING CONSUMERS Top Retail Trends for 2023
  • 7. Retail Trends: How the economy and consumers will continue to shape the South African retail industry Alpay Akdemir Mastercard | Principal, Business Development, Retail & Commerce Lead, EEMEA Romeez van der Schyff Clicks Group | Digital Executive
  • 8. 8 LEARN MORE Download Dynamic Yield’s State of Personalisation Maturity 2023 Report Download Mastercard’s Retail Trends 2023 Report