Thursday, September 26, 13
How We Work.
Workshops
Breakthroughs
Sustainable Engagements
Thursday, September 26, 13
Where we work.
Thursday, September 26, 13
Where we work.
Kenya.
Thursday, September 26, 13
In Kenya, wealth is growing....
but access to financial services is
not.
Thursday, September 26, 13
How do you bring digital savings tools
to low income Kenyans?
Thursday, September 26, 13
Services Literacy Security
Thursday, September 26, 13
Services Literacy Security
Thursday, September 26, 13
Services Literacy Security
Thursday, September 26, 13
Services Literacy Security
Thursday, September 26, 13
http://cl.ly/1Q1h1X2f2f2M
72%
28%
M-PESA Penetration
67%
33%
Percentage of Adult Population
75%
25%
Percentage of GNP
Thur...
http://cl.ly/1u1T3C301i20
0
250
500
750
1,000
2007 2008 2009 2010 2011
Number of Transactions (Million)
Amount Transferred...
http://cl.ly/1u1T3C301i20
M-PESA
(65%)
Traditional
(31%)
Median amount: KSh 1,000 (US $11.63)
Digital Savings Habits
Thurs...
Numbers can tell many truths
We found that savings was less
intentional, and more a consequence of
convenience.
It was jus...
Being intentional about it
Barriers Social Cultural
Thursday, September 26, 13
We learned a lot.
We prototyped ideas so that users could
experience it, and give relevant feedback.
We made recommendatio...
We don’t know what we don’t
know... yet.
But, its being built.
How did it go?
Thursday, September 26, 13
Always include your
audience
Lesson #1
Thursday, September 26, 13
Technology is a tool,
not a solution
Lesson #2
Thursday, September 26, 13
Invest in innovation
Lesson #3
Thursday, September 26, 13
Collaborate
Lesson #4
Thursday, September 26, 13
Think big, act local
Lesson #5
Thursday, September 26, 13
Lesson #6
Tell compelling stories
Thursday, September 26, 13
Questions?
I might have some
answers.
Thursday, September 26, 13
I’m Zach Hendershot
You can find me here:
zach@causelabs.com
http://www.linkedin.com/in/zhendershot
More about CauseLabs he...
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Zach Hendershot Presentation at SECFC13

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Zach Hendershot Presentation at SECFC13

  1. 1. Thursday, September 26, 13
  2. 2. How We Work. Workshops Breakthroughs Sustainable Engagements Thursday, September 26, 13
  3. 3. Where we work. Thursday, September 26, 13
  4. 4. Where we work. Kenya. Thursday, September 26, 13
  5. 5. In Kenya, wealth is growing.... but access to financial services is not. Thursday, September 26, 13
  6. 6. How do you bring digital savings tools to low income Kenyans? Thursday, September 26, 13
  7. 7. Services Literacy Security Thursday, September 26, 13
  8. 8. Services Literacy Security Thursday, September 26, 13
  9. 9. Services Literacy Security Thursday, September 26, 13
  10. 10. Services Literacy Security Thursday, September 26, 13
  11. 11. http://cl.ly/1Q1h1X2f2f2M 72% 28% M-PESA Penetration 67% 33% Percentage of Adult Population 75% 25% Percentage of GNP Thursday, September 26, 13
  12. 12. http://cl.ly/1u1T3C301i20 0 250 500 750 1,000 2007 2008 2009 2010 2011 Number of Transactions (Million) Amount Transferred (KSh billion) Mobile Money Growth in Kenya Thursday, September 26, 13
  13. 13. http://cl.ly/1u1T3C301i20 M-PESA (65%) Traditional (31%) Median amount: KSh 1,000 (US $11.63) Digital Savings Habits Thursday, September 26, 13
  14. 14. Numbers can tell many truths We found that savings was less intentional, and more a consequence of convenience. It was just easier to keep it there. Thursday, September 26, 13
  15. 15. Being intentional about it Barriers Social Cultural Thursday, September 26, 13
  16. 16. We learned a lot. We prototyped ideas so that users could experience it, and give relevant feedback. We made recommendations based on our assumptions and findings. Thursday, September 26, 13
  17. 17. We don’t know what we don’t know... yet. But, its being built. How did it go? Thursday, September 26, 13
  18. 18. Always include your audience Lesson #1 Thursday, September 26, 13
  19. 19. Technology is a tool, not a solution Lesson #2 Thursday, September 26, 13
  20. 20. Invest in innovation Lesson #3 Thursday, September 26, 13
  21. 21. Collaborate Lesson #4 Thursday, September 26, 13
  22. 22. Think big, act local Lesson #5 Thursday, September 26, 13
  23. 23. Lesson #6 Tell compelling stories Thursday, September 26, 13
  24. 24. Questions? I might have some answers. Thursday, September 26, 13
  25. 25. I’m Zach Hendershot You can find me here: zach@causelabs.com http://www.linkedin.com/in/zhendershot More about CauseLabs here: http://www.causelabs.com Thursday, September 26, 13

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