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WHAT’S THE DIFFERENCE BETWEEN
CONTENT MARKETING
AND ADVERTISING?
IS ADVERTISING
DEAD?
CONTENT DRIVES
UE’S MARKETING
INTEGRATION
EARNING VS.
NON-EARNING
DOLLARS
HOW CAN
MARKETERS
NOT F*CK IT UP?
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Can Music Get You Laid? - Digiday Content Marketing Summit, Half Moon Bay, CA - 8/4/15

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Diego Gabathuler & Steve Bender's presentation from Digiday Content Marketing Summit in Half Moon Bay, CA - August 4, 2015

Published in: Marketing
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Can Music Get You Laid? - Digiday Content Marketing Summit, Half Moon Bay, CA - 8/4/15

  1. 1. WHAT’S THE DIFFERENCE BETWEEN CONTENT MARKETING AND ADVERTISING?
  2. 2. IS ADVERTISING DEAD?
  3. 3. CONTENT DRIVES UE’S MARKETING INTEGRATION
  4. 4. EARNING VS. NON-EARNING DOLLARS
  5. 5. HOW CAN MARKETERS NOT F*CK IT UP?

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