SOCIAL MEDIAANALYTICS FORGOVERNMENT IN THE LIGHT OF LEGALAND ETHICAL CHALLENGESAuthors:Verena Grubmüller (INSET, Vienna)Be...
E-consultation tools used byGovernmentsUnited Nations (2012): E-Government Survey 2012. E-Government for the People. New Y...
Web 2.0 tools used in e-decision makingUnited Nations (2012): E-Government Survey 2012. E-Government for the People. New Y...
Social Media Analytics(SMA):Automatical collection,filtering and analyses(predetermined sources,keywords and categories)Pu...
Privacy concerns on the internet….…are low ingeneral socialmedia usage…are high whengovernment isconcernedSMA:-  No „infor...
Selection of sources in SMA-  According to compliance with dataprotection principles;-  Who is active on social media?-  W...
Presentation of results-  No representativeness-  Quantitative vs qualitative(context information)-  Sentiment analyses?
Conclusion•  SMA-tools tailored for Governments•  Methodological specifities due to ethical and legalrequirements•  SMA co...
Thank you for your attention!For more information:•  Verena.grubmueller@inset-advisory.com•  www.uniteeurope.org
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Verena Grubmüller, Bernhard Krieger, Katharina Götsch – Social Media Analytics for government in the light of legal and ethical challenges

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CeDEM13 Day 2 / Social and Mobile Media for Public Administration, SE 0.3, Chair: Sylvia Archmann, Norbert Kersting

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Verena Grubmüller, Bernhard Krieger, Katharina Götsch – Social Media Analytics for government in the light of legal and ethical challenges

  1. 1. SOCIAL MEDIAANALYTICS FORGOVERNMENT IN THE LIGHT OF LEGALAND ETHICAL CHALLENGESAuthors:Verena Grubmüller (INSET, Vienna)Bernhard Krieger (University of Potsdam)Katharina Götsch (INSET, Vienna)
  2. 2. E-consultation tools used byGovernmentsUnited Nations (2012): E-Government Survey 2012. E-Government for the People. New York: United Nations
  3. 3. Web 2.0 tools used in e-decision makingUnited Nations (2012): E-Government Survey 2012. E-Government for the People. New York: United Nations
  4. 4. Social Media Analytics(SMA):Automatical collection,filtering and analyses(predetermined sources,keywords and categories)Publically available,user generated contentsproduced on social mediawww.uniteeurope.org
  5. 5. Privacy concerns on the internet….…are low ingeneral socialmedia usage…are high whengovernment isconcernedSMA:-  No „informed consent“!-  Who is the data subject?
  6. 6. Selection of sources in SMA-  According to compliance with dataprotection principles;-  Who is active on social media?-  Whose voices are „heard“?
  7. 7. Presentation of results-  No representativeness-  Quantitative vs qualitative(context information)-  Sentiment analyses?
  8. 8. Conclusion•  SMA-tools tailored for Governments•  Methodological specifities due to ethical and legalrequirements•  SMA continue to be in a legal „grey zone“•  Aim: Social acceptability
  9. 9. Thank you for your attention!For more information:•  Verena.grubmueller@inset-advisory.com•  www.uniteeurope.org

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