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services marketing- ppt courier services

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  1. 1. Welcome
  2. 2. When the winds of change are blowing, you need to know which way and how fast.
  3. 3. Dhirendra Singh Komal Devi Sanjeev Kumar Surendra Kumar Mishra
  4. 4. Industry Exposure 1. First Flight Couriers Ltd. Mr. Karthigyan.(09894008806) Area Manager, Pondicherry. 2. DHL Mr. Jacob Mr. Shekhar Babu Area Manager (09940357929) Pondicherry Branch Head
  5. 5. What is courier? A courier is a person or company employed to deliver messages, packages and mail.
  6. 6. Features • Speed • Security • Tracking • Door to door • Re-routing • Specialization & individualization of service • Committed delivery time
  7. 7. Customers • Corporate customers • Medium scale Customers • Individual Customers
  8. 8. Out going operations Corporate client Collection Small and point medium scale customers Hub(source) Individual customers Collection point Retail outlet
  9. 9. Modes of transportation Roadways Airways Source Destination Railways Ship
  10. 10. Incoming operations Satellite area Others Hub Link city (Destination) Local Customer
  11. 11. 7P’s of courier services Product University Express First Wheels Mango Express First Wings festival Express Emotional Bond
  12. 12. PLACE • Own Branch • Own Collection Centre • Hub • Retail Shop • Dealership • Franchisee • e-booking
  13. 13. Promotion • Advertisement • Tie-Ups – e.g Modi Xerox and Crocodile with First flight, Dell & Blue Dart, Gati & Haldiram. • Hoardings • Word of Mouth
  14. 14. Price • Weight • Volume • Distance • Types of Service • Time
  15. 15. People
  16. 16. Physical Evidence • Receipt document
  17. 17. Process Collection Packaging Unloading Sorting as dispatch/ Sorting of Loading area/Boy wise region Scanning & Transfer Delivery Coding shipment
  18. 18. Courier service blueprint
  19. 19. Physical Evidence Customer Line of Interaction Onstage Employee Line of Visibility Backstage Employee Line of Internal Interaction Support Processes
  20. 20. Thank you

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