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Diabetes Health Coaching & Business Training

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Diabetes Health Coaching & Business Training

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Diabetes Health Coaching & Business Training

  1. 1. www.DeathToDiabetes.com1Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit EngineeringTechnology Biology www.DeathtoDiabetes.com Bringing back the hopeBringing back the hope Introduction toIntroduction to The Death to DiabetesThe Death to Diabetes Health CoachingHealth Coaching & Training Program& Training Program DTD Tr ai ning Pr ogr am: T he 10 StepsDTD Tr ai ning Pr ogr am: T he 10 Steps Introduction toIntroduction to The Death to DiabetesThe Death to Diabetes Health CoachingHealth Coaching & Training Program& Training Program DTD Tr ai ning Pr ogr am: T he 10 StepsDTD Tr ai ning Pr ogr am: T he 10 Steps Introduction toIntroduction to The Death to DiabetesThe Death to Diabetes Health CoachingHealth Coaching & Training Program& Training Program DeWayne McCulley Ex-diabetic Diabetes Educator Author Engineer
  2. 2. www.DeathToDiabetes.com2Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit The Journey of:The Journey of: ““It’s Impossible!”It’s Impossible!” DeWayne McCulleyDeWayne McCulley Ex-diabetic, Engineer, AuthorEx-diabetic, Engineer, Author ““And Jesus said, With men it is impossible, but not withAnd Jesus said, With men it is impossible, but not with God: for with GodGod: for with God all thingsall things are possible.” Mark 10:27are possible.” Mark 10:27 EngineeringTechnology Biology
  3. 3. www.DeathToDiabetes.com3Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit 3 Reasons for Surviving:3 Reasons for Surviving: God, Mother, Daughter (Cynthia) 11stst Journey:Journey: • Diabetic coma, 4 insulin shots a day, 1337 BG, DVT • Recovery: Drug-free, 92.1 avg. blood glucose, lost 55 lb. 22ndnd Journey:Journey: • American Diabetes Association (ADA) diabetic support group • Presentations/lectures: Churches, wellness forums, companies • Documentation: 1-page pamphlet 10 pages, 30 pages, 75 pages • Requests for book: mother, daughter, churches, nutritionists, co-workers, family doctor, physician assistant • Developed book (to give people hope): 10-step model, 400-pages 33rdrd Journey:Journey: • Conducting lectures, workshops – to give people more hope • Developing corporate training program, DVD – to spread the hope • Working with health services firm to coach and conduct workshops • Developing health coaching and train-the-trainer programs for health coaches, naturopathic doctors and other healthcare professionals 3 Reasons for Surviving:3 Reasons for Surviving: God, Mother, Daughter (Cynthia) 11stst Journey:Journey: • Diabetic coma, 4 insulin shots a day, 1337 BG, DVT • Recovery: Drug-free, 92.1 avg. blood glucose, lost 55 lb. 22ndnd Journey:Journey: • American Diabetes Association (ADA) diabetic support group • Presentations/lectures: Churches, wellness forums, companies • Documentation: 1-page pamphlet 10 pages, 30 pages, 75 pages • Requests for book: mother, daughter, churches, nutritionists, co-workers, family doctor, physician assistant • Developed book (to give people hope): 10-step model, 400-pages 33rdrd Journey:Journey: • Conducting lectures, workshops – to give people more hope • Developing corporate training program, DVD – to spread the hope • Working with health services firm to coach and conduct workshops • Developing health coaching and train-the-trainer programs for health coaches, naturopathic doctors and other healthcare professionals The Author’s JourneyThe Author’s Journey EngineeringTechnology Biology
  4. 4. www.DeathToDiabetes.com4Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Health Coaching Program Contents:Health Coaching Program Contents: • Death to Diabetes BookDeath to Diabetes Book • Death to Diabetes DVDDeath to Diabetes DVD • Training WorkbooksTraining Workbooks • Training Projects & ExercisesTraining Projects & Exercises • Meal Planning ChartsMeal Planning Charts • Training Flow Charts & Job AidsTraining Flow Charts & Job Aids • Wellness GuidesWellness Guides • CDsCDs • DVDsDVDs • MP3 DownloadsMP3 Downloads • Ebook DownloadsEbook Downloads • PowerPoint Slides (without audio)PowerPoint Slides (without audio) • PowerPoint Slides (with audio & animation)PowerPoint Slides (with audio & animation) • Online Training Sessions (Skype, Phone)Online Training Sessions (Skype, Phone) • Module Tests (for Certification)Module Tests (for Certification) Health Coaching Program Contents:Health Coaching Program Contents: • Death to Diabetes BookDeath to Diabetes Book • Death to Diabetes DVDDeath to Diabetes DVD • Training WorkbooksTraining Workbooks • Training Projects & ExercisesTraining Projects & Exercises • Meal Planning ChartsMeal Planning Charts • Training Flow Charts & Job AidsTraining Flow Charts & Job Aids • Wellness GuidesWellness Guides • CDsCDs • DVDsDVDs • MP3 DownloadsMP3 Downloads • Ebook DownloadsEbook Downloads • PowerPoint Slides (without audio)PowerPoint Slides (without audio) • PowerPoint Slides (with audio & animation)PowerPoint Slides (with audio & animation) • Online Training Sessions (Skype, Phone)Online Training Sessions (Skype, Phone) • Module Tests (for Certification)Module Tests (for Certification) The Health Coaching Program - 1The Health Coaching Program - 1 EngineeringTechnology Biology
  5. 5. www.DeathToDiabetes.com5Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Health Coaching Program Key Topics:Health Coaching Program Key Topics: • Diabetes, Nutrition, Meal Planning, The 10 StepsDiabetes, Nutrition, Meal Planning, The 10 Steps • Health Coaching Knowledge/Skill AreasHealth Coaching Knowledge/Skill Areas • Roles & Responsibilities of a Diabetes Health Coach  Roles & Responsibilities of a Diabetes Health Coach   • Health Coaching Differences from Traditional TeachingHealth Coaching Differences from Traditional Teaching • Health Coaching TechniquesHealth Coaching Techniques • Health Coaching & Counseling Models/Work FlowsHealth Coaching & Counseling Models/Work Flows • Health Coaching Session Structure for DiabeticsHealth Coaching Session Structure for Diabetics • The Psyche of a Diabetic and How to Connect With itThe Psyche of a Diabetic and How to Connect With it • Presentation & Lecturing Skills   Presentation & Lecturing Skills    • Body Language Interpretation   Body Language Interpretation    • How to be a BusinesspersonHow to be a Businessperson andand a Health Coacha Health Coach • Business/Marketing Concepts & ModelsBusiness/Marketing Concepts & Models • How to Use Social Media & Other Internet PlatformsHow to Use Social Media & Other Internet Platforms • Revenue Streams Overlooked by Most Health CoachesRevenue Streams Overlooked by Most Health Coaches • How to Make Money as a Health CoachHow to Make Money as a Health Coach Health Coaching Program Key Topics:Health Coaching Program Key Topics: • Diabetes, Nutrition, Meal Planning, The 10 StepsDiabetes, Nutrition, Meal Planning, The 10 Steps • Health Coaching Knowledge/Skill AreasHealth Coaching Knowledge/Skill Areas • Roles & Responsibilities of a Diabetes Health Coach  Roles & Responsibilities of a Diabetes Health Coach   • Health Coaching Differences from Traditional TeachingHealth Coaching Differences from Traditional Teaching • Health Coaching TechniquesHealth Coaching Techniques • Health Coaching & Counseling Models/Work FlowsHealth Coaching & Counseling Models/Work Flows • Health Coaching Session Structure for DiabeticsHealth Coaching Session Structure for Diabetics • The Psyche of a Diabetic and How to Connect With itThe Psyche of a Diabetic and How to Connect With it • Presentation & Lecturing Skills   Presentation & Lecturing Skills    • Body Language Interpretation   Body Language Interpretation    • How to be a BusinesspersonHow to be a Businessperson andand a Health Coacha Health Coach • Business/Marketing Concepts & ModelsBusiness/Marketing Concepts & Models • How to Use Social Media & Other Internet PlatformsHow to Use Social Media & Other Internet Platforms • Revenue Streams Overlooked by Most Health CoachesRevenue Streams Overlooked by Most Health Coaches • How to Make Money as a Health CoachHow to Make Money as a Health Coach The Health Coaching Program - 2The Health Coaching Program - 2 EngineeringTechnology Biology
  6. 6. www.DeathToDiabetes.com6Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Benefits of the DTD HealthBenefits of the DTD Health Coaching Program toCoaching Program to YouYou:: • Credibility from Your ClientsCredibility from Your Clients • Ability to Attract More ClientsAbility to Attract More Clients • Run Your Own Workshops with Our PowerPoint Slides!Run Your Own Workshops with Our PowerPoint Slides! • Increased RevenuesIncreased Revenues • Able to Grow and Expand BusinessAble to Grow and Expand Business • Able to Provide Better ServicesAble to Provide Better Services • Increased Customer Satisfaction from ClientsIncreased Customer Satisfaction from Clients • Increased Loyalty from ClientsIncreased Loyalty from Clients • Increased Knowledge About Diabetes & NutritionIncreased Knowledge About Diabetes & Nutrition • Increased Ability to Teach DiabeticsIncreased Ability to Teach Diabetics • Better Understanding of DiabeticsBetter Understanding of Diabetics • Better Understanding of the BusinessBetter Understanding of the Business • Better Insight into DiabeticsBetter Insight into Diabetics • Better Understanding of Business/MarketingBetter Understanding of Business/Marketing • Able to Use Social Media & Other Internet PlatformsAble to Use Social Media & Other Internet Platforms • Increased Revenue StreamsIncreased Revenue Streams Benefits of the DTD HealthBenefits of the DTD Health Coaching Program toCoaching Program to YouYou:: • Credibility from Your ClientsCredibility from Your Clients • Ability to Attract More ClientsAbility to Attract More Clients • Run Your Own Workshops with Our PowerPoint Slides!Run Your Own Workshops with Our PowerPoint Slides! • Increased RevenuesIncreased Revenues • Able to Grow and Expand BusinessAble to Grow and Expand Business • Able to Provide Better ServicesAble to Provide Better Services • Increased Customer Satisfaction from ClientsIncreased Customer Satisfaction from Clients • Increased Loyalty from ClientsIncreased Loyalty from Clients • Increased Knowledge About Diabetes & NutritionIncreased Knowledge About Diabetes & Nutrition • Increased Ability to Teach DiabeticsIncreased Ability to Teach Diabetics • Better Understanding of DiabeticsBetter Understanding of Diabetics • Better Understanding of the BusinessBetter Understanding of the Business • Better Insight into DiabeticsBetter Insight into Diabetics • Better Understanding of Business/MarketingBetter Understanding of Business/Marketing • Able to Use Social Media & Other Internet PlatformsAble to Use Social Media & Other Internet Platforms • Increased Revenue StreamsIncreased Revenue Streams Health Coaching Program BenefitsHealth Coaching Program Benefits EngineeringTechnology Biology $$
  7. 7. www.DeathToDiabetes.com7Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Training Program RoadmapTraining Program Roadmap 3. Avoid Dead Foods 3. Avoid Dead Foods IntroductionIntroduction 1. Acquire Knowledge 1. Acquire Knowledge 10. Develop Plan 10. Develop Plan 2. Eat Super Foods 2. Eat Super Foods 7. Take Supplements 7. Take Supplements 6. Cleanse & Detox 6. Cleanse & Detox 5. Exercise5. Exercise 4. Test Blood Glucose 4. Test Blood Glucose 8. Visit Doctor8. Visit Doctor 9. Use Inner Spirit 9. Use Inner Spirit Business/ Marketing (Optional) Business/ Marketing (Optional) Wrap-upWrap-up EngineeringTechnology Biology Death to DiabetesDeath to Diabetes®® • Diabetes • DTD Program • Super Foods • Meal Plate • Meal Planning • Dead Foods • “Healthy” Foods • Support • Stress • Annual Exams • Drugs • BG Testing • Ranges • Types of Exercise • Benefits • How to Plan • Next Steps • Supplements • Food Sources • Detox Organs • Detox Methods • Business/Mktg • Coaching
  8. 8. www.DeathToDiabetes.com8Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit DTD Training Kit ContentsDTD Training Kit Contents • Death to Diabetes Book • Wellness Guides, Journal • Meal Planning Job Aids • (Website, Blog) Module Booklets (@ Major Chapter) • DVDs • Audio CDs • MP3 Audio Files (Downloads) PowerPoint Slides W/Without Audio (CD/Files) Other ResourcesOther Resources Diabetes Training Workbook • Knowledge • Nutrition • BG Testing • Exercise • Cleanse/Detox • Doctor Visits/Exams • Inner Spirit • Wellness Plan Other Booklets • Business/Mktg • Health Coaching • Training • Presentations • Module Tests • PowerPoint (Print Copy) Training Sessions • Phone • Skype • Internet • Live Get Started Guide
  9. 9. www.DeathToDiabetes.com9Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit How to Defeat Diabetes? How toHow to DefeatDefeat Diabetes?Diabetes? IntellectualIntellectualEmotionalEmotional (“War” Mentality)(“War” Mentality) SpiritualSpiritual Motivation/FearMotivation/Fear H o p e !H o p e ! (Food/Lifestyle)(Food/Lifestyle)
  10. 10. www.DeathToDiabetes.com10Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Defeating Diabetes Requires aDefeating Diabetes Requires a MultiMulti-Prong Approach-Prong ApproachDefeating Diabetes Requires aDefeating Diabetes Requires a MultiMulti-Prong Approach-Prong Approach How to Defeat Type 2 DiabetesHow to Defeat Type 2 Diabetes (With Multiple Therapies)(With Multiple Therapies) Target specific therapies for: • Heart • Brain • Eyes • Kidneys • Gut • Blood Vessels • Lymphatic System, etc. DiabetesDiabetesDiabetesDiabetes NutritionNutritionNutritionNutrition MedicalMedicalMedicalMedical SupplementsSupplementsSupplementsSupplements Testing/EvalTesting/EvalTesting/EvalTesting/Eval SupportSupportSupportSupport EducationEducationEducationEducation Body HealthBody HealthBody HealthBody Health MedicalMedicalMedicalMedical ExerciseExerciseExerciseExercise SpiritualitySpiritualitySpiritualitySpirituality DetoxDetoxDetoxDetox Raw JuicingRaw JuicingRaw JuicingRaw Juicing HerbsHerbsHerbsHerbs
  11. 11. www.DeathToDiabetes.com11Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit The Solution:The Solution: How to Defeat DiabetesHow to Defeat Diabetes • 10 Steps10 Steps • 7 Factors7 Factors • 6 Stages6 Stages • 3 Levels3 Levels EngineeringTechnology Biology The Death toThe Death to Diabetes WellnessDiabetes Wellness ProgramProgram
  12. 12. www.DeathToDiabetes.com12Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit The 10 StepsThe 10 Steps 1. Acquire Knowledge. 1. Acquire Knowledge. 1 9. Use Inner Spirit/Emotion al Health. 9. Use Inner Spirit/Emotion al Health. 9 8. Schedule Doctor Visits/Exams. 8. Schedule Doctor Visits/Exams. 8 4. Increase Blood Glucose Testing. 4. Increase Blood Glucose Testing. 4 3. Stop Eating the 5 “Dead” Foods 3. Stop Eating the 5 “Dead” Foods 3 2. Eat the 5 “Live” Foods & Super Meals 2. Eat the 5 “Live” Foods & Super Meals 2 10. Develop “Get Well” Plan. 10. Develop “Get Well” Plan. 10 “A journey of a thousand miles must begin with a single step.” EngineeringTechnology Biology Death to DiabetesDeath to Diabetes®® Wellness ProgramWellness Program 5. Exercise Consistently. 5. Exercise Consistently. 5 5. Exercise Consistently. 5. Exercise Consistently. 5 6. Perform Cleansing/ Detoxification. 6. Perform Cleansing/ Detoxification. 6 6. Perform Cleansing/ Detoxification. 6. Perform Cleansing/ Detoxification. 67. Take Nutritional Supplements. 7. Take Nutritional Supplements. 7 7. Take Nutritional Supplements. 7. Take Nutritional Supplements. 7
  13. 13. www.DeathToDiabetes.com13Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit The 10 Steps to Defeat DiabetesThe 10 Steps to Defeat Diabetes 1. Increase your knowledge about diabetes, nutrition, and drugs – to increase your individual empowerment and decision-making. 2. Start eating the 5 “live” super foods to initiate the repair process. 3. Reduce/stop eating the 5 “dead” processed foods to stop the poisoning process. 4. Increase your blood glucose testing to at least 4 times a day. Use a journal/logbook to record/track, analyze, and make changes to diet, exercise regimen, lifestyle, etc. 5. Exercise on a consistent basis, a minimum of 15-20 minutes, 4 times a week. 6. Perform cleansing/detoxification to accelerate the removal of toxins and drug/ medication residue. 7. Take a wholefood/food-based nutritional supplement to close the nutritional gap and accelerate the healing process. 8. Schedule periodic wellness appointments, doctor visits, physical exams, blood tests. Reduce drugs/meds gradually. 9. Use your inner spirit to fuel your motivation, find quiet time. Utilize yoga, exercise, prayer, quality sleep to reduce stress. Join a support group. 10. Develop an overall wellness plan and work with a health coach and support team to map out your journey to wellness to improve your health, while overcoming any excuses or barriers. 1. Increase your knowledge about diabetes, nutrition, and drugs – to increase your individual empowerment and decision-making. 2. Start eating the 5 “live” super foods to initiate the repair process. 3. Reduce/stop eating the 5 “dead” processed foods to stop the poisoning process. 4. Increase your blood glucose testing to at least 4 times a day. Use a journal/logbook to record/track, analyze, and make changes to diet, exercise regimen, lifestyle, etc. 5. Exercise on a consistent basis, a minimum of 15-20 minutes, 4 times a week. 6. Perform cleansing/detoxification to accelerate the removal of toxins and drug/ medication residue. 7. Take a wholefood/food-based nutritional supplement to close the nutritional gap and accelerate the healing process. 8. Schedule periodic wellness appointments, doctor visits, physical exams, blood tests. Reduce drugs/meds gradually. 9. Use your inner spirit to fuel your motivation, find quiet time. Utilize yoga, exercise, prayer, quality sleep to reduce stress. Join a support group. 10. Develop an overall wellness plan and work with a health coach and support team to map out your journey to wellness to improve your health, while overcoming any excuses or barriers. ““A journey of a thousand miles must begin with a single step.”A journey of a thousand miles must begin with a single step.” EngineeringTechnology Biology
  14. 14. www.DeathToDiabetes.com14Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Tools of the DtD ProgramTools of the DtD Program (Weapons Against Diabetes)(Weapons Against Diabetes) Version 4.0Version 4.0 400 pages400 pages 17 Chapters17 Chapters DiabetesDiabetes Other DiseasesOther Diseases Nutrition, ExerciseNutrition, Exercise Detox, SupplementsDetox, Supplements Other TherapiesOther Therapies BG TestingBG Testing CookbookCookbook Juicing BookJuicing Book Boot CampBoot Camp Weight LossWeight Loss WorkshopsWorkshops ClassesClasses CoachingCoaching OnlineOnline www.DeathToDiabetes.comwww.DeathToDiabetes.com 1-disc: 1 hr 40 min1-disc: 1 hr 40 min 2-disc version: 3 hr2-disc version: 3 hr MP3 DownloadsMP3 Downloads PowerPoint SlidesPowerPoint Slides Live LecturesLive Lectures InterviewsInterviews Food & Diet TipsFood & Diet Tips EngineeringTechnology Biology Book:Book: Books/EbooksBooks/Ebooks :: Training:Training: CDs, DVDs, MP3s:CDs, DVDs, MP3s:
  15. 15. www.DeathToDiabetes.com15Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Death to DiabetesDeath to Diabetes®® Training Program AgendaTraining Program Agenda Training Program Major TopicsTraining Program Major Topics • IntroductionIntroduction • Knowledge: EducationKnowledge: Education • The Problem: What is DiabetesThe Problem: What is Diabetes • The Risk FactorsThe Risk Factors • The Impacts of DiabetesThe Impacts of Diabetes • The Solution: DTD Wellness ProgramThe Solution: DTD Wellness Program • The 7 Wellness Control FactorsThe 7 Wellness Control Factors • The 10 Steps to WellnessThe 10 Steps to Wellness • Nutrition:Nutrition: • The 5 “Live”/”Dead” Foods, Super Meals, Food TipsThe 5 “Live”/”Dead” Foods, Super Meals, Food Tips • Detox, Nutritional SupplementsDetox, Nutritional Supplements • Exercise and Physical ActivityExercise and Physical Activity • BG Testing, Doctor Visits, Blood Tests/Physical ExamsBG Testing, Doctor Visits, Blood Tests/Physical Exams • Emotional Support, Spiritual Health, & Wellness PlanningEmotional Support, Spiritual Health, & Wellness Planning • The DtD Book & DVD, Other BooksThe DtD Book & DVD, Other Books • Business/Marketing, Health CoachingBusiness/Marketing, Health Coaching • Wrap-upWrap-up Training Program Major TopicsTraining Program Major Topics • IntroductionIntroduction • Knowledge: EducationKnowledge: Education • The Problem: What is DiabetesThe Problem: What is Diabetes • The Risk FactorsThe Risk Factors • The Impacts of DiabetesThe Impacts of Diabetes • The Solution: DTD Wellness ProgramThe Solution: DTD Wellness Program • The 7 Wellness Control FactorsThe 7 Wellness Control Factors • The 10 Steps to WellnessThe 10 Steps to Wellness • Nutrition:Nutrition: • The 5 “Live”/”Dead” Foods, Super Meals, Food TipsThe 5 “Live”/”Dead” Foods, Super Meals, Food Tips • Detox, Nutritional SupplementsDetox, Nutritional Supplements • Exercise and Physical ActivityExercise and Physical Activity • BG Testing, Doctor Visits, Blood Tests/Physical ExamsBG Testing, Doctor Visits, Blood Tests/Physical Exams • Emotional Support, Spiritual Health, & Wellness PlanningEmotional Support, Spiritual Health, & Wellness Planning • The DtD Book & DVD, Other BooksThe DtD Book & DVD, Other Books • Business/Marketing, Health CoachingBusiness/Marketing, Health Coaching • Wrap-upWrap-up EngineeringTechnology Biology
  16. 16. www.DeathToDiabetes.com16Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Knowledge & Awareness: DiabetesKnowledge & Awareness: Diabetes Ex-diabeticEx-diabetic Diabetes EducatorDiabetes Educator AuthorAuthor EngineerEngineer • What is DiabetesWhat is Diabetes • Impact of DiabetesImpact of Diabetes • Causes of DiabetesCauses of Diabetes • Complications of DiabetesComplications of Diabetes • Pre-diabetes, Obesity, CVDPre-diabetes, Obesity, CVD • How to Defeat DiabetesHow to Defeat Diabetes Bringing back the hope . . .Bringing back the hope . . . DTD Book Reference: Chapter 3 Engineering Technology Biology KnowledgeKnowledge && AwarenessAwareness (About Diabetes)(About Diabetes) www.DeathtoDiabetes.comwww.DeathtoDiabetes.com
  17. 17. www.DeathToDiabetes.com17Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit WhatWhat isis Diabetes?Diabetes?(You need to know(You need to know whatwhat diabetesdiabetes is in order tois in order to defeatdefeat the disease!)the disease!) • Etiology:Etiology: cause of diseasecause of disease • Pathology:Pathology: study of diseasestudy of disease • Pathogenesis:Pathogenesis: production of damage inproduction of damage in tissuetissue • Epidemiology:Epidemiology: study of the patterns and causesstudy of the patterns and causes of disease in groups of peopleof disease in groups of people • Morbidity & Mortality RatesMorbidity & Mortality Rates cellcell
  18. 18. www.DeathToDiabetes.com18Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit The 3 Major Types of Diabetes:The 3 Major Types of Diabetes: Type 1 DiabetesType 1 Diabetes • Autoimmune-drivenAutoimmune-driven • Insulin-dependentInsulin-dependent • Progressive Type 2 DiabetesType 2 Diabetes • Lifestyle-drivenLifestyle-driven • Non-insulin-dependentNon-insulin-dependent • Metabolic, nutrient-starvingMetabolic, nutrient-starving • Not just a “blood sugar” disease! (excess insulin!)Not just a “blood sugar” disease! (excess insulin!) • ProgressiveProgressive Gestational DiabetesGestational Diabetes • Form of Type 2 ( Temporary, BUT …Temporary, BUT …) • Pregnant woman The 3 Major Types of Diabetes:The 3 Major Types of Diabetes: Type 1 DiabetesType 1 Diabetes • Autoimmune-drivenAutoimmune-driven • Insulin-dependentInsulin-dependent • Progressive Type 2 DiabetesType 2 Diabetes • Lifestyle-drivenLifestyle-driven • Non-insulin-dependentNon-insulin-dependent • Metabolic, nutrient-starvingMetabolic, nutrient-starving • Not just a “blood sugar” disease! (excess insulin!)Not just a “blood sugar” disease! (excess insulin!) • ProgressiveProgressive Gestational DiabetesGestational Diabetes • Form of Type 2 ( Temporary, BUT …Temporary, BUT …) • Pregnant woman Types of DiabetesTypes of Diabetes Note: Other types of diabetes include: Type 1.5 Diabetes, Type 3 Diabetes, Brittle Diabetes, Latent Autoimmune Diabetes of Adulthood (LADA), Maturity Onset Diabetes of the Young, (MODY).
  19. 19. www.DeathToDiabetes.com19Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit 90% diabetics will experience two or more complications: • Nephropathy - - > Kidney failure/dialysis • Retinopathy - - > Blindness, cataracts • Neuropathy - - > Amputation • Cardiovascular Disease - - > Heart attack, Stroke, ED • Other health issues: High blood pressure, high cholesterol, fatigue, depression, accelerated biological aging, gum disease, sex dysfunction 90% diabetics will experience two or more complications: • Nephropathy - - > Kidney failure/dialysis • Retinopathy - - > Blindness, cataracts • Neuropathy - - > Amputation • Cardiovascular Disease - - > Heart attack, Stroke, ED • Other health issues: High blood pressure, high cholesterol, fatigue, depression, accelerated biological aging, gum disease, sex dysfunction Diabetes Impact: ComplicationsDiabetes Impact: Complications
  20. 20. www.DeathToDiabetes.com20Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Risk FactorsRisk Factors Poor nutrition · Age (>45) · Sedentar y · Family History? · Emotional Health: Stress, Anger, Depression · Gestational Diabetes Tobacco, Alcohol, Drugs · Ethnic Background? · High BG, Blood Pressure, High Triglycerides, LDL, Homocysteine, CRP, TNF-α, IL-6 Abdominal fat ·
  21. 21. www.DeathToDiabetes.com21Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit • Diabetes is at epidemic levels and growing! • 27 million diabetics in U.S.,170 million worldwide • 180 million overweight/obese Americans • Diabetic population will double by 2030! • People are living longer, but not living healthier: • Reliance on drugs, surgery, hospitals, more drugs • Complications: High blood pressure, Kidney failure/dialysis, Amputation, Blindness, Heart attack/stroke • Millions of non-diabetic people struggle with similar health issues • Diabetes is at epidemic levels and growing! • 27 million diabetics in U.S.,170 million worldwide • 180 million overweight/obese Americans • Diabetic population will double by 2030! • People are living longer, but not living healthier: • Reliance on drugs, surgery, hospitals, more drugs • Complications: High blood pressure, Kidney failure/dialysis, Amputation, Blindness, Heart attack/stroke • Millions of non-diabetic people struggle with similar health issues Growing U.S. Diabetic PopulationGrowing U.S. Diabetic Population 21M 2007 17M 2003 15M 1999 U.S.Population 44M 2030 32M 2020
  22. 22. www.DeathToDiabetes.com22Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit • 10 Red States: 70% diabetics A1C > 6.5% (South, NE) • 30 Blue States: 65% diabetics A1C > 6.5% • 10 Gray States: Less than 35% diabetics A1C > 6.5% • 10 Red States: 70% diabetics A1C > 6.5% (South, NE) • 30 Blue States: 65% diabetics A1C > 6.5% • 10 Gray States: Less than 35% diabetics A1C > 6.5% U.S. Population ImpactU.S. Population Impact National Avg: 67%
  23. 23. www.DeathToDiabetes.com23Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit • Diabetes is prevalent in all cultures and ethnic groups • Ethnic cultures/older people impacted the most: Twofold • New cases: 1.5 million/year • Diabetic complications are accelerating each year. • Complications and death rates: 27 percent higher for ethnic groups • Major Complications: Kidney failure/dialysis, Amputation, Blindness, Heart attack/stroke • Diabetes is prevalent in all cultures and ethnic groups • Ethnic cultures/older people impacted the most: Twofold • New cases: 1.5 million/year • Diabetic complications are accelerating each year. • Complications and death rates: 27 percent higher for ethnic groups • Major Complications: Kidney failure/dialysis, Amputation, Blindness, Heart attack/stroke Diabetes Impact on CulturesDiabetes Impact on Cultures Caucasian- American Hispanic- American Native- American Gender Age > 60 5% 10% 15% 8.4% 17.4% 15.2% 22.6% 6.3% Age < 60 Male Female 20% 20.9% 9.8% 10.5% 8.8% African- American Asian- American
  24. 24. www.DeathToDiabetes.com24Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit The Top Killer Diseases Is there a connection? a common denominator among top killers? • Similar root causes? • Nutrient deficiencies, inflammation, oxidation, cell starvation • Slow, wasting diseases • Increase in Deaths when processed foods increased • Pre-cursors: obesity, high blood pressure, high cholesterol, fatigue The Top Killer Diseases Is there a connection? a common denominator among top killers? • Similar root causes? • Nutrient deficiencies, inflammation, oxidation, cell starvation • Slow, wasting diseases • Increase in Deaths when processed foods increased • Pre-cursors: obesity, high blood pressure, high cholesterol, fatigue Morbidity & Mortality in U.S.Morbidity & Mortality in U.S. 990K Heart Disease U.S.Population Cancer Stroke DiabetesRespiratory 560K 170K 121K 74K Heart Disease Cancer Stroke Respiratory Diabetes
  25. 25. www.DeathToDiabetes.com25Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit You Diabetes/ Other Diseases PhysicalPhysical • Weight Gain, Fatigue • Damage to Circulatory System: Heart, Kidneys, Eyes, Feet, Brain, Nerves, Gut, Sexual dysfunction • Denial, Fear, Anxiety, Anger, Depression • Belief system, Hope • Lifestyle, Family EmotionalEmotional FinancialFinancial • Medical • Groceries • Work • Family Barriers: • Family Priorities • Lifestyle • Lack of Knowledge • Poor Nutrition • Stress, Fear • Weak Spirit/Attitude • Environment (Work, Community) • Drug Acceptance • Healthcare System • Societal “isms” Diabetes Impact to YouDiabetes Impact to You Personal Impact of Diabetes
  26. 26. www.DeathToDiabetes.com26Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Diabetes Impact on Corporations:Diabetes Impact on Corporations: • Increase in sick days, absenteeism • Lost workdays: 7-10 days a year • Loss in physical skills (e.g. to run heavy machinery) • Increase in accidents, safety issues • Increase in stress level • Decrease in work productivity • Increase in employee dissatisfaction, lack of loyalty • Increase in employee turnover • Increase in re-training costs • Loss of revenue/profits Financial ImpactFinancial Impact11 to Corporations:to Corporations: 1992 to 2000: $7.3 billion per year • $4.4 billion in lost income due to early retirement • $0.5 billion due to increased sick days • $31.7 billion due to disability • $22.0 billion in lost income due to premature mortality • Total: $58.6 billion dollars in lost productivity, or $7.3 billion per year 1 References: Health Serv Res. 2004 December; 39(6 Pt 1): 1653–1670 Sandeep Vijan, M.D., Dr. Vijan, Rodney A. Hayward, M.D., and Kenneth M. Langa, M.D., Ph.D; Health and Retirement Study. “Tracker File Version 3.0” 2002; American Diabetes Association. “Economic Consequences of Diabetes in the U.S. in 1997: American Diabetes Association.” Diabetes Care. 1998;21(2):296–309 Diabetes Impact on Corporations:Diabetes Impact on Corporations: • Increase in sick days, absenteeism • Lost workdays: 7-10 days a year • Loss in physical skills (e.g. to run heavy machinery) • Increase in accidents, safety issues • Increase in stress level • Decrease in work productivity • Increase in employee dissatisfaction, lack of loyalty • Increase in employee turnover • Increase in re-training costs • Loss of revenue/profits Financial ImpactFinancial Impact11 to Corporations:to Corporations: 1992 to 2000: $7.3 billion per year • $4.4 billion in lost income due to early retirement • $0.5 billion due to increased sick days • $31.7 billion due to disability • $22.0 billion in lost income due to premature mortality • Total: $58.6 billion dollars in lost productivity, or $7.3 billion per year 1 References: Health Serv Res. 2004 December; 39(6 Pt 1): 1653–1670 Sandeep Vijan, M.D., Dr. Vijan, Rodney A. Hayward, M.D., and Kenneth M. Langa, M.D., Ph.D; Health and Retirement Study. “Tracker File Version 3.0” 2002; American Diabetes Association. “Economic Consequences of Diabetes in the U.S. in 1997: American Diabetes Association.” Diabetes Care. 1998;21(2):296–309 Diabetes Impact on CorporationsDiabetes Impact on Corporations
  27. 27. www.DeathToDiabetes.com27Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Pathophysiology:Pathophysiology: WhatWhat isis DiabetesDiabetesFrom a Science Perspective:From a Science Perspective: The BiologyThe Biology cellcell
  28. 28. www.DeathToDiabetes.com28Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Normal Cellular FunctionNormal Cellular Function Cell Glycoforms (Glycoproteins) Mitochondria Insulin receptors Cel l6 6. Communication (Network op system) 3b GlucoseGlucose levellevel goes downgoes down Normal Biological Cell FunctionNormal Biological Cell Function 3a 3.3. GlucoseGlucose absorbedabsorbed (Insulin) (Endocytosis) 5 5. Waste/toxins removed (Exotysosis) Cell When we eat food:When we eat food: 1. Food converted to1. Food converted to glucoseglucose 2. Insulin released2. Insulin released 3c Glucose stored in blood; liver, muscle cells Cytoplasm 4 4. Energy produced,Energy produced, Fat is burnedFat is burned DNA repairedDNA repaired CoQ10, ALC, ALA -- > ATP: • Communicate a cell’s needs: nutrition, repair, hormones, identity, etc.
  29. 29. www.DeathToDiabetes.com29Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Insulin Resistance &Insulin Resistance & InflammationInflammation Cell Glycoforms (Glycoproteins)Cell plasma membrane (with cell receptors) Mitochondria Damaged insulin receptors Cell 4 4. Can’t Communicate (Network op system) 1b 1b. Glucose backs up in bloodstream 1c. Blood glucose level rises 1d. More insulinMore insulin secreted, Inflammation Type 2 Diabetes: Cellular LevelType 2 Diabetes: Cellular Level 1a 1. Can’t absorb glucose (Insulin) (Endocytosis) 3 3. Can’t remove waste/toxins (Exocytosis) Cell Cytoplasm 2 2. Can’t produce energy, Can’t burn fat (Fat cells “locked”) Can’t repair DNA CoQ10, ALC, ALA -- > ATP: • Cell can’t communicate its needs: nutrition, repair, hormones, identity, etc.
  30. 30. www.DeathToDiabetes.com30Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Type 2 Diabetes is a PROGRESSIVEType 2 Diabetes is a PROGRESSIVE diseasedisease • Progression of disease is silent – Markers: CRP, TNF, IL-6 • Microvascular complications: retinopathy, nephropathy, neuropathy • Macrovascular complications: heart disease, stroke, peripheral arterial disease • The drugs lower blood glucose while insulin levels rise and the disease progresses! • The damage becomes apparent when pain arises . . . Type 2 Diabetes is a PROGRESSIVEType 2 Diabetes is a PROGRESSIVE diseasedisease • Progression of disease is silent – Markers: CRP, TNF, IL-6 • Microvascular complications: retinopathy, nephropathy, neuropathy • Macrovascular complications: heart disease, stroke, peripheral arterial disease • The drugs lower blood glucose while insulin levels rise and the disease progresses! • The damage becomes apparent when pain arises . . . Type 2 Diabetes PathogenesisType 2 Diabetes Pathogenesis Insulin Resistance Insulin Resistance β-cell Dysfunction β-cell Dysfunction Impaired Glucose Tolerance Impaired Glucose Tolerance Increased Insulin Increased Insulin Cytokines (Inflammation) Cytokines (Inflammation) Hypo- Glycemia Hypo- Glycemia Pre-DiabetesPre-Diabetes DiabetesDiabetes • Weight gain • Fatigue • Dehydration • HBP Poor Nutrition/LifestylePoor Nutrition/Lifestyle ComplicationsComplications • Retinopathy • Nephropathy • Cardiovascular Disease, PAD • Neuropathy • Erectile Dysfunction (ED) Hyper- Insulinemia Hyper- Insulinemia Decreased Insulin Decreased Insulin (Beta cells can’t compensate to meet insulin demands) Continue to increase: • Inflammation • Oxidative Stress • Protein damage (AGEs) (Damaged receptors/ports) • Trans fats  “sticky” fat in cells, become rigid, can’t get rid of toxins • Refined flour/sugar  1000s ports damaged, requires more insulin to find healthy ports • Minimum physical activity • C-Reactive Protein (CRP) • Tumor Necrosis Factor (TNF- α) • Interleukin-6 (IL-6) [Diabetes pre-cursors] Fat Cells Fat Cells “Locked” Appetite ControlAppetite ControlAppetite ControlAppetite Control Hypothalamus malfunction (High leptin, ghrelin, cortisol)
  31. 31. www.DeathToDiabetes.com31Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Why Type 2 DiabeticsWhy Type 2 Diabetics RemainRemain DiabeticDiabeticWhy Type 2 DiabeticsWhy Type 2 Diabetics RemainRemain DiabeticDiabetic Why Type 2 Diabetics Remain DiabeticWhy Type 2 Diabetics Remain Diabetic 5.5. Drugs/Drugs/ ChemistryChemistry 3.3. KnowledgeKnowledge 1.1. FoodFood 4.4. MindsetMindset-- Resistance to change -- Attitude 2.2. LifestyleLifestyle
  32. 32. www.DeathToDiabetes.com32Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit The 7 Mistakes Diabetics MakeThe 7 Mistakes Diabetics MakeThe 7 Mistakes Diabetics MakeThe 7 Mistakes Diabetics Make The 7 Common MistakesThe 7 Common Mistakes 7.7. Exercise: Too Infrequent/Improper.Exercise: Too Infrequent/Improper. 3.3. Infrequent Blood Glucose TestingInfrequent Blood Glucose Testing Failure to use the data properlyFailure to use the data properly 1.1. Over-focus on Weight LossOver-focus on Weight Loss 4.4. Negative Mindset, MisinformationNegative Mindset, MisinformationDenial, Resistance to change, Negative Attitude 2.2. Poor Nutrition: Eating wrong foodsPoor Nutrition: Eating wrong foods Wrong breakfast, Over-focus on avoiding carbsWrong breakfast, Over-focus on avoiding carbs 5.5. Belief in the Drugs & DoctorsBelief in the Drugs & Doctors 6.6. Addiction: Food, LifestyleAddiction: Food, Lifestyle
  33. 33. www.DeathToDiabetes.com33Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit The Cycle of Diabetes & DeathThe Cycle of Diabetes & Death The Cycle of Diabetes &The Cycle of Diabetes & DeathDeath c Death to Diabete s Death to Diabete s www.DeathtoDiabetes.com 1-800-813-1927www.DeathtoDiabetes.com 1-800-813-1927 It’s up to you but we can help you break the cycle. $$$$ $$$$ $$$$ Cycle of Diabetes EngineeringTechnology Biology
  34. 34. www.DeathToDiabetes.com34Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit M ythsM yths MythsMyths Want Answers?Want Answers? Want the Truth?Want the Truth? ““It ain’t what you don’t know that gets you into trouble.It ain’t what you don’t know that gets you into trouble. It’s what you know forIt’s what you know for suresure that just ain’t so.”that just ain’t so.” Mark TwainMark Twain
  35. 35. www.DeathToDiabetes.com35Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit MythsMyths 1.1. Diabetes is just a little sugar problem.Diabetes is just a little sugar problem. 2.2. Diabetes is caused by eating too many sweets.Diabetes is caused by eating too many sweets. 3.3. Diabetes is genetic.Diabetes is genetic. 4.4. There is no cure for diabetes – once a diabetic, always a diabetic.There is no cure for diabetes – once a diabetic, always a diabetic. 5.5. You can control your diabetes by avoiding the carbs.You can control your diabetes by avoiding the carbs. 6.6. Most people like taking the drugs.Most people like taking the drugs. 7.7. It costs more money to eat healthy foods.It costs more money to eat healthy foods. 8.8. Blood glucose testing is a waste of time.Blood glucose testing is a waste of time. 9.9. The primary purpose of testing blood sugar is to help plan the nextThe primary purpose of testing blood sugar is to help plan the next meal.meal. 10.10. Diabetes is not as serious if you are taking pills instead of insulin.Diabetes is not as serious if you are taking pills instead of insulin. MythsMyths 1.1. Diabetes is just a little sugar problem.Diabetes is just a little sugar problem. 2.2. Diabetes is caused by eating too many sweets.Diabetes is caused by eating too many sweets. 3.3. Diabetes is genetic.Diabetes is genetic. 4.4. There is no cure for diabetes – once a diabetic, always a diabetic.There is no cure for diabetes – once a diabetic, always a diabetic. 5.5. You can control your diabetes by avoiding the carbs.You can control your diabetes by avoiding the carbs. 6.6. Most people like taking the drugs.Most people like taking the drugs. 7.7. It costs more money to eat healthy foods.It costs more money to eat healthy foods. 8.8. Blood glucose testing is a waste of time.Blood glucose testing is a waste of time. 9.9. The primary purpose of testing blood sugar is to help plan the nextThe primary purpose of testing blood sugar is to help plan the next meal.meal. 10.10. Diabetes is not as serious if you are taking pills instead of insulin.Diabetes is not as serious if you are taking pills instead of insulin. Myths about DiabetesMyths about Diabetes Fact or Fiction?Fact or Fiction?
  36. 36. www.DeathToDiabetes.com36Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Nutritional ScienceNutritional Science NutritionalNutritional ScienceScience && SuperSuper MealsMeals ““And the fruit thereof shall be for meat, and the leaf thereofAnd the fruit thereof shall be for meat, and the leaf thereof for medicine.” Ezekiel 47:12for medicine.” Ezekiel 47:12
  37. 37. www.DeathToDiabetes.com37Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpiritTheThe SuperiorSuperior Macronutrients!Macronutrients! SuperSuper CarbsCarbs SuperSuper ProteinsProteins SuperSuper FatsFatsSuperSuper LiquidsLiquids SuperSuper CarbsCarbs
  38. 38. www.DeathToDiabetes.com38Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Super Meal PlateSuper Meal Plate®® The 5 “Live” & 5 “Dead” FoodsThe 5 “Live” & 5 “Dead” Foods Super Meal PlateSuper Meal PlateSuper Meal PlateSuper Meal PlateThe 5 “Live” Super FoodsThe 5 “Live” Super Foods Vegetables, Some FruitsVegetables, Some Fruits Fish, Poultry, Egg, Soy, Legumes,Fish, Poultry, Egg, Soy, Legumes, LentilsLentils Monounsaturated, Omega-3 FatsMonounsaturated, Omega-3 Fats Liquids (Water, Raw Juices, Tea)Liquids (Water, Raw Juices, Tea) SomeSome Organic Whole GrainsOrganic Whole Grains The 5 “Dead” Processed FoodsThe 5 “Dead” Processed Foods Refined Flour/Starches/GrainsRefined Flour/Starches/Grains Refined Sugar/HFCSRefined Sugar/HFCS Trans Fats (PHO)Trans Fats (PHO) Saturated Fat (Animal)Saturated Fat (Animal) Drugs & AlcoholDrugs & Alcohol Note: The DtD Super Meal Plate is flexible enough to support a vegan diet. Beverage: Water, Juice Vegetables Poultry/Fish/Egg Legumes/Organic Grain EV Olive Oil
  39. 39. www.DeathToDiabetes.com39Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Prescription for WellnessPrescription for Wellness Prescription forPrescription for WellnessWellness: The Super Meal Model: The Super Meal Model vs.vs. Prescription forPrescription for DiseaseDisease: Drug Protocol: Drug Protocol Example:Example: • Carb:Carb: • Fat:Fat: • Protein:Protein: • Liquid:Liquid: Prescription forPrescription for WellnessWellness: The Super Meal Model: The Super Meal Model vs.vs. Prescription forPrescription for DiseaseDisease: Drug Protocol: Drug Protocol Example:Example: • Carb:Carb: • Fat:Fat: • Protein:Protein: • Liquid:Liquid: 2 cups steamed broccoli w/spices, peppers 16 oz. filtered water 3-5 oz. baked wild salmon 1 ½ tbsp. extra virgin olive oil
  40. 40. www.DeathToDiabetes.com40Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Nutritional Supplements Types:Types: -- Wholefood-- Wholefood -- Natural-- Natural -- Synthetic-- Synthetic DTD Book Reference: Chapter 8 NutritionalNutritional SuperSuper SupplementsSupplements
  41. 41. www.DeathToDiabetes.com41Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Cleansing/Detox Cleansing/Cleansing/ DetoxificationDetoxification 5 Strategies:5 Strategies: -- Super Foods-- Super Foods -- Juicing-- Juicing -- Supplements-- Supplements -- Fasting-- Fasting -- Avoid “Dead”-- Avoid “Dead” FoodsFoods DTD Book Reference: Chapter 9
  42. 42. www.DeathToDiabetes.com42Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpiritTypes of ExerciseTypes of Exercise AerobicAerobicAerobicAerobic • Walking • Running • Swimming FlexibilityFlexibilityFlexibilityFlexibility AnaerobicAnaerobicAnaerobicAnaerobic • Weight/resistance training • Running with weights • Swimming • Gardening • Stretching • Yoga, T’ai Chi • Inversion table BalancingBalancingBalancingBalancing • Yoga, T’ai Chi • Inversion table
  43. 43. www.DeathToDiabetes.com43Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Testing & Dr. Visits Ex-diabeticEx-diabetic Diabetes EducatorDiabetes Educator AuthorAuthor EngineerEngineer • Blood Glucose TestingBlood Glucose Testing • Doctor AppointmentsDoctor Appointments • Medical TestsMedical Tests • DrugsDrugs • HealthcareHealthcare DTD Book Reference: Chapter 11,12 EngineeringTechnology Biology TestingTesting && Dr. VisitsDr. Visits
  44. 44. www.DeathToDiabetes.com44Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Diabetes Care DiabetesDiabetes CareCare • Standards of Diabetes CareStandards of Diabetes Care • Doctor Visits (What to Check, How Frequent)Doctor Visits (What to Check, How Frequent)
  45. 45. www.DeathToDiabetes.com45Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit HealthcareHealthcare HealthcareHealthcare ““Your health can be judged by whichYour health can be judged by which you take two at a time - pills or stairs.”you take two at a time - pills or stairs.” $$$$ $$$$
  46. 46. www.DeathToDiabetes.com46Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Support & Wellness Planning Ex-diabeticEx-diabetic Diabetes EducatorDiabetes Educator AuthorAuthor EngineerEngineer • Body, Mind & SpiritBody, Mind & Spirit • Knowledge & HopeKnowledge & Hope • Types of SupportTypes of Support • StressStress • Wellness PlanningWellness Planning • Spiritual Connection to FoodSpiritual Connection to Food DTD Book Reference: Chapter 13- 16 EngineeringTechnology Biology Support &Support & WellnessWellness PlanningPlanning
  47. 47. www.DeathToDiabetes.com47Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Body, Mind & SpiritBody, Mind & Spirit Body, MindBody, Mind & Spirit& Spirit ““For we walk by faith, not by sight.” 2 Corinthians 5:7For we walk by faith, not by sight.” 2 Corinthians 5:7
  48. 48. www.DeathToDiabetes.com48Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Stress StressStress ““Tension is who you think you should be.Tension is who you think you should be. Relaxation is who you are.” ~Chinese ProverbRelaxation is who you are.” ~Chinese Proverb • Top WorriesTop Worries • BiologyBiology • Emotional EatingEmotional Eating • Fighting Stress & DepressionFighting Stress & Depression • Can’t Sleep?Can’t Sleep?
  49. 49. www.DeathToDiabetes.com49Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Stress Impacts on HealthStress Impacts on Health www.DeathtoDiabetes.com Stress Impacts on Your HealthStress Impacts on Your Health Death to Diabete s Death to Diabete s
  50. 50. www.DeathToDiabetes.com50Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Emotional Support & Inner SpiritEmotional Support & Inner Spirit www.DeathtoDiabetes.com Emotional Support & Inner SpiritEmotional Support & Inner Spirit Death to Diabete s Death to Diabete s
  51. 51. www.DeathToDiabetes.com51Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit ((Wellness Planning & Protocols Wellness PlanningWellness Planning & Protocols& Protocols Diabetes, High blood pressure, High cholesterol, etc. ““You may delay, but time will not.” Benjamin FranklinYou may delay, but time will not.” Benjamin Franklin
  52. 52. www.DeathToDiabetes.com52Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Wellness Tips for Type 2 Diabetes YouYou • Increase your knowledge about diabetes and nutrition. • Perform blood glucose testing at least 4 times a day, and take action. • Exercise on a consistent basis, at least 4 times a week, 20-30 min. • Perform periodic cleansing/detoxification. • Ensure that you visit your doctor(s)/dietitian on a periodic basis. NutritionNutrition • Eat bright-colored raw/steamed vegetables, raw fruits, and legumes to control your glucose and insulin levels. Drink veggie raw juices. • Eat antioxidant-rich and anti-inflammatory foods to fight excess oxidation and inflammation, e.g. leafy greens, cruciferous vegetables, bright-colored vegetables such as broccoli, Brussels sprouts, spinach, kale, cauliflower; peppers, cooked tomatoes. • Eat cold-water fish (e.g. wild salmon, sardines) or take an Omega-3 fish oil supplement. Use plant oils such as extra virgin olive oil and borage oil to increase the absorption of Omega-3s, and for their anti-inflammatory and nutrient properties. • Avoid starchy and processed foods such as white pasta, rice, potatoes, bread, cereal, high fructose corn syrup, and corn. • Take a daily food-based multivitamin/mineral supplement that provides the following nutrients: •Alpha Lipoic Acid, L-Carnitine, Flaxseed, Bilberry, L-Carnosine, Green/white tea YouYou • Increase your knowledge about diabetes and nutrition. • Perform blood glucose testing at least 4 times a day, and take action. • Exercise on a consistent basis, at least 4 times a week, 20-30 min. • Perform periodic cleansing/detoxification. • Ensure that you visit your doctor(s)/dietitian on a periodic basis. NutritionNutrition • Eat bright-colored raw/steamed vegetables, raw fruits, and legumes to control your glucose and insulin levels. Drink veggie raw juices. • Eat antioxidant-rich and anti-inflammatory foods to fight excess oxidation and inflammation, e.g. leafy greens, cruciferous vegetables, bright-colored vegetables such as broccoli, Brussels sprouts, spinach, kale, cauliflower; peppers, cooked tomatoes. • Eat cold-water fish (e.g. wild salmon, sardines) or take an Omega-3 fish oil supplement. Use plant oils such as extra virgin olive oil and borage oil to increase the absorption of Omega-3s, and for their anti-inflammatory and nutrient properties. • Avoid starchy and processed foods such as white pasta, rice, potatoes, bread, cereal, high fructose corn syrup, and corn. • Take a daily food-based multivitamin/mineral supplement that provides the following nutrients: •Alpha Lipoic Acid, L-Carnitine, Flaxseed, Bilberry, L-Carnosine, Green/white tea
  53. 53. www.DeathToDiabetes.com53Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Wellness Tips for Your Heart YouYou • Ensure that your doctor performs stress tests. Request additional blood tests at least once a year for inflammation markers such as homocysteine, C-reactive protein, lipoprotein (a), fibrinogen. • Work with your dental hygienist to implement a tooth and gum cleaning hygiene program to prevent periodontal disease. • Exercise on a consistent basis, at least 5 times a week, 20-30 min. • Reduce stress, use your inner spirit to “nourish” your heart. NutritionNutrition • Eat carotenoid-rich foods such as red peppers, tomatoes, carrots, pumpkin, and cantaloupe to inhibit LDL cholesterol. • Eat avocado and fish for the Omega-3s and to increase absorption of the fat- soluble carotenoids. Also, eat folate-rich foods such as spinach and lima beans to reduce homocysteine. • Take a food-based nutritional supplement that provides two or more of the following nutrients: •Arginine, Astragalus, Cayenne pepper, CoQ10; Fish oil, krill oil •Garlic, Ginger; Green, white tea, L-carnitine, Nattokinase Note: Refer to the website or the book (Chapter 15) for more detail. YouYou • Ensure that your doctor performs stress tests. Request additional blood tests at least once a year for inflammation markers such as homocysteine, C-reactive protein, lipoprotein (a), fibrinogen. • Work with your dental hygienist to implement a tooth and gum cleaning hygiene program to prevent periodontal disease. • Exercise on a consistent basis, at least 5 times a week, 20-30 min. • Reduce stress, use your inner spirit to “nourish” your heart. NutritionNutrition • Eat carotenoid-rich foods such as red peppers, tomatoes, carrots, pumpkin, and cantaloupe to inhibit LDL cholesterol. • Eat avocado and fish for the Omega-3s and to increase absorption of the fat- soluble carotenoids. Also, eat folate-rich foods such as spinach and lima beans to reduce homocysteine. • Take a food-based nutritional supplement that provides two or more of the following nutrients: •Arginine, Astragalus, Cayenne pepper, CoQ10; Fish oil, krill oil •Garlic, Ginger; Green, white tea, L-carnitine, Nattokinase Note: Refer to the website or the book (Chapter 15) for more detail.
  54. 54. www.DeathToDiabetes.com54Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Wellness Tips for High Blood Pressure YouYou • Reduce the stress in your life. • Exercise on a consistent basis at least 5 times a week, 20-30 min. • Use deep-breathing techniques, listen to calm music. • Use a blood pressure monitor. NutritionNutrition • Eat foods rich in monounsaturated fats and Omega-3 EFAs, esp. cold-water fish, flaxseed, nuts, extra virgin olive oil, organic flax oil, and avocado. Drink filtered water, eat lemons, limes. • Avoid alcohol, tobacco, coffee, soda, diet soda, cow’s milk. • Eat green, leafy vegetables, beans and other legumes, rich in magnesium, e.g. broccoli, spinach, tomato paste, okra. • Eat vegetables and fruits rich in potassium, e.g. avocado, wheat grass, bananas, beet greens, bell peppers, broccoli, cabbage, celery, collards, cucumbers, parsley, spinach, tomato, black-eyed peas, squash, beans; apricot, cantaloupe, grapefruit. • Use two or more nutrients to address the specific health issue: •Water retention: Cayenne, celery, cucumber, lemons, ginger •Thick blood: garlic, onion, ginger, nattokinase, fish oil, turmeric, bromelain; nuts and seeds •Tight arteries: arginine (fish, poultry, nuts), celery, magnesium. •Weak heart: astragalus, CoQ10, l-carnitine, d-ribose, exercise. Note: Refer to the website or the book (Chapter 15) for more detail. YouYou • Reduce the stress in your life. • Exercise on a consistent basis at least 5 times a week, 20-30 min. • Use deep-breathing techniques, listen to calm music. • Use a blood pressure monitor. NutritionNutrition • Eat foods rich in monounsaturated fats and Omega-3 EFAs, esp. cold-water fish, flaxseed, nuts, extra virgin olive oil, organic flax oil, and avocado. Drink filtered water, eat lemons, limes. • Avoid alcohol, tobacco, coffee, soda, diet soda, cow’s milk. • Eat green, leafy vegetables, beans and other legumes, rich in magnesium, e.g. broccoli, spinach, tomato paste, okra. • Eat vegetables and fruits rich in potassium, e.g. avocado, wheat grass, bananas, beet greens, bell peppers, broccoli, cabbage, celery, collards, cucumbers, parsley, spinach, tomato, black-eyed peas, squash, beans; apricot, cantaloupe, grapefruit. • Use two or more nutrients to address the specific health issue: •Water retention: Cayenne, celery, cucumber, lemons, ginger •Thick blood: garlic, onion, ginger, nattokinase, fish oil, turmeric, bromelain; nuts and seeds •Tight arteries: arginine (fish, poultry, nuts), celery, magnesium. •Weak heart: astragalus, CoQ10, l-carnitine, d-ribose, exercise. Note: Refer to the website or the book (Chapter 15) for more detail.
  55. 55. www.DeathToDiabetes.com55Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Top 10 Foods for High Blood PressureTop 10 Foods for High Blood Pressure www.DeathtoDiabetes.com The Top 10The Top 10++ Foods for High Blood PressureFoods for High Blood Pressure Blood Pressure
  56. 56. www.DeathToDiabetes.com56Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit How to Lower Blood PressureHow to Lower Blood Pressure www.DeathtoDiabetes.com How to Lower Blood Pressure Without DrugsHow to Lower Blood Pressure Without DrugsDeathDeath toto DiabetesDiabetes DeathDeath toto DiabetesDiabetes Herbal Tinctures
  57. 57. www.DeathToDiabetes.com57Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Top 10 Inflammation-Fighting FoodsTop 10 Inflammation-Fighting Foods www.DeathtoDiabetes.com The Top 10The Top 10++ Foods That Fight InflammationFoods That Fight InflammationDeath to Diabetes Death to Diabetes
  58. 58. www.DeathToDiabetes.com58Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Tips to Reduce Stress YouYou • Take care of Number One – You! Be aware of toxic relationships and societal “isms”. • Get 6-7 hours of quality sleep every night. • Drink a glass of warm milk or a cup of chamomile/fennel tea before going to bed. Almonds, bananas, turkey can also help. • Exercise on a consistent basis at least 5 times a week, 20-30 min. • Learn to breathe deeply to relax muscles. • Listen to calm music, or read something spiritual to help to relax • Discover your purpose in life, your passion – it’s not what you want to do, it’s what you’re meant to do. • Identify a strong motive for getting healthy, e.g. financial, family, quality of life. • Embrace change and adversity. Adversity will build your character or reveal it. Faith & SpiritFaith & Spirit • Believe that God will help you, but don’t sit around waiting for God – take action! • Walk with GodGod for God is in you: •GG iving: Learn to be a giving person. •OO bservant: Learn to be observant. •DD iscipline: Use discipline to stop eating the “dead” foods. • Use prayer to talk to God, use meditation to listen to God. • Connect to your inner spirit, find the hopehope. Note: Refer to the website or the book (Chapter 13) for more detail. YouYou • Take care of Number One – You! Be aware of toxic relationships and societal “isms”. • Get 6-7 hours of quality sleep every night. • Drink a glass of warm milk or a cup of chamomile/fennel tea before going to bed. Almonds, bananas, turkey can also help. • Exercise on a consistent basis at least 5 times a week, 20-30 min. • Learn to breathe deeply to relax muscles. • Listen to calm music, or read something spiritual to help to relax • Discover your purpose in life, your passion – it’s not what you want to do, it’s what you’re meant to do. • Identify a strong motive for getting healthy, e.g. financial, family, quality of life. • Embrace change and adversity. Adversity will build your character or reveal it. Faith & SpiritFaith & Spirit • Believe that God will help you, but don’t sit around waiting for God – take action! • Walk with GodGod for God is in you: •GG iving: Learn to be a giving person. •OO bservant: Learn to be observant. •DD iscipline: Use discipline to stop eating the “dead” foods. • Use prayer to talk to God, use meditation to listen to God. • Connect to your inner spirit, find the hopehope. Note: Refer to the website or the book (Chapter 13) for more detail.
  59. 59. www.DeathToDiabetes.com59Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Business,Business, Marketing &Marketing & HealthHealth CoachingCoaching Ex-diabeticEx-diabetic Diabetes EducatorDiabetes Educator AuthorAuthor EngineerEngineer www.DeathtoDiabetes.comwww.DeathtoDiabetes.com Note: For more detail, refer to the DTDNote: For more detail, refer to the DTD Starting a BusinessStarting a Business EbookEbook Version 4.0Version 4.0 EngineeringTechnology Biology
  60. 60. www.DeathToDiabetes.com60Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Health Coaching Key Topics:Health Coaching Key Topics: • Diabetes, Nutrition, Meal Planning, The 10 StepsDiabetes, Nutrition, Meal Planning, The 10 Steps • Health Coaching Knowledge/Skill AreasHealth Coaching Knowledge/Skill Areas • Roles & Responsibilities of a Diabetes Health Coach  Roles & Responsibilities of a Diabetes Health Coach   • Health Coaching Differences from Traditional TeachingHealth Coaching Differences from Traditional Teaching • Health Coaching TechniquesHealth Coaching Techniques • Health Coaching & Counseling Models/Work FlowsHealth Coaching & Counseling Models/Work Flows • Health Coaching Session Structure for DiabeticsHealth Coaching Session Structure for Diabetics • The Psyche of a Diabetic and How to Connect With itThe Psyche of a Diabetic and How to Connect With it • Presentation & Lecturing Skills   Presentation & Lecturing Skills    • Body Language Interpretation   Body Language Interpretation    • How to be a BusinesspersonHow to be a Businessperson andand a Health Coacha Health Coach • Business/Marketing Concepts & ModelsBusiness/Marketing Concepts & Models • Marketing StrategiesMarketing Strategies • How to Use Social Media & Other Internet PlatformsHow to Use Social Media & Other Internet Platforms • Revenue Streams Overlooked by Most Health CoachesRevenue Streams Overlooked by Most Health Coaches • How to Make Money as a Health CoachHow to Make Money as a Health Coach Health Coaching Key Topics:Health Coaching Key Topics: • Diabetes, Nutrition, Meal Planning, The 10 StepsDiabetes, Nutrition, Meal Planning, The 10 Steps • Health Coaching Knowledge/Skill AreasHealth Coaching Knowledge/Skill Areas • Roles & Responsibilities of a Diabetes Health Coach  Roles & Responsibilities of a Diabetes Health Coach   • Health Coaching Differences from Traditional TeachingHealth Coaching Differences from Traditional Teaching • Health Coaching TechniquesHealth Coaching Techniques • Health Coaching & Counseling Models/Work FlowsHealth Coaching & Counseling Models/Work Flows • Health Coaching Session Structure for DiabeticsHealth Coaching Session Structure for Diabetics • The Psyche of a Diabetic and How to Connect With itThe Psyche of a Diabetic and How to Connect With it • Presentation & Lecturing Skills   Presentation & Lecturing Skills    • Body Language Interpretation   Body Language Interpretation    • How to be a BusinesspersonHow to be a Businessperson andand a Health Coacha Health Coach • Business/Marketing Concepts & ModelsBusiness/Marketing Concepts & Models • Marketing StrategiesMarketing Strategies • How to Use Social Media & Other Internet PlatformsHow to Use Social Media & Other Internet Platforms • Revenue Streams Overlooked by Most Health CoachesRevenue Streams Overlooked by Most Health Coaches • How to Make Money as a Health CoachHow to Make Money as a Health Coach Health Coaching TopicsHealth Coaching Topics EngineeringTechnology Biology
  61. 61. www.DeathToDiabetes.com61Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit BusinessBusiness Marketing &Marketing & CommunicationsCommunications www.DeathtoDiabetes.comwww.DeathtoDiabetes.com -- The 12 Key Marketing Strategies-- The 12 Key Marketing Strategies -- The 6 Marketing Communication-- The 6 Marketing Communication MethodsMethods
  62. 62. www.DeathToDiabetes.com62Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Business/Marketing MistakesBusiness/Marketing Mistakes • No business plan, no work process, not organizedNo business plan, no work process, not organized • Trying to service everyoneTrying to service everyone • Lack of the proper training, skill setLack of the proper training, skill set • Unwilling to invest money in company businessUnwilling to invest money in company business • Brand not established or marketed properlyBrand not established or marketed properly • Misuse of Internet tools, incl. website, blog, social mediaMisuse of Internet tools, incl. website, blog, social media • Over-focus on making money instead of helping customersOver-focus on making money instead of helping customers • Lack of credibility & trustLack of credibility & trust • Lack of Passion, Determination, Drive, HungerLack of Passion, Determination, Drive, Hunger • Subconsciously treating business like a hobbySubconsciously treating business like a hobby • Not building a listNot building a list • Lack of B2B NetworkingLack of B2B Networking • Little to No community involvementLittle to No community involvement • Weak sales pitch, No landing pageWeak sales pitch, No landing page • No formal professional presentation (i.e. PowerPoint)No formal professional presentation (i.e. PowerPoint) • No formal training for your staff and your specific niche marketNo formal training for your staff and your specific niche market • Not offering a product/service that people reallyNot offering a product/service that people really wantwant Business/Marketing MistakesBusiness/Marketing Mistakes • No business plan, no work process, not organizedNo business plan, no work process, not organized • Trying to service everyoneTrying to service everyone • Lack of the proper training, skill setLack of the proper training, skill set • Unwilling to invest money in company businessUnwilling to invest money in company business • Brand not established or marketed properlyBrand not established or marketed properly • Misuse of Internet tools, incl. website, blog, social mediaMisuse of Internet tools, incl. website, blog, social media • Over-focus on making money instead of helping customersOver-focus on making money instead of helping customers • Lack of credibility & trustLack of credibility & trust • Lack of Passion, Determination, Drive, HungerLack of Passion, Determination, Drive, Hunger • Subconsciously treating business like a hobbySubconsciously treating business like a hobby • Not building a listNot building a list • Lack of B2B NetworkingLack of B2B Networking • Little to No community involvementLittle to No community involvement • Weak sales pitch, No landing pageWeak sales pitch, No landing page • No formal professional presentation (i.e. PowerPoint)No formal professional presentation (i.e. PowerPoint) • No formal training for your staff and your specific niche marketNo formal training for your staff and your specific niche market • Not offering a product/service that people reallyNot offering a product/service that people really wantwant Business & Marketing MistakesBusiness & Marketing Mistakes
  63. 63. www.DeathToDiabetes.com63Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Business/MarketingBusiness/Marketing Planning &Planning & OperationsOperations www.DeathtoDiabetes.comwww.DeathtoDiabetes.com -- Business/Marketing Planning-- Business/Marketing Planning -- Business Work Flow Processes-- Business Work Flow Processes
  64. 64. www.DeathToDiabetes.com64Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Business/Marketing PlanBusiness/Marketing Plan • Mission/GoalsMission/Goals • Unique Value PropositionUnique Value Proposition (Vector of Differentiation)(Vector of Differentiation) • Competitor BenchmarkingCompetitor Benchmarking • Target AudienceTarget Audience • Marketing StrategyMarketing Strategy • Marketing PlatformsMarketing Platforms • Marketing ImplementationMarketing Implementation • ProductsProducts • ServicesServices • Business OperationsBusiness Operations • Revenue StreamsRevenue Streams • FinancesFinances Business/Marketing PlanBusiness/Marketing Plan • Mission/GoalsMission/Goals • Unique Value PropositionUnique Value Proposition (Vector of Differentiation)(Vector of Differentiation) • Competitor BenchmarkingCompetitor Benchmarking • Target AudienceTarget Audience • Marketing StrategyMarketing Strategy • Marketing PlatformsMarketing Platforms • Marketing ImplementationMarketing Implementation • ProductsProducts • ServicesServices • Business OperationsBusiness Operations • Revenue StreamsRevenue Streams • FinancesFinances Business/Marketing PlanBusiness/Marketing Plan EngineeringTechnology Biology
  65. 65. www.DeathToDiabetes.com65Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpiritBusiness Work Flow ModelBusiness Work Flow Model Business Work Flow ModelBusiness Work Flow ModelBusiness Work Flow ModelBusiness Work Flow Model Develop/Update Business/Mktg Plan Develop/Update Business/Mktg Plan Develop/Update Website/Blog Develop/Update Website/Blog Implement Marketing Strategies Implement Marketing Strategies Customers Define/Develop Products & Services Define/Develop Products & Services 1-on-1 Telephone Lectures Email Direct Mail Lectures Mission Niche Market USP Products Services Marketing Strategies Financial Plan Training/Education Customer Engagement Personal Bio/Story Work Process Overall Schedule Equipment/Materials: Computer, Stationery, etc. Target Market Contact List Local Media Contacts Email List Communication Methods Marketing Materials Products (Inventory) Services (Events) Social Media Sites Develop Online Store Develop Online Store Books, CDs, DVDs, Supplements/Other; Lectures, Workshops, Coaching, etc. Customer Engagement Online Social Media Ads Publicity Newspaper TV/Radio Books, CDs, DVDs, Supplements/Other; Lectures, Workshops, Coaching, etc. EngineeringTechnology Biology
  66. 66. www.DeathToDiabetes.com66Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit MarketingMarketing StrategiesStrategies www.DeathtoDiabetes.comwww.DeathtoDiabetes.com
  67. 67. www.DeathToDiabetes.com67Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpiritMarketing StrategiesMarketing Strategies MarketingMarketing StrategiesStrategies MarketingMarketing StrategiesStrategies Marketing Strategies Marketing Strategies EmailEmail B2BB2B BrandBrand Direct Mail Direct Mail ContentContent InternetInternet Social Media Social Media GuerillaGuerilla AdvertiseAdvertise CharityCharity PublicityPublicityAffiliateAffiliate EngineeringTechnology Biology
  68. 68. www.DeathToDiabetes.com68Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit The 4 Quadrants of MarketingThe 4 Quadrants of Marketing • Face-to-Face MarketingFace-to-Face Marketing • Direct ResponseDirect Response • Media and AdvertisingMedia and Advertising • The InternetThe Internet The 4 Quadrants of MarketingThe 4 Quadrants of Marketing • Face-to-Face MarketingFace-to-Face Marketing • Direct ResponseDirect Response • Media and AdvertisingMedia and Advertising • The InternetThe Internet The 4 Quadrants of MarketingThe 4 Quadrants of Marketing EngineeringTechnology Biology
  69. 69. www.DeathToDiabetes.com69Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Website &Website & InternetInternet PlatformsPlatforms Ex-diabeticEx-diabetic Diabetes EducatorDiabetes Educator Author, EngineerAuthor, Engineer www.DeathtoDiabetes.comwww.DeathtoDiabetes.com EngineeringTechnology Biology
  70. 70. www.DeathToDiabetes.com70Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Key Components of a WebsiteKey Components of a Website • Domain Name (i.e. Company or Brand Name)Domain Name (i.e. Company or Brand Name) (Purpose of Site, Key Words) • Email AddressesEmail Addresses (Domain, Gmail) • Bio, StoryBio, Story (Newspaper, Magazine) • TestimonialsTestimonials • ContentContent (Based on Purpose, Key Words) • Video/Audio Files; JpegsVideo/Audio Files; Jpegs • AccreditationAccreditation • PressPress (Newspaper, Online News, Blog, Other Media) • Bait, i.e. Free Product/ServiceBait, i.e. Free Product/Service • Sales Letter/Landing PageSales Letter/Landing Page • Graphics, Icons, FaviconGraphics, Icons, Favicon • Online StoreOnline Store (Merchant account) • External Links to Your SiteExternal Links to Your Site • Products/ServicesProducts/Services (That People Want and Need) • Contact InfoContact Info Key Components of a WebsiteKey Components of a Website • Domain Name (i.e. Company or Brand Name)Domain Name (i.e. Company or Brand Name) (Purpose of Site, Key Words) • Email AddressesEmail Addresses (Domain, Gmail) • Bio, StoryBio, Story (Newspaper, Magazine) • TestimonialsTestimonials • ContentContent (Based on Purpose, Key Words) • Video/Audio Files; JpegsVideo/Audio Files; Jpegs • AccreditationAccreditation • PressPress (Newspaper, Online News, Blog, Other Media) • Bait, i.e. Free Product/ServiceBait, i.e. Free Product/Service • Sales Letter/Landing PageSales Letter/Landing Page • Graphics, Icons, FaviconGraphics, Icons, Favicon • Online StoreOnline Store (Merchant account) • External Links to Your SiteExternal Links to Your Site • Products/ServicesProducts/Services (That People Want and Need) • Contact InfoContact Info Website: Key ComponentsWebsite: Key Components EngineeringTechnology Biology
  71. 71. www.DeathToDiabetes.com71Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit The Business SideThe Business Side ofof AlternativeAlternative MedicineMedicine www.DeathtoDiabetes.comwww.DeathtoDiabetes.com EngineeringTechnology Biology
  72. 72. www.DeathToDiabetes.com72Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit The Alternative Medicine BusinessThe Alternative Medicine Business • $50B in annual revenues$50B in annual revenues • $15B spent on supplements$15B spent on supplements • Growing businessGrowing business • People tired of taking so many drugsPeople tired of taking so many drugs Challenges:Challenges: • Not accepted by Western medicineNot accepted by Western medicine • No insurance supportNo insurance support • InfrastructureInfrastructure • VisibilityVisibility • Lack of PublicityLack of Publicity • AcceptanceAcceptance • Internal Networking, PartneringInternal Networking, Partnering • IncompetenceIncompetence • Scam artistsScam artists The Alternative Medicine BusinessThe Alternative Medicine Business • $50B in annual revenues$50B in annual revenues • $15B spent on supplements$15B spent on supplements • Growing businessGrowing business • People tired of taking so many drugsPeople tired of taking so many drugs Challenges:Challenges: • Not accepted by Western medicineNot accepted by Western medicine • No insurance supportNo insurance support • InfrastructureInfrastructure • VisibilityVisibility • Lack of PublicityLack of Publicity • AcceptanceAcceptance • Internal Networking, PartneringInternal Networking, Partnering • IncompetenceIncompetence • Scam artistsScam artists The Alternative Medicine BusinessThe Alternative Medicine Business EngineeringTechnology Biology
  73. 73. www.DeathToDiabetes.com73Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Benefits ofBenefits of Becoming anBecoming an AuthorAuthor www.DeathtoDiabetes.comwww.DeathtoDiabetes.com EngineeringTechnology Biology
  74. 74. www.DeathToDiabetes.com74Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Author BenefitsAuthor Benefits • Credibility, Trust, RespectCredibility, Trust, Respect • Increases business brandingIncreases business branding • Keeps you “fresh”, involved in researchKeeps you “fresh”, involved in research • Secondary income for your businessSecondary income for your business • Increases confidenceIncreases confidence • Able to reach more peopleAble to reach more people • Testimonials documentedTestimonials documented DrawbacksDrawbacks • Constant criticism from readers,Constant criticism from readers, criticscritics • Expenses for publishing, printing, postage, etc.Expenses for publishing, printing, postage, etc. • Sporadic income: Unable to generate enough incomeSporadic income: Unable to generate enough income • Takes time away from your businessTakes time away from your business Author BenefitsAuthor Benefits • Credibility, Trust, RespectCredibility, Trust, Respect • Increases business brandingIncreases business branding • Keeps you “fresh”, involved in researchKeeps you “fresh”, involved in research • Secondary income for your businessSecondary income for your business • Increases confidenceIncreases confidence • Able to reach more peopleAble to reach more people • Testimonials documentedTestimonials documented DrawbacksDrawbacks • Constant criticism from readers,Constant criticism from readers, criticscritics • Expenses for publishing, printing, postage, etc.Expenses for publishing, printing, postage, etc. • Sporadic income: Unable to generate enough incomeSporadic income: Unable to generate enough income • Takes time away from your businessTakes time away from your business Benefits of Being An AuthorBenefits of Being An Author EngineeringTechnology Biology
  75. 75. www.DeathToDiabetes.com75Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Health &Health & WellnessWellness CoachingCoaching Ex-diabeticEx-diabetic Diabetes EducatorDiabetes Educator AuthorAuthor EngineerEngineer www.DeathtoDiabetes.comwww.DeathtoDiabetes.com EngineeringTechnology Biology
  76. 76. www.DeathToDiabetes.com76Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Key SkillsKey Skills • Verbal communicationsVerbal communications • Communications Diversity:Communications Diversity: 1-on-1, group, phone, media, Internet1-on-1, group, phone, media, Internet • Public speakingPublic speaking • Empathetic listeningEmpathetic listening • WritingWriting • CounselingCounseling • PsychologyPsychology • AnalyticalAnalytical • Wellness Concepts & ModelingWellness Concepts & Modeling Other SkillsOther Skills • StatisticsStatistics • Reverse EngineeringReverse Engineering • TechnologyTechnology Key SkillsKey Skills • Verbal communicationsVerbal communications • Communications Diversity:Communications Diversity: 1-on-1, group, phone, media, Internet1-on-1, group, phone, media, Internet • Public speakingPublic speaking • Empathetic listeningEmpathetic listening • WritingWriting • CounselingCounseling • PsychologyPsychology • AnalyticalAnalytical • Wellness Concepts & ModelingWellness Concepts & Modeling Other SkillsOther Skills • StatisticsStatistics • Reverse EngineeringReverse Engineering • TechnologyTechnology Health Coaching SkillsHealth Coaching Skills
  77. 77. www.DeathToDiabetes.com77Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit RunningRunning Your OwnYour Own Health CoachingHealth Coaching BusinessBusiness www.DeathtoDiabetes.comwww.DeathtoDiabetes.com EngineeringTechnology Biology
  78. 78. www.DeathToDiabetes.com78Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Customers Bio Skills Training News article Interviews Contacts Testimonials Research papers Audio files Video files Media Kit Owner Health & Wellness Business Health & Wellness Business Business/Mktg Plan USP/VOD Niche Market Target Audience Communications Wellness Program Products/Services Business Account Merchant Account PayPal Account Computers/Backup Work Processes Insurance Licenses/Permits Staff: Technical, Financial, Legal x Host Provider Email Support Shopping Cart Merchant Account Products: Books, Ebooks, CDs, DVDs Other Products: Supplements, Other’s Book Services: Coaching, Lectures, Workshops, Training Free Offerings: Ebook, CD, DVD, Coaching; Affiliate Advertisements Research, Updates Newsletter Lectur e Coaching Book Products & Services Clients (i.e. Diabetics, Overweight) Healthcare Professionals i.e. Health Coaches, Doctors, Dietitians, etc. Health Food Stores Book Stores Organizations Churches MLM Consultants Health & Wellness Business Work Flow ModelHealth & Wellness Business Work Flow Model Social MediaCommunications CD or DVD Publicity (Free Media) Publicity (Free Media) News Coverage, Newspaper Stories, News Releases, Magazine Articles, Book Reviews, Testimonials, Social Media/Blog Posts (from Others), TV/Radio Interviews Website/Blog EngineeringTechnology Biology
  79. 79. www.DeathToDiabetes.com79Copyright © protection 2006-2015 - All rights reserved D. Death to Diabete s Death to Diabete s Body MindSpirit Wrap-up 1-800-813-19271-800-813-1927 EngineeringTechnology Biology Wrap-upWrap-up DeWayne McCulleyDeWayne McCulley Ex-diabeticEx-diabetic Diabetes EducatorDiabetes Educator AuthorAuthor EngineerEngineer www.DeathtoDiabetes.com

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