Intro to Force.com
Build Innovative Mobile Business Apps...Fast
Safe Harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contai...
Follow Salesforce Developers for the Latest News
Salesforce Developers
+Salesforce Developers
Salesforce Developers
Salesf...
Apps
Platform
Your
Customers
Introducing the Salesforce1 Platform
Social
Front Ends
Extend the the value
of your back office
Critical
Processes
Cut inefficiency
with the power
of the cloud...
Automate
Business
Processes
Make Your
Intranet Social
Make Every
App Mobile
Unlock Back
Office Data
Launch Engaging
Market...
Automate
Business
Processes
Make Your
Intranet Social
Make Every
App Mobile
Unlock Back
Office Data
Launch Engaging
Market...
Form
Form Builder for
Apps, Portals,
& Sites
Function
Re-usable
Formulas,
Validations
& Logic
Model
Schema Builder
for Eas...
Form
Form Builder for
Apps, Portals,
& Sites
Function
Re-usable
Formulas,
Validations
& Logic
Model
Schema Builder
for Eas...
Get your free developer edition:
http://developer.salesforce.com/signup
Let’s build an app!
Project Management: What We Accomplished
• Created a data model for Projects and Deliverables
• Deployed instantly to Sale...
More Free Online Tutorials
New App Builders
http://www.udacity.com/salesforce
http://ccoenraets.github.io/salesforce-
deve...
BRAND NEW! Introducing Trailhead
Challenge Yourself! http://developer.salesforce.com/trailhead
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Force.com Fridays: Intro to Force.com

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Force.com Friday


New to Force.com and needing a quick orientation to bring you up to speed? Join us for this series of brief introductory sessions on Force.com, the world’s leading cloud platform that lets you build apps rapidly using configuration-driven development and powerful programmatic logic.

Each Friday one of our experts will walk you through one of the core elements of the Force.com platform and cover the basics you need to build your first app in the cloud. Each session is 30 minutes long.

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  • Introducing the Salesforce platform--the foundation that fuels a social business. The salesforce platform is the industry's most comprehensive and proven cloud app platform. It empowers companies to innovate with confidence and transform their business. The Salesforce Platform provides an option of various trusted cloud services to build new social, mobile, and real-time apps for virtually any business.
     
    We have rebuilt our whole architecture to enable your business to be social and it is powered by the Salesforce Platform. We built Database.com, which was the first socially enabled database as a cloud service, right on the internet itself. Data.com makes sure that the data in your databases is as clean and as clear and as consistent as possible and that you're following the global data policies and having the compliance in the world. So, you have the data you need to be successful. Heroku allows you to build customer social apps on various social channels like Facebook or Twitte amongst others. We built Force.com to build employee social applications for a social business. All of this is wrapped with Chatter, an enterprise collaboration tool that with an intuitive design for boosting productivity in the workplace. On top of that is our sales cloud, our service cloud, or marketing cloud, and our work applications.
     
  • With the different facets that I've mentioned, you have a range of possibilities for the apps you may want to build. The platform is able to support many use cases from small to large business, but there are 4 main types of apps that we see coming up again and again on the platform. First is automating critical business processes. A critical process is one that directly adds value back to a company. Good examples are employee recruiting and onboarding, franchise management, or even digital marketing. Often these critical processes are being managed with inefficient paper based solutions, excel, or even an outdated technology like Lotus Notes or Access databases. Often these processes can be stand alone but sometimes they are integrated. The second major use case is what we call “Social Front Ends”. Social Front Ends are applications that extend the value of legacy data or systems such as ERP, Data Warehouses, or even Mainframes. Social Front Ends are one of the most popular use cases for the platform. They help companies maximize their investments from their legacy systems by allowing them to build a layer of agility around them using a cloud platform. As at the apps become more focused on the customers, Social Websites are a major use case for our platform. Customers can rapidly build external customer, partner, mobile and micro sites with the Salesforce Platform that are preintegrated with their salesforce data and require no additional hardware or software servers. Finally, is one of the most exciting and innovative use cases for the platform. Customer Social Engagement. Today companies are looking for fresh new ways to engage and interact with their customers. They are trying to reach them where they spend most of their time in social networks like Facebook. Social Engagement Apps allow companies to build applications that engage customers in realtime across new social channels. Today we're going to go over an application built on Force.com to solve a critical business process.  
     
  • With the different facets that I've mentioned, you have a range of possibilities for the apps you may want to build. The platform is able to support many use cases from small to large business, but there are 4 main types of apps that we see coming up again and again on the platform. First is automating critical business processes. A critical process is one that directly adds value back to a company. Good examples are employee recruiting and onboarding, franchise management, or even digital marketing. Often these critical processes are being managed with inefficient paper based solutions, excel, or even an outdated technology like Lotus Notes or Access databases. Often these processes can be stand alone but sometimes they are integrated. The second major use case is what we call “Social Front Ends”. Social Front Ends are applications that extend the value of legacy data or systems such as ERP, Data Warehouses, or even Mainframes. Social Front Ends are one of the most popular use cases for the platform. They help companies maximize their investments from their legacy systems by allowing them to build a layer of agility around them using a cloud platform. As at the apps become more focused on the customers, Social Websites are a major use case for our platform. Customers can rapidly build external customer, partner, mobile and micro sites with the Salesforce Platform that are preintegrated with their salesforce data and require no additional hardware or software servers. Finally, is one of the most exciting and innovative use cases for the platform. Customer Social Engagement. Today companies are looking for fresh new ways to engage and interact with their customers. They are trying to reach them where they spend most of their time in social networks like Facebook. Social Engagement Apps allow companies to build applications that engage customers in realtime across new social channels. Today we're going to go over an application built on Force.com to solve a critical business process.  
     
  • With the different facets that I've mentioned, you have a range of possibilities for the apps you may want to build. The platform is able to support many use cases from small to large business, but there are 4 main types of apps that we see coming up again and again on the platform. First is automating critical business processes. A critical process is one that directly adds value back to a company. Good examples are employee recruiting and onboarding, franchise management, or even digital marketing. Often these critical processes are being managed with inefficient paper based solutions, excel, or even an outdated technology like Lotus Notes or Access databases. Often these processes can be stand alone but sometimes they are integrated. The second major use case is what we call “Social Front Ends”. Social Front Ends are applications that extend the value of legacy data or systems such as ERP, Data Warehouses, or even Mainframes. Social Front Ends are one of the most popular use cases for the platform. They help companies maximize their investments from their legacy systems by allowing them to build a layer of agility around them using a cloud platform. As at the apps become more focused on the customers, Social Websites are a major use case for our platform. Customers can rapidly build external customer, partner, mobile and micro sites with the Salesforce Platform that are preintegrated with their salesforce data and require no additional hardware or software servers. Finally, is one of the most exciting and innovative use cases for the platform. Customer Social Engagement. Today companies are looking for fresh new ways to engage and interact with their customers. They are trying to reach them where they spend most of their time in social networks like Facebook. Social Engagement Apps allow companies to build applications that engage customers in realtime across new social channels. Today we're going to go over an application built on Force.com to solve a critical business process.  
     
  • Using purely point and click tools, we'll be able to tailor an application to solve a specific business need. If you wanted to customize an app programmatically, you have native development tools as well for that kind of custom development, but for today I will simply be giving you a taste of how much you can do without having to write any code at all.

    (call out the various tools) I'll be going over some of these tools today, but will provide resources for you to look into all of the tools available to you as well as information on how you  can get started.
  • Using purely point and click tools, we'll be able to tailor an application to solve a specific business need. If you wanted to customize an app programmatically, you have native development tools as well for that kind of custom development, but for today I will simply be giving you a taste of how much you can do without having to write any code at all.

    (call out the various tools) I'll be going over some of these tools today, but will provide resources for you to look into all of the tools available to you as well as information on how you  can get started.
  • Force.com Fridays: Intro to Force.com

    1. 1. Intro to Force.com Build Innovative Mobile Business Apps...Fast
    2. 2. Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of intellectual property and other litigation, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-Q for the most recent fiscal quarter ended July 31, 2012. This documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
    3. 3. Follow Salesforce Developers for the Latest News Salesforce Developers +Salesforce Developers Salesforce Developers Salesforce Developers The video will be posted to YouTube & we will send you an email notification. This webinar is being recorded! @salesforcedevs / #forcefriday
    4. 4. Apps Platform Your Customers Introducing the Salesforce1 Platform
    5. 5. Social Front Ends Extend the the value of your back office Critical Processes Cut inefficiency with the power of the cloud. Social Engagement Connect to customers the way they expect it - social and mobile, all the time. Social Websites Accelerate your marketing to the pace the market moves at. Common Use Cases for the Salesforce1 Platform
    6. 6. Automate Business Processes Make Your Intranet Social Make Every App Mobile Unlock Back Office Data Launch Engaging Marketing Apps Top 5 Ways to Innovate with the Salesforce1 Platform
    7. 7. Automate Business Processes Make Your Intranet Social Make Every App Mobile Unlock Back Office Data Launch Engaging Marketing Apps Today: Automate & Mobilize Project Management
    8. 8. Form Form Builder for Apps, Portals, & Sites Function Re-usable Formulas, Validations & Logic Model Schema Builder for Easy Data Management Flow Drag & Drop Workflow Builder for Business Processes Analytics Drag & drop Chart & Report Builder Tools for Getting the Job Done
    9. 9. Form Form Builder for Apps, Portals, & Sites Function Re-usable Formulas, Validations & Logic Model Schema Builder for Easy Data Management Flow Drag & Drop Workflow Builder for Business Processes Analytics Drag & drop Chart & Report Builder Tools for Getting the Job Done
    10. 10. Get your free developer edition: http://developer.salesforce.com/signup Let’s build an app!
    11. 11. Project Management: What We Accomplished • Created a data model for Projects and Deliverables • Deployed instantly to Salesforce1 Mobile App: NO SPECIAL EFFORT • Improved data quality with Validation Rules • Used Quick Actions to optimize the user experience • Generated great reports …Not bad for ~15 minutes!
    12. 12. More Free Online Tutorials New App Builders http://www.udacity.com/salesforce http://ccoenraets.github.io/salesforce- developer-workshop Developer Workshop Fast Track Tutorial for Experienced Developers Experienced App Builders
    13. 13. BRAND NEW! Introducing Trailhead Challenge Yourself! http://developer.salesforce.com/trailhead

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