Born & Reborn / Growth
According to the Theory of 5 Transformations vs Economy Wood Earth Metal Water Fire Development / Instability Reception / Crisis Mutation / Transformation Conservation / Begining of Instability
Revenue Stream for Governments Exploration,
Development & Production More Consumer Spending Ready Supply of Domestic Capital Demand for Commodities Focus on Creating Jobs Market Liquidity Rapid economic growth High Savings Rates Urbanization Desire for Social Stability Natural Resources Wealth Corporate Transparency CAUSE Higher Family Incomes Low household debt Infrastructure Buildout Policies for Peace & Prosperty Corporate culture EFFECT POSSIBLE RAMIFICATIONS EmergingMarketOpportunity
#5 TREND: Influence of “we
and me”The power of “me” has been amplified through communities ofchoice, including social networks and buying groups, which arechanging how we interact and behave.
#6 TREND: Rise of new
power brokers New power brokers are increasing their influence on the world stage, from the economic powerhouses of BRIC to social networks to the G20, which gives the rapidly developing economies a greater voice in global issues.
#7 TREND: Interdependence and competition
across industriesInteractions with society, where new forms of networks and smartpartnerships are emerging, to deliver commercial and social benefits simultaneously.
#8 TREND: OWN THE NEW
CONSUMER With more consumers globally with more wealth, choice and desire to get involved in co-creation, the fight is on to own the new consumer – a consumer that wants more involvement and personalization, that wants it all anywhere, anytime, and wants it to be cheap and chic as the climate of frugality bites.
#9 TREND: Generational GapFor the
first time, four distinct generations are present in the workforce in many developed countries. The resulting differences in generational ambitions, attitudes, technology skills and ethics are impacting management styles, how work is doneand the ability to attract talent.
#10 TREND: Tension of globalization
& Fragmentation Even as the tide of globalization and integration continues, there is a growing and opposing trend towards greater fragmentation where tribalism, nationalism and cultural conflict is on the rise.