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  1. 2. <ul><li>Google Book </li></ul><ul><li>Google Scholar </li></ul><ul><li>Google News </li></ul><ul><li>Google Maps </li></ul><ul><li>igoogle </li></ul><ul><li>YouTube </li></ul><ul><li>Blogger </li></ul><ul><li>Google News Alerts </li></ul><ul><li>Google SMS </li></ul><ul><li>Google Pages </li></ul><ul><li>Google Video </li></ul><ul><li>Google Earth </li></ul><ul><li>Google images </li></ul><ul><li>Google Search </li></ul><ul><li>Google Chat </li></ul><ul><li>Google iTalk </li></ul><ul><li>gMail </li></ul><ul><li>Google Calendar </li></ul><ul><li>Google Documents </li></ul><ul><li>Google Calculator </li></ul><ul><li>Picasa or Photos </li></ul><ul><li>Google Labs </li></ul><ul><li>More </li></ul>
  2. 3. <ul><li>Copyright Fair Use </li></ul><ul><ul><li>Intellectual Property </li></ul></ul><ul><li>First Amendment </li></ul><ul><li>Google’s Use of OTHERS’ Content - Litigation </li></ul><ul><ul><li>Search– Text & images </li></ul></ul><ul><ul><li>YouTube – third party video </li></ul></ul><ul><ul><li>Book project – 3 Million scanned books </li></ul></ul><ul><ul><li>News aggregator </li></ul></ul>
  3. 4. <ul><li>Social Benefits outweigh Author Control </li></ul><ul><ul><li>Purpose and character of the work </li></ul></ul><ul><ul><li>Nature of the copyrighted work </li></ul></ul><ul><ul><li>Amount and sustainability of the work used </li></ul></ul><ul><ul><li>Effect on the potential market for the work </li></ul></ul><ul><li>Google has been relatively successful using this strategy to date. HOWEVER, things could change! </li></ul>
  4. 5. <ul><li>Google image search exceeds the grounds of fair use! </li></ul><ul><ul><li>Google image search is a copyright violation despite the enormous public benefit that search engines provide… Although appropriate for courts to consider the immense value to the public of such technologies, existing judicial precedents do not allow such considerations to trump a reasoned analysis of the four fair use factors. </li></ul></ul>
  5. 6. <ul><li>Perfect 1o v Google </li></ul><ul><ul><li>Thumbnails and Cell Phone Images </li></ul></ul><ul><li>Kelly v Arriba Soft Corp </li></ul><ul><ul><li>Copyrighted photos of American West – Fair Use </li></ul></ul><ul><li>Agence France Presse v Google </li></ul><ul><ul><li>Copyright infringement --Google News Aggregator </li></ul></ul><ul><li>The Google Book Project </li></ul><ul><ul><li>Partner Program - No Copyright Issue </li></ul></ul><ul><ul><li>Library Project – copyright issue </li></ul></ul><ul><ul><ul><li>Public Domain </li></ul></ul></ul><ul><ul><ul><li>Snippets of Copyrighted books </li></ul></ul></ul><ul><ul><ul><ul><li>Copyright Owners CAN Opt- out by informing Google </li></ul></ul></ul></ul>
  6. 7. <ul><li>Does Google's service transform the copyright owner’s news stories ? </li></ul><ul><li>Google’s search tools are enormously beneficial to the public. </li></ul><ul><ul><li>How much weight should be given to public benefit? </li></ul></ul><ul><li>How substantial must the potential market be in order to hold significant weight? </li></ul><ul><ul><li>How do you determine the “potential market”? </li></ul></ul><ul><ul><li>How do you determine the value of an individual book apart from the entire book project database? </li></ul></ul>
  7. 8. <ul><li>It is concluded that there is a relationship between copyright and the First Amendment. </li></ul><ul><ul><li>There is an increase potential for conflict between proprietary and public interests </li></ul></ul><ul><li>Traditional copyright principles may not be the best solution </li></ul><ul><li>There may be a need for legislative or other means to deal with the problems </li></ul><ul><li>Technology may create a need for a new gloss on traditional fair use doctrine </li></ul>