Unit1: Strategic Management and Planning


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Overview of Strategic Management and Planning

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Unit1: Strategic Management and Planning

  1. 1. PGDP514 Strategic Planning and Management
  2. 2. Admin • eFundi? • Penzu? • ACDS user account • Office hours - please make appointment with Suna Meyer ( suna.meyer@nwu.ac.za) • SASDiR.org
  3. 3. Study materia • Study Guide • Prescribed book ROSSOUW, D., LE ROUX, S.J., GROENEWALD, D. & KRUGER, S. (ed). 2003. Strategic Management: An Applied South African Perspective. Claremont: New Africa Books. (or newer edition).
  4. 4. Evaluation and assessment • Participation mark = 25% • Assignments = 25% • Examination = 50% • Sub minimum = 40%
  5. 5. Module outcomes • to apply strategic planning competencies designing strategies for systems, policies and effective disaster risk management; and • apply appropriate systems-thinking to business, operations, behavioural, marketing, strategic and entrepreneurial processes.
  6. 6. Unit 1: Overview of SM Unit 2: Environmental scanning and analysis Unit 3: Scenario based planning Unit 4: Internal analysis Unit 5: Systems theory Unit 6: Strategic intent Unit 7: Strategy formulation Unit 8: Strategic plans/maps Unit 9: DRR and CCA strategies Unit 10: Strategy implementation Units
  7. 7. What does it mean to be “strategic”?
  8. 8. Strategic First used in military terms. Literally: “art of generals” [strategos] “to have a plan to overcome the enemy” identification of long-term main, goals and interests; with the intent on achieving these; using a set of “tools”, processes and planning.
  9. 9. What is strategic management then?
  10. 10. Strategic Management Management tool - a means to an end and not the END itself. Formulation, implementation and achievement of an organisation’s mission, vision, aims, strategies, goals, and objectives, within dynamic and changing environments. “Moving” an institution from a “current” to “desired” state.
  11. 11. Why strategic management? Response to internal and external environments (SWOT). Gives direction. Focusses energies. Provides common aims and objectives. Ensure cost-effectiveness and allocation of resources. Proactive management style.
  12. 12. http://www.youtube.com/watch? v=sU3FLxnDv_A
  13. 13. Strategic management process Mission statement (where are we going?) Where are we now? Environmental scanning (internal/external) SWOT analysis Where do we want to be? Long-term strategic objectives. Identify short term goals (SMART). Implementation at levels of management (operational, tactical, strategic) Programmes and projects (management) Tracking, evaluating, changing, adapting.
  14. 14. Learning Journal Entry Read Chapter 2 of the prescribed book. Formulate a vision and mission for an organisation you are familiar with: sports club, business, school, ice cream vendor, website, etc… Due: 12 February 2014
  15. 15. For next week Work through Unit 2: Environmental scanning and analysis. Work through Unit 2: Environmental scanning and analysis. READ Chapter 3 and 4 of book (additional reading of Unit 2). Group discussion class in groups (35 min discussion, 5 min presentation and questions). Questions to be answered: What are the different “environments” of environmental scanning? What is the role of a SWOT tool and how would you apply it? How does functional and value-chain analysis differ? How would you typically apply the environmental scanning process to disaster risk reduction and climate change adaptation?