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Executive Influence in the Digital Age - Zeev Wexler, Wexler Consulting Group

Introduction Welcome and introduction**Personal Story:** How content marketing has been crucial in your own career and business growth in the digital age---### *The Evolving Landscape of B2B Marketing Brief overview of the shift in digital marketing trends in the B2B sector The increasing significance of executive roles in shaping these trends---### *Content Marketing in B2B: Basics to Brilliance Defining content marketing in the B2B realm Unique characteristics and challenges in B2B content marketingThe power of storytelling and thought leadership---### *Executive Influence and Personal Branding The critical role of executives in driving content strategy Building and leveraging a personal brand through strategic content Examples of successful executive-driven content initiatives### *Actionable Strategies for Executives How to start implementing AI-driven content marketing in your business Creating a roadmap for AI integration within your marketing teams Training and resources needed to stay ahead---### *Preparing for the Future Upcoming trends in AI, content marketing, and B2B engagement Staying ahead: Continuous learning and adaptation in the digital era------### *Leveraging AI for Enhanced Content Strategies Introduction to AI tools and their relevance in modern content marketing Practical examples: AI in content creation, curation, and predictive analyticsFinding the balance: Human Intuition and AI Precision--- Key Takeaways: Key Takeaways A concise summary of the most critical points discussed Reflection on how these strategies impact your business and personal brand---### *Interactive Q&A Session Engaging with the audience to discuss their views, answer questions, and share insights.

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KEYNOTE
Zeev Wexler
CHIEF EXECUTIVE OFFICER
WEXLER CONSULTING GROUP
The Future of SEO “Essential
Strategies and Cutting-edge
Techniques for Marketing
Success"
PHILADELPHIA, PA ~ OCTOBER 30 - 31, 2023
DIGIMARCONMIDATLANTIC.COM | #DigiMarConMidAtlantic
Executive Influence in the Digital Age - Zeev Wexler, Wexler Consulting Group
Executive Influence in the Digital Age - Zeev Wexler, Wexler Consulting Group
Executive Influence in the Digital Age - Zeev Wexler, Wexler Consulting Group
Executive Influence in the Digital Age - Zeev Wexler, Wexler Consulting Group
Executive Influence in the Digital Age - Zeev Wexler, Wexler Consulting Group
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Executive Influence in the Digital Age - Zeev Wexler, Wexler Consulting Group

  • 1. KEYNOTE Zeev Wexler CHIEF EXECUTIVE OFFICER WEXLER CONSULTING GROUP The Future of SEO “Essential Strategies and Cutting-edge Techniques for Marketing Success" PHILADELPHIA, PA ~ OCTOBER 30 - 31, 2023 DIGIMARCONMIDATLANTIC.COM | #DigiMarConMidAtlantic