Social Media and  Nerds On Site Brand Consistency presenter: Dian Smit Created by: Kevin Lloyd
Blog Entries <ul><li>Good News posts </li></ul><ul><li>Industry news </li></ul><ul><li>Answers to FAQs </li></ul><ul><li>C...
Facebook Fan Pages Every POD should have a Fan Page Get a Vanity URL Consistent naming and Layout <ul><li>Consistent namin...
Twitter Accounts <ul><li>Consistent usernames. </li></ul><ul><li>i.e.: @____atnos or @____thenerd </li></ul><ul><li>The sa...
Twitter Accounts Consistent usernames @____atnos or @____thenerd The same background Wiki Search “Twitter” <ul><li>The sam...
E-Mail Signatures <ul><li>Encourages all clients to talk with us on our blog, Facebook, and Twitter . </li></ul><ul><li>Ev...
E-Mail Signatures <ul><li>Encourages all clients to talk with us on our blog, Facebook, and Twitter . </li></ul><ul><li>Ev...
Progress Has Been Made <ul><li>praise for increased Social Media activity in the past year. </li></ul><ul><li>Several Face...
To Summarize… <ul><li>Consistent across accounts </li></ul><ul><li>Increasing engagement </li></ul><ul><li>Email Signature...
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Reboot presentation dian

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  • Some Questions to Get People Thinking: Are you on Facebook or Twitter? Why do you use them? What value do you get out of the experience? Have you seen brands using Social Media? Are you a fan of their fan pages, so you can receive info in your news feed?
  • Sure, we have main Nerds On Site accounts, but Facebook offers a huge advantage in communicating with our local communities, because content can be posted that only people in the community care about. This is really important for our communities so they can trust us and feel like they know and understand our business.
  • Having a consistent email signature for all Nerds, to point everyone we communicate with about how to contact us offline and online. Mark did a great job of creating the Social Media links for all invoices. It’s important to note these to clients.
  • Having a consistent email signature for all Nerds, to point everyone we communicate with about how to contact us offline and online. Mark did a great job of creating the Social Media links for all invoices. It’s important to note these to clients.
  • PROGRESS HAS BEEN MADE So far, we have absolutely made progress. Several POD fan pages have been created, and Twitter accounts are being posted to frequently. All Nerds deserve praise for these efforts, so thank you, and keep up the great work!
  • CONSISTENT ACROSS ACCOUNTS It’s important that regardless of the website, Facebook fan page, Twitter account, or blog that people visit that they have a consistent appearance, naming, and clearly point to other Nerds online properties (i.e.: having all Nerds blogs and online accounts link to each other.) INCREASING ENGAGEMENT Nerds are encouraged to regularly post to Facebook fan pages, Twitter accounts, and encourage their clients to as well. EMAIL SIGNATURES All email signatures should be similar, simple, and showcase how to contact us online and offline. PROGRESS HAS BEEN MADE We have absolutely made progress, and all Nerds deserve praise for these efforts, so once again, thank you!
  • Reboot presentation dian

    1. 1. Social Media and Nerds On Site Brand Consistency presenter: Dian Smit Created by: Kevin Lloyd
    2. 2. Blog Entries <ul><li>Good News posts </li></ul><ul><li>Industry news </li></ul><ul><li>Answers to FAQs </li></ul><ul><li>Comment on (clients) blogs and link back </li></ul>
    3. 3. Facebook Fan Pages Every POD should have a Fan Page Get a Vanity URL Consistent naming and Layout <ul><li>Consistent naming. </li></ul><ul><li>i.e.: Nerds On Site Edmonton and Red Deer POD </li></ul>
    4. 4. Twitter Accounts <ul><li>Consistent usernames. </li></ul><ul><li>i.e.: @____atnos or @____thenerd </li></ul><ul><li>The same background applied to all accounts . </li></ul><ul><li>Wiki search: Twitter </li></ul>
    5. 5. Twitter Accounts Consistent usernames @____atnos or @____thenerd The same background Wiki Search “Twitter” <ul><li>The same background applied to all accounts . </li></ul><ul><li>Wiki search: Twitter </li></ul>
    6. 6. E-Mail Signatures <ul><li>Encourages all clients to talk with us on our blog, Facebook, and Twitter . </li></ul><ul><li>Every Nerd should have the same email signature. </li></ul><ul><li>Currently attached to every invoice </li></ul>
    7. 7. E-Mail Signatures <ul><li>Encourages all clients to talk with us on our blog, Facebook, and Twitter . </li></ul><ul><li>Every Nerd should have the same email signature. </li></ul><ul><li>Currently attached to every invoice </li></ul>Dian Smit   1 866 MY NERDS or 250 334-7649 http://www.nerdsonsite.com Your Technology Partners - Sales - Service - Setup and more For an appointment  http://tungle.me/diansmit   www.nerdsonstie.com/facebook www.nerdsonsite.com/twitter www.nerdsonsite.com/blog www.iwanttobeanerd.com
    8. 8. Progress Has Been Made <ul><li>praise for increased Social Media activity in the past year. </li></ul><ul><li>Several Facebook fan pages. </li></ul><ul><li>Nerds are tweeting more frequently. </li></ul><ul><li>Keep up the great work!!! </li></ul>
    9. 9. To Summarize… <ul><li>Consistent across accounts </li></ul><ul><li>Increasing engagement </li></ul><ul><li>Email Signatures </li></ul><ul><li>Progress has been made </li></ul>

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