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Personal Branding Through Blog

Diana Rikasari offers you basic tips on how to utilize your blog as a means of personal branding based on her 3 years experience of blogging.

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Personal Branding Through Blog

  1. By Diana Rikasari © July 2010 My Top 10 Tips : Personal Branding Through Blog
  2. BLOG. 1. DIANA RIKASARI. 2010.
  3. B log (a contraction of the term "web log") is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Source: Wikipedia DIANA RIKASARI. 2010.
  4. Blog is a way to create the perception you want people to have about you, worldwide, at no cost. DIANA RIKASARI. 2010.
  5. You = Brand Your blog is a means of personal branding. DIANA RIKASARI. 2010.
  6. ? DIANA RIKASARI. 2010. HOW
  7. Who <ul><li>Introduce yourself </li></ul><ul><li>Use a strong, distinctive name </li></ul><ul><li>Give readers the feeling what kind of person you are </li></ul>1. ? are you DIANA RIKASARI. 2010.
  8. <ul><li>Define the purpose of your blog </li></ul><ul><li>Establish an objective </li></ul><ul><li>How will your blog benefit your readers? </li></ul>2. DIANA RIKASARI. 2010. What do you want ?
  9. <ul><li>Content is king! </li></ul><ul><li>Have knowledge on what you’re talking about </li></ul><ul><li>Relate your content to the current </li></ul>Know your core 3. co mpetency DIANA RIKASARI. 2010.
  10. Know y our <ul><li>Create a relevant ambience </li></ul><ul><li>Control your use of language </li></ul><ul><li>Customize your layout </li></ul>4. a udience DIANA RIKASARI. 2010.
  11. Add a <ul><li>Provide personal opinions </li></ul><ul><li>Put a picture of yourself </li></ul><ul><li>Inject jargons that is so “you” </li></ul><ul><li>Insert humor </li></ul>5. personal touch LOL DIANA RIKASARI. 2010.
  12. Create positive vibe 6. Because p eople want to be happy & inspired DIANA RIKASARI. 2010.
  13. Cultivate <ul><li>Use stories - ours and theirs </li></ul><ul><li>Let them have their say </li></ul><ul><li>Build trust </li></ul>7. Thanks! interaction What do you think? DIANA RIKASARI. 2010.
  14. Often u se words that people usually google up when searching for a topic you’re blogging about 10. K eyword s are key. 8. DIANA RIKASARI. 2010.
  15. Ensure easy access 9. <ul><li>Share your blog link in other social media applications </li></ul><ul><li>Use friendly layouts that can be opened through computers, laptop and smartphones </li></ul><ul><li>Have your own business card! </li></ul>DIANA RIKASARI. 2010.
  16. consistent! 10. Be <ul><li>Stick with your purpose and objective </li></ul><ul><li>Blog frequently because people like the idea of having something to consume regularly </li></ul>DIANA RIKASARI. 2010.
  17. Happy blogging ! DIANA RIKASARI. 2010.